Masstech to show broadcasters in the Middle East how to harness the power and flexibility of the hybrid cloud at CABSAT 2019

Published: 18 February 2019

Masstech to show broadcasters in the Middle East how to harness the power and flexibility of the hybrid cloud at CABSAT 2019

Masstech, the future-led technology company that provides the media and entertainment (M&E) industry with optimised content storage management solutions, today announced that at CABSAT 2019, the company will demonstrate to broadcasters in the Middle East its full range of highly-optimised cloud and hybrid cloud storage and asset lifecycle solutions.

Masstech will show how FlashNet, its industry-leading video-centric storage management solution, combines the true flexibility of hybrid cloud with intelligent, content-aware workflows to power the next-generation of optimized tiered storage environments. Whether broadcasters are looking to the cloud as a logical next-step in expanding their existing storage, or want to break free from the restrictive cloud options of a current archive provider, Masstech has a cloud or hybrid solution and the flexible pricing that will help them achieve operational and business targets.

“Masstech has always been dedicated to ensuring that the M&E industry has the storage and lifecycle solutions it requires to take maximum advantage of advances in complimentary technologies,” said Luc Tomasino, VP of Global Sales at Masstech. “FlashNet and MassStore harnessing the flexibility of cloud technology to create the most optimised storage environments for all broadcasters. Masstech’s unrivalled integrations with technology vendors means that broadcasters can implement completely tailored solutions to match their workflows, for example: single or multi-cloud environments for redundancy and DR, or hybrid cloud with the inherent security of on-premise air-gap.”

Also on show at CABSAT will be MassStore, Masstech’s advanced media services framework which enables rapid deployment of customised, environment-specific workflows. Integrated transcoding capabilities and support for all major wrappers and codecs allow for flexible generation and management of proxies, metadata, and thumbnails. MassStore is completely customizable, with dedicated workflows for news, sports, production, education and other environments, and scales to fit operational complexity and business requirements. As part of the MassStore services framework, FlashNet provides the cloud, on-premise and hybrid cloud platforms with which these workflows are powered.

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