Mediability and Arti Partner to Deliver Cloud-based AR to Nordic Broadcasters and Media Production Companies

Author: Arti

Published: 11 August 2020

Mediability and Arti Partner to Deliver Cloud-based AR to Nordic Broadcasters and Media Production Companies

Arti, developers of the first cloud-based augmented reality (AR) platform for broadcasters and video producers, and Mediability, the largest professional equipment, SaaS, and systems integration provider for broadcast media and media production companies in Scandinavia, today announced a partnership agreement naming Mediability an Arti reseller in the Nordic region.

“We’re excited to partner with Arti and bring their innovative augmented reality platform to our customers,” said Mediability CEO Nils Olav Sundsteigen. “As we’ve seen recently, it can be challenging to engage audiences when broadcasting from outside a traditional studio. Because it’s cloud-based, the Arti platform makes it easy to deliver high-quality AR video from anywhere.”

Arti is like an AR studio that fits in your pocket. Unlike traditional AR solutions that require on-premise hardware and are designed to be used by dedicated AR design teams in a studio, Arti is a software-only, cloud-based AR platform that can be used anywhere. With Arti, all you need is a camera, a laptop, and an internet connection to create engaging AR videos that can include embedded 2D and 3D objects, Twitter feeds, web browsers, and more.

“Mediability is a recognized leader for providing products and services to broadcast media and video production companies across Scandinavia,” said Yaron Zakai-Or, Arti Co-founder & CEO. “We are proud to have them representing Arti to their clients in the region.”

About Mediability

Part of the Fonn Group, Mediability is Scandinavia’s largest provider of solutions, services and products for video production, live streaming, broadcast and media workflows, storage, and more. The company is the selected reseller of solutions from Mjoll, 7Mountains, M2A Media, Grass Valley, LiveU, NewTek, to mention a few. Customers range from NRK, TV 2, VG TV, Discovery, Canal Digital, SVT, Aftonbladet, Expressen, DR, MTG, NEP, University of Bergen, NTNU, IMG, Screen Media, Volvo, and many more.

About Arti

Arti was founded by technology and media professionals passionate about how augmented reality can enhance the magic of storytelling. Arti’s AR-studio-in-your-pocket solution allows any broadcaster to use AR and real-time graphics to wow their audience, without the need for a studio. It’s the first software-only, cloud-based AR platform that enables embedding 3D objects into the scene without changing the production workflow. Using Arti’s Intuitive UI, both experienced AR designers and amateurs can add, create or import 2D and 3D content and add it to their video in a matter of seconds. Arti creates exciting new opportunities to tell engaging stories with AR and data on-location, at live events, in-studio—everywhere. To learn more, visit www.arti.tv and follow @tv_arti on Twitter.

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