At NAB 2022 ZEISS will show their high-end cine optics including the US introduction of the new wide 15mm T1.8 lens which completes the 14 lens Supreme Prime set. Attendees can also experience the Supreme Prime Radiance family, known for its ability to produce stunning blue flares. Glass enthusiasts can also check out the CZ.2 full-frame Cinema Zooms and CP.3 cinematography lenses as well as an array of optics for videography. 

The global filmmaking and sound engineering communities are rallying around Safe&Sound Ukraine initiative to provide encrypted walkie-talkies and satellite phones for Ukrainians in disaster zones cut off from communication.

Brainstorm, leading manufacturer of real-time 3D graphics and virtual studio solutions, will showcase Suite 5 at NAB (booth N2608), the latest version of its flagship products InfinitySet, Aston and eStudio. Suite 5, available now for all Brainstorm users, includes a plethora of new features designed to improve XR content creation and workflows, while adding an even tighter integration with Unreal Engine. These enhancements will streamline the ability of our clients to improve their virtual content creation regardless if they are using LED videowalls or chroma sets to produce virtual content. 

Matthews Studio Equipment, known for standard-setting grip gear for location and studio work, introduces the first off-the-shelf, modular grip and lighting stand that reaches 25 feet/7.62 meters. Air Climber™ uses pneumatics to be safely raised and lowered via a regulator switch and air compressor.

ZEISS introduces the Supreme Prime 15mm T1.8 to complete the successful Supreme Prime lens set, renowned for outstanding quality, light weight, and cinematic look. The 14-piece cine lens series ranges from 15 to 200mm with maximum apertures of T1.5 to T2.2. ZEISS covers a full range of focal lengths in demand by cinematographers from around the world.

ZEISS Cinema Americas and Women in Media celebrate Women's History Month with the new Altitude Awards. These Awards honor the technical and artistic achievements of creatives who are making meaningful, well-crafted stories in the camera and lighting departments. The competition is open to professional and student WIM members working as cinematographers, camera operators and gaffers. First prize is $3000 cash and a full week use of ZEISS Supreme Prime or Supreme Prime Radiance lenses.

Vewd, the leading provider of OTT solutions globally, today announced that CNA is now available for Vewd-enabled smart TVs and set-top boxes (STB) worldwide. CNA is one of the world's most watched 24-hour live news channels, focused on Asia.

Thai TV5, one of Thailand's longest established free-to-air television broadcasters, has chosen a PlayBox Neo playout system to replace legacy equipment at its studio headquarters in Bangkok. The project was supervised by PlayBox Neo partner PS & Sons (Thailand) Co Ltd, based in the same city, and includes fully integrated eMAM.

Brainstorm, leading manufacturer of real-time 3D graphics and virtual studio solutions, announces the release of Brainstorm Suite 5, a major upgrade to its flagship products InfinitySet, Aston and eStudio that includes new, unique, and enhanced features designed to improve XR content creation and workflows, while adding an even tighter integration with Unreal Engine. These enhancements will streamline the ability ofour clients to improve their virtual content creation regardless if they are using LED walls or chroma sets to produce their virtual content.

Cinematographer Sandra Valde-Hansen (The L Word: Generation Q, Now Apocalypse, White Bird in a Blizzard, Kaboom) found herself capturing scenes in diverse weather and lighting for Natalie Morales' film Plan B. This road movie, now streaming on Hulu, follows a pair of teenaged friends during a day-and-night search for emergency contraception. To support the production design filled with rich night exteriors, Valde-Hansen chose ZEISS Supreme Primes to shoot large format at wide apertures on the Sony Venice camera.