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Do you think 3D Broadcasting in its current format is likely to gain much market share?
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There are two issues that affect the potential growth of 3D in broadcasting: they are the widespread availability of 3D enabled devices, and the cost of producing and broadcasting 3D content. All HD TV sets from major manufacturers over 40 inches that are sold today include 3D capability, so the end-user market of 3D capable viewers is growing by default. 3D is not even a remarkable selling point any more for the latest TVs: if you take the Samsung Smart TV as an example, this is marketed as a connected TV - the 3D capability is advertised with just a small label on the box. So there is a growing potential market of viewers for 3D content providers.
Tags: iss060 | 3d | 3d broadcasting | 3d tile format | sisvel technology | N/A
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