Articles
Challenges for MAM with varying production types
Jonathan Aroesty Many media asset management platforms are designed to handle the immense number of assets needed for today's fast-moving, content-heavy productions. Since every production is unique, each has its own set of asset management requirements and workflow needs. While the unique workflows vary, a common necessity for an easy-to-use interface with the ability to efficiently organize and manage large amounts of content is required, regardless of the type of production you are working on.
Tags: iss121 | pronology | mam | media asset management | Jonathan Aroesty
Submitted by Jonathan Aroesty Read this article in the tv-bay digital magazine
CLASS - Where do captions & subtitles live?
Bruce Devlin Its not uncommon to see ability to insert/extract captions/subtitles as part of a tender requirement or product specification. But in a file-based world, what does this mean and where are we inserting/extracting to/from?
Tags: iss104 | subtitles | captions | display | media asset management | broadcast | Bruce Devlin
Submitted by Bruce Devlin Read this article in the tv-bay digital magazine
The business case for media asset management
Kevin Usher You could argue that, so far, there have been two stages of commercial justification for asset management systems in broadcasting. First, it was a necessary evil: if broadcasters, production companies and other media organizations wanted to store content as filesat least some of the timethey needed a means of finding it again. Once broadcasters had a comprehensive index to all of their content, and could find clips and programs again quickly, there existed the potential to earn new revenues from them, ushering in the second stage. Video and audio recordings are among the principal business assets of broadcasters and production companies, and making the best use of those assets, by re-using them whenever possible, is simply good commercial sense.
Tags: iss103 | media asset management | systems | broadcast | video | audio | recording | Kevin Usher
Submitted by Kevin Usher Read this article in the tv-bay digital magazine
Ask the experts: What is MAM?
Rino Petricola Media asset management: what exactly is it?
Tags: iss085 | media asset management | front porch digital | guide | article | mam | Rino Petricola
Submitted by Rino Petricola Read this article in the tv-bay digital magazine
Back to basics asset management
N/A There are two things you should know before I start. One is that the strapline for my companys product, Mediaflex, is Beyond Media Asset Management. And the second is that I hate the term Media Asset Management because it has come to be meaningless. Too many people have used it to mean too many different things.
Tags: TransMedia Dynamics | iss052 | asset management | mediaflex | tmd | media asset management | metadata | N/A
Submitted by N/A Read this article in the tv-bay digital magazine
Data storage or Media storage
N/A Now I am no techie geek, which in this business could be viewed as a disadvantage, but I do know that in all areas of life the design of the storage container is determined to a large extent by the nature of the thing you want to store.
Tags: Data storage | Media storage | suitcast tv | iss045 | media asset management | mediastor | terastor | N/A
Submitted by N/A
Ensuring the longevity of an archive
N/A The role of the archive has changed dramatically over the last few years. Every broadcaster in the world, regardless of their size, has the tools at their disposal to unlock their assets, digitise and repurpose their content for renewed monetisation and, in some cases, for the benefit of historic value.
Tags: iss045 | sgl | archive | storage | revenue | roi | mam | media asset management | workflow | flashnet | N/A
Submitted by N/A
Archiving in a Multiplatform Environment
N/A There was a time when broadcasters and media companies worried only about one version of content, destined for one distribution platform. Now, however, the increasing volume, number of versions, and growing complexity of digital media assets has made the management and storage of content a much more challenging undertaking.
Tags: Archiving | netia | iss045 | digital media assets | storage | content | mam | media asset management | N/A
Submitted by N/A
Longevity of media archives
N/A The role of the archive has evolved rapidly, delivering not only new revenue opportunities but crucial conservation possibilities for historical and cultural libraries that have lain dormant for many years
Tags: SGL | iss031 | archive | media archive | mam | media asset management | versus | xml interface | flashnet | N/A
Submitted by N/A Read this article in the tv-bay digital magazine
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