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The Business Case for Hybrid TV and AI
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Video on demand (VOD) and OTT live services have come a long way since their introduction and, rather than solely competing with traditional broadcasting, they are becoming more important than ever in helping to keep broadcast TV networks popular, in particular when combining TV broadcasting with online TV into Hybrid TV models, thanks to convergence standards such as HbbTV and Atsc3.0. In the UK, the average weekly OTT viewing minutes shot up from 60 in July 2015 to 152 in September 2018. Meanwhile, OTT TV and video revenues are expected to reach $6.8 billion by 2023 in the UK and $61 billion in the US. |
| Tags: iss142
| fincons
| ott advertising
| vod
| ott
| hybrid tv
| augmented overlay
| faang
| Oliver Botti
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Run Leaner, More Agile and Scalable OTT Operations
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The migration to Software-as-a-Service (SaaS) for media processing is underway and growing as broadcasters and content service providers explore new ways to increase agility and operational efficiencies. With media processing SaaS, content and service providers can quickly and easily deploy new channels, deliver a better quality of experience (QoE) to their audiences from anywhere in the world with low latency across all screens. |
| Tags: iss132
| ott
| harmonic
| saas
| cmaf
| vod
| delivery
| Olivier Karra
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Speed in a Changing Media Landscape
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We are living in the video era - the staggering statistics on video growth make that abundantly clear. According to Cisco’s Visual Networking Index: Forecast and Methodology 2016–2021, video will make up 82 percent of all consumer internet traffic by 2021, an increase from 73 percent in 2016. To put this in perspective, “it would take an individual more than five million years to watch the amount of video that will be crossing global IP networks each month in 2021.”
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| Tags: iss129
| hulu
| amazon
| netflix
| signiant
| svod
| Mike Nash
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5G Streaming - The Rollout
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5G will bring significant improvements in bandwidth per device, capacity per network and reduced latency per session. These are all very important features for video both today and going forward. The growth of new formats such as UHD, AR, VR and 360 video place much greater demand on the networks that serve consumer devices, so 5G will be essential to accommodate this demand. |
| Tags: iss123
| vod
| 5g
| ott
| ericsson
| virtual reality
| vr
| 360
| Steve Plunkett - new
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The Challenges of Streaming
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The purpose of this article to highlight the challenges facing small and medium streaming services. It is intended to look at how to achieve successful live and pre recorded content by means of streaming. In this article I would like to share the knowledge and the experience I have gained so far. I will also talk about the kit I use, how it is used and the methods I have developed. Another aspect of this article is LOGISTICS which is a very big part of streaming. |
| Tags: iss114
| streaming
| iptv
| vod
| Joseph Ail
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Bridging the Gap between Broadcast and Online
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Social media and VOD services have increasingly become more important platforms for the telling of news and current affairs stories.
Just a few years ago news producers would create a show for a particular time slot but now, news segments are published online almost immediately after being created. To do this however, each platform having its own format and preferred settings, content must be exported for upload in a specific way. |
| Tags: iss114
| vizrt
| vod
| Petter Ole
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The beat goes on... 4k, 8k and the continual need for T&M
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Just a few short years ago, 4k was the future, but now that 4k televisions and other screens are becoming more widely available, the format is careening toward the present. 4k is still an emerging delivery format, to be sure. After all, there are still places in the world that have yet to transition from SD to HD. But progress marches on. Even as were in the process of adopting and perfecting 4k production equipment, methods, and content delivery, were looking toward doing the same with 8k video, with certain large-audience events and special venue applications as a starting point. |
| Tags: iss107
| 4k
| 8k
| test and measurement
| sd
| hd
| video
| delivery networks
| vod content
| tv
| voice
| data
| Adam Schadle
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