Articles
Do you have a MAM solution
Paul Wilkins One of the top questions I get asked at trade shows is, "Do you have a MAM solution?" Well, yes. Of course. It's what we do; but thank you for asking. What you should be asking is, "What differentiates your MAM solution from the rest of the MAM pack?"
Tags: iss115 | mam | tmd | mediaflex | Paul Wilkins
Contributing Author Paul Wilkins Click to read
Discussing asset management
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Half the stands at IBC claim to have asset management products – do they all do what you do?
Yes, it seems like everyone claims to do asset management or workflows. And it confuses the hell out of buyers. So we need to take a step back and think about what we actually mean. So let’s break it down.
Tags: iss069 | tmd | asset management | monetisation | mediaflex | tmd mediaflex | N/A
Contributing Author N/A Click to read
Back to basics asset management
N/A There are two things you should know before I start. One is that the strapline for my companys product, Mediaflex, is Beyond Media Asset Management. And the second is that I hate the term Media Asset Management because it has come to be meaningless. Too many people have used it to mean too many different things.
Tags: TransMedia Dynamics | iss052 | asset management | mediaflex | tmd | media asset management | metadata | N/A
Contributing Author N/A Click to read
Those Who Forget the Past are Doomed to Delete It
N/A Hundreds of thousands of hours of film and video archives are slowly deteriorating in vaults and storage containers around the world. Although numerous projects are underway worldwide to restore, preserve and protect these vast repositories of cultural heritage, it does little good if the rescued material isnt catalogued, archived and managed. If it cant be found or identified, its as good as gone, forever.
Tags: tmd mediaflex | iss045 | archive | storage | nfsa | TransMedia Dynamics | N/A
Contributing Author N/A Click to read
Total Articles: 4 [1-4]