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Monetizing OTT
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Competition in the TV arena is hotting-up for traditional broadcasters with even ESPN, a strong-hold of sports TV, seeing a reduction in subscriptions with the number of American homes paying to get the service declining by more than 12m since 2011. With Mintel reporting that the subscription video streaming market in the UK is due to exceed revenues of GBP 1 billion (EURO 1.37 billion) by 2019, and account for 38% of the total UK video market, traditional broadcasters clearly cannot afford to turn a blind eye. |
| Tags: iss126
| ott
| moentizing
| fincons group
| Oliver Botti
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Facebook Workplace - why it might just work
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At the Facebook F8 Developer Conference last April, Facebook's Workplace, a collaborative platform for organisations, announced enhanced live video functionality. Being able to stream live into Workplace will fundamentally change the way companies communicate, from broadcasting weekly meetings and webinars to live streaming Q&As. The possibilities really are endless. |
| Tags: iss126
| facebook
| workplace
| groovy gecko
| Jake Ward
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Integrated and automating marketing campaign production
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ITV, as an integrated producer broadcaster, creates, owns and distributes high-quality content on multiple platforms. It operates the largest commercial family of channels in the UK and delivers its content through traditional television broadcasting as well as on demand via the ITV Hub. ITV has the largest share of the UK television advertising market and its family of channels attracted a total share of viewing of 21.4% in 2016, the largest audience of any UK commercial broadcaster. ITV's main channel is the largest commercial channel in the UK, delivering 99% of all commercial audiences over five million. |
| Tags: iss126
| pixel power
| itv
| marketing campaign
| James Gilbert
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Getting started with IMF
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Content is still King, but only if you can get it out to the consumer. I have just had the privilege of doing a live episode of Bruce's Shorts at the EBU IMF Workshop in Geneva. It was a privilege because I was able to talk about real world issues in making IMF compositions rather than talking about the theory of IMF. I was happy that people laughed at the jokes but even happier that people were taking notes and came up to discuss practical solutions to these difficult problems. |
| Tags: iss126
| class
| imf
| mam
| Bruce Devlin - new
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Understanding the process of video production
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In this article I will focus on understanding the process of video production. The use of miniaturised video equipment and understanding the capability of the kit chosen for the job will be mentioned. The video production process is a road map, which not only helps the producer to minimise problems during production and achieve professional results, but also saves time.This process can be tricky to understand and many videographers are self taught, including myself. |
| Tags: iss126
| video production
| wasd
| ail
| africans in london
| Joseph Adamson
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Media Production Show and other news
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So, the 2nd Media Production Show has been and gone. Hands up who went to Islington by mistake? I know at least two people who did. Their secret is safe with me! For me, the sign of a great trade show is when I come away really enthused about an innovative use of existing technology or a brand new product. When I find something that combines both these things, then I'm a very happy man. |
| Tags: iss126
| adamantean
| finance
| leasing
| mps
| ptz
| sam
| Duncan Payne
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360 degree video storage requirements
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Swim with bears, run with the bulls, get a pads-eye view of a rocket launch: 360 degree video production, also known as cinematic VR, makes these and many other bucket list-worthy events more accessible than ever. The format has evolved into a powerful storytelling tool, and one that changes not only the way in which visual experiences are shaped, but also the way in which media consumers perceive and interact with video content. |
| Tags: iss126
| 360 degree
| vr
| storage
| vfx
| ssd
| san
| nas
| quantum
| Dave Frederick
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The challenges of media workflow automation
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The media workflow challenge has never been more complex, and it's growing. In response exploding consumer demand for high-quality, engaging programming, media operations are under the gun to create content and deliver it to an ever-growing range of platforms and devices. Managing video assets - that is finding them, accessing them, and using them efficiently and effectively - is one of the biggest barriers to success in today's environment. |
| Tags: iss126
| automation
| workflow
| cloud
| on-premise
| hybrid
| mam
| square box
| Dave Clark
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Live sports and event production
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There is an overwhelming amount of content being recorded by sports broadcasters and digital services teams. A broadcaster might capture hundreds of hours of content over the course of, say, a golf tournament, yet only a fraction of that content makes it to air. But what about the rest of it, such as interviews, scenic shots, promos, and behind-the-scenes footage? Too often, priceless moments that don't make it into the broadcast get left on the cutting room floor because they're either not preserved or the right people can't access them, or both. |
| Tags: iss126
| wazee
| dam
| cloud
| Brian Eldredge
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The 7 Steps to Saving Film
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We live in a world where - thanks to everything from smartphones to cheaper professional gear - more and more footage is being shot today than ever before. It's a little known fact, however, that as more movies are made, archived physical film works all over the world are in danger of being lost to the damage of time. The Library of Congress alone has documented that only 20% of U.S. feature films from the 1910 and 1920s survive in complete form, and according to European Parliamentary Research, as of 2014, 21% of European film works were held in archives, yet only 1.5% was digitized. |
| Tags: iss126
| bmd
| film scanner
| cintel
| blackmagic
| goldcrest
| davinci
| grade
| KitPlus
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Audience engagement with advertising in an OTT world
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Adapting to how we advertise in an OTT world starts by reaching audiences on every screen with tailored content. Most consumers viewing habits include multi-tasking and juggling different activities at the same time, particularly the younger viewing audiences who tend to watch in a more fragmented, on-demand manner. The task of monetizing content in a way that suits this method of viewing pushes monetization strategies to adopt new technologies, so first let's look at the opportunity. |
| Tags: iss126
| ott
| advertise
| acr
| source digital
| Hank Frecon
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Implementing an IP workflow
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The eventual move to incorporate IP into your infrastructures is an inevitability. However, with justified concerns about interoperability and uncertainty about which vendors are best placed to help organisations achieve their IP media networking and content delivery goals, is it any wonder there is hesitation about moving forward? Broadcasters very wisely, don't want the pain without the gain! |
| Tags: iss126
| medialinks
| ip
| mdp3020
| gateway
| John Smith -new
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TV Futures
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When I was younger my dad used to encourage me to be a Jack of all trades and a master of none. One of those clich© things parents hand down to their children. However, as I have grown and gone through different stages of education I have found this little piece of wisdom has followed me. Don't get me wrong, being amazing at one thing is a great skill to have, but for me having a good understanding of everything is also vital. |
| Tags: iss126
| tvfutures
| ccitv
| portsmouth
| preditors
| Jane Lawrence
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Canon CN-E 18-80mm T4.4 Review
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The Canon Cine range of lenses have been around for quite a few years now. The CN-E Cinema Prime lenses became an early alternative to using PL adaptors or the Zeiss Compact Prime lenses. Other than that the choice was rehoused stills lenses or maybe if you were lucky a set of Zeiss super speeds. The cine lens set became a cost effective offering for sharp prime lenses with clear and accurate markings for proper functionality. |
| Tags: iss126
| canon
| review
| cn-e
| 18-88mm
| t4.4
| Ben Sherriff
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Mobile internet connectivity in the field
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Mobile Internet connectivity is critical to the success of remote news crews. Whether they're doing a reporting assignment for news, sports, or live events, they need a strong and reliable Internet connection. To have an edge over their competition and get content to air faster, crews need to be able to work just as if they were in the studio, but from the field. |
| Tags: iss126
| dejero
| mi-fi
| gateway
| wi-fi
| cellular
| Bill Nardi
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Advances in LED lighting innovation with Rotolight AEOS
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There's no doubt that lighting plays a critical role in videography, filmmaking and photography. It's the area of content capture that brings added creativity to shoots, whether that's filming a wedding, producing a commercial or making a movie. Much like cameras have evolved over the past few years, lighting has also evolved; from the traditional tungsten, through to the use of LEDs. Of course LEDs have been revolutionised too, now delivering powerful, cost and energy efficient solutions to creatives. |
| Tags: iss126
| location light
| led lighting
| AEOS
| rotolight
| anova
| neo
| Rod Aaron Gammons
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State of the Nation - part 1
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Imagine you are the director of the Champions League Final, knowing that 200 million people will be watching your every decision. Or you're directing the Eurovision Song Contest. Or even, to be honest, the Tunbridge Wells local news opt out. And at live minus 30 seconds, all the screens in the monitor wall suddenly go black then show a demand, in broken English, for 300 Bitcoin. |
| Tags: iss126
| iabm
| british airways
| ransom
| bitcoin
| cybersecurity
| cots
| Dick Hobbs - new
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Live Event Wireless Intercoms
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Live programming is a powerful tool for broadcasters against the encroachment of OTT services and the ensuing loss of advertisement revenues. Live content is the answer to drawing viewers. Broadcasters are constantly searching for ways to provide more live sports, news and other live content to viewers. |
| Tags: iss125
| intercom
| pliant
| ob
| Tom Turkington
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Object Based Audio - The first steps
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The world of broadcast audio is about to reach new levels as we embrace the future in terms of Next Generation Audio (NGA). Although at this stage we can't be precise about what this will bring, we do know that some 3D Immersive formats are already under development and will find their way into broadcast production and distribution very soon. Unlike the world of relatively constrained channel based coding that we are accustomed to, these new codec systems will support more channels and/or object based audio coding. For the end consumer, there will be two major benefits - a greater sense of involvement or immersion and a degree of personalisation. That's what the promises are. |
| Tags: iss125
| immersive audio
| junger
| nga
| oba
| Peter Poers
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A Bluffer Guide to....CMOS
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I like to break my employers' cameras. For me, there is nothing more exciting than considering a daring location to install a micro camera system. It could be in a trackside breaking board at a motorsport event (culminating in slightly-too-extreme close up of, say, a Porsche bumper) - or a system installed a tad too high up a tree in a jungle (where a direct lightning strike can push the system somewhat over its 12 volt max). Thanks to modern CMOS camera design, however, not only can this be done safely (unless you are a camera) - but it can be done cheaply, often with impressive results. |
| Tags: iss125
| cmos
| bluffers guide
| ccd
| Mike Colyer
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IP-Based Intercom Solutions
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The broadcast market has experienced a huge change over the last decades, resulting in the need for larger and larger intercom systems. As the demands of broadcasters have grown, the central factor for manufacturers keeping up with demand has been IP. A company at the forefront of this development is RTS. In the new millennium, the company has established its IP-based intercom solutions based on OMNEO media networking architecture. |
| Tags: iss125
| omneo
| rts
| roameo
| intercom
| IP
| Jon Ridel
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Can university really set you up?
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When deciding what career you want to go into and which University to go to, there are so many questions that go through your head. I know when I first started considering University, my grades just weren't good enough. I knew which undergraduate course I wanted to do, but I still had a way to go. |
| Tags: iss125
| university
| portsmouth
| Jess Sutton
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Modernizing the Cutting Edge
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Over the last decade, streaming as a medium has seen tremendous growth. Services like Netflix, Hulu, and Amazon Video are no longer just post-hoc distributors of broadcast television content, they have become content creators and are producing some of the most well received "television" content of the past few years. |
| Tags: iss124
| matrox
| ip
| h.264
| h.265
| streaming
| Myles Carter - new
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Navigating Unfamiliar Territory
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The traditional broadcast model - where TV networks play content on a linear schedule, and viewers tune in on their TV sets - is under siege. Linear TV is not going away anytime soon, but the model is becoming less and less relevant. Thanks to the rise of OTT services, viewers have become accustomed to watching content when and where they want, on just about any device with an internet connection. For that reason, broadcasters must add an OTT component to their offerings. |
| Tags: iss124
| cloud
| amagi
| ott
| hls
| rtmp
| mpeg-dash
| yupp tv
| netflix
| amazon prime
| sling tv
| Vijay Sagar Vinnakota
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Mr MXF does Vegas
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For quarter of a century I have been boarding planes to Las Vegas every April and the thing I look forward to most is the Sunday morning cycle from the Strip up to the top of Red Rock Canyon to look back down upon Vegas. From up there, you get a sense of perspective of how alien the city stuck in the desert really is. |
| Tags: iss124
| nab
| mrmxf
| cloud
| ptp
| imf
| ip
| Bruce Devlin - new
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