Articles
A box of delights
Dick Hobbs. In the immediate aftermath of NAB and its bombardment by new gizmos, I want to talk about Professor Noriaki Kano. In the 1980s, at the Tokyo University of Science, he came up with a simple model of product design for customer satisfaction.
Tags: iss101 | nab | science | diagram | product | baseline expectation | linear satisfiers | the delighters | Dick Hobbs.
Contributing Author Dick Hobbs. Click to read
Chris Barlow gains greater customer satisfaction
Chris Barlow Monitoring the quality of service and experience for customers across an often complex and sizeable broadcast estate, can be a difficult area to oversee and hard to control. Gaining an understanding of the quality of the services customers are receiving has many variables to consider, as well as considerations around delivery of the content itself.
Tags: iss076 | customer satisfaction | astec | technical director | revenue | experience | Chris Barlow
Contributing Author Chris Barlow Click to read
Exhibitions: worthwhile or worthless
N/A Just back from BVE, Peter Savage gives sage advice on getting the most from exhibitions and how to make the hard work pay.
Tags: azule | iss039 | business | finance | exhibitons | bve | ibc | nab | cabsat | satis | tradeshow | N/A
Contributing Author N/A Click to read
SATIS in a day
N/A David Kirk reports from SIEL & SATIS 2009
Tags: satis | siel | tradeshow | iss035 | show report | france | french | N/A
Contributing Author N/A Click to read
Total Articles: 4 [1-4]