How the Womens World Cup was Boosted by Broadcast
John Griffiths As we write this article, England’s Lionesses have just beaten Norway 3-0 and are smashing viewing figure records, with 6.9 million viewers tuning in to watch them play Cameroon on BBC One. Rewind to the previous World Cup in 2015, and England’s group and early stage knockout games tempted up to 2.5 million viewers for each match. It’s safe to say that women’s football is finally having its moment; what was perhaps once considered a niche sport is finally gaining momentum in the mainstream space with broadcasters giving it the attention it deserves.
Tags: iss138 | wwc | world cup | spicymango | diversity | John Griffiths
Contributing Author John Griffiths Click to read or download PDF
Box to Box
Will Strauss# Will Strauss gets ready for kick off
Tags: iss090 | FIFA World Cup | Brazil | HBS | ERC | Will Strauss#
Contributing Author Will Strauss# Click to read
Business advcie from the football pitch
N/A Peter Savage takes a wry look at Englands performance in the World Cup, drawing business conclusions from the teams experience and behaviour.
Tags: iss043 | azule | business | finance | world cup | fabio capello | N/A
Contributing Author N/A Click to read
Getting rid of the horn
N/A I have to start this column with a statement that may, to some readers, be profoundly shocking.
Tags: world cup | dick hobbs | column | vuvuzela | bbc | iss043 | N/A
Contributing Author N/A Click to read
Total Articles: 4 [1-4]