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with Visual Unity T opFun, one of the first online video stores in the Czech Republic, is powering its new PayTV media distribution service, TopFun TV, using technology supplied by leading broadcast and multiscreen systems integrator Visual Unity. Established in 2010, TopFun offers a huge range of movies to download and watch online via its video on demand (VoD) service. Similar to the hugely popular NetFlix, TopFun allows customers to sign up for an account and watch movies immediately, or save them locally on their PC or multimedia device. In January 2012, TopFun launched TopFun TV, a new service that distributes media streams commonly broadcasted via satellite and cable TV to smart phones, iDevices, set-top boxes and Smart TVs, including a unique application for Samsung TVs which lets viewers access live feeds and download movies direct to their TV. Since its launch, TopFun has partnered with Visual Unity to design and expand its operations. Instrumental to the success of its services is Visual Unity’s award-winning vuMediaTM integrated content management and delivery platform. vuMediaTM ensures a cutting-edge viewing experience on any screen or connected device, enabling broadcasters to manage, monetize and monitor multiscreen delivery. The platform supports comprehensive VoD services, integrating with billing, DRM and CRM processes. Visual Unity initially provided TopFun with a vuMedia-based solution for its movies on demand service. This incorporated a protected VoD solution alongside content delivery to the Czech and Slovak Republic through vuNet™, Visual Unity’s robust and Multiscreen PayTV secure distribution infrastructure that ingests, manages and distributes assets.  vuNet™ connects seamlessly with global Content Delivery Networks and cloud-based services, although in the case of TopFun the company has employed Visual Unity’s own Content Delivery Network (CDN), which has an installed capacity of more than 100 GBps and almost 400 TB storage space. Capable of supporting tens of thousands of concurrent users, Visual Unity’s CDN provides secure local coverage across Europe and Central Europe, including Germany, Hungary, Slovakia and Romania, with new PoPs now in action across the Middle East. Tomas Petru, President of Visual Unity, says: “TopFun chose to work with Visual Unity on the basis of our proven experience in multiscreen integration. With over 20 years’ experience in delivering and technically supporting linear to multiscreen solutions, we were able to demonstrate to TopFun that we had successfully handled similar VoD LTO4 backup upload gui ftp upload license keys pre-proc & logo insertion dropfolder analyzer videofile presence announcement videofile parameters transcoder thumbs generation logo insertion encoding profiles DRM packager vuNet CDN uploader CIDs upload destination Ingestion ingest controller Front-end website product catalogue *WebPlayer product data exchange Product catalogue CMS overlay engine *webPlayer CRM user related data exchange user account management payments management website 3rd party payment services 62 | TV-BAY MAGAZINE user's transaction history drm PlayReady DRM server anonymous shopping cart data insertion shopping cart media player license issue approval periodic check Billing Payment Gateway Balance managemnt Out-Of-Browser application drm shopping cart import media &keys export authorization local data storage media player download queue management offline media library >>