TV-BAY Magazine Issue 66 June 2012
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H aving recently completed such high-profile projects as Sky News Arabia’s brand new and completely file-based 24/7 HD news facility, as well as Phases 1 and 2 of the broadcast infrastructure at MediaCityUK, TSL Systems Integrator has significantly broadened the scope of its services and expanded the size and complexity of the solutions it delivers. The 25–year globally-established UK Company is underlining its position as one of the broadcast industry’s leading systems integrators with a continued drive to address and resolve the challenges that today’s growing file- based/IP-centric projects command, building on its reputation for forward- thinking and independent values. During this transitional phase of broadcasting, that uses hardware, file-based and cloud technologies, TSL understands that for broadcast engineers, racks of IT-centric equipment are largely alien territory. This is where the integration company is taking the responsibility to design systems that can be fully supported, incubating the internal resources within the broadcaster, to understand what the system can and should do, and provide a common point of support to triage faults and get them corrected as quickly as possible. Many general broadcasting tasks, which have historically been handled by unique proprietary DSPs, are now 66 | TV-BAY MAGAZINE able to be carried out, using software, on standard IT servers. When it comes to a typical publisher-broadcaster, IT servers can be found running applications at every stage of the workflow. Fuelled by TSL’s recent successes in implementing file-based workflows, it is armed with the network design capability, the deep SOA knowledge and the detailed understanding of software development to lead the next generation of systems integration into a future of stream-based workflows. TSL has a prediction that, unlike channel-in-a-box, the new concept of channel-in-the-cloud will eventually be adopted so that operators can use the online environment to order a new channel with just a few mouse clicks and a credit card in the same way that the IT professionals are able to create new MS Exchange servers in a few clicks. Ultimately, though, success depends upon identifying the right people to support the system, helping them to buy in to the thinking behind it, and developing their understanding of it over time. It’s important, especially for Greenfield sites where an entire workforce may be brought in, that the system integrator works with the broadcaster to understand who needs to be recruited, what expertise they bring with them, and when it will be most advantageous to develop those skills with site-specific knowledge. In a traditional broadcast architecture, when it comes to support, the end user would agree an SLA with the key vendors, specifying the speed of response to issues and the replacement of faulty components. But that implies knowing where the fault lies. It’s fairly obvious if a VTR stops replaying, or a DA fails, but it can be far from obvious when data no longer moves around a complex infrastructure. At that point the broadcaster needs a single point of contact to turn to, and it is likely that the system integrator is the best placed to tackle the fault and bring about a speedy resolution. In a support agreement the system integrator can manage the individual SLAs to ensure minimum downtime and maximise performance, as well as verifying upgrades. With expertise available in traditional broadcast integration and international class know-how in storage, high performance networks, cloud computing and archive management; TSL is seen to be an expert in providing the most comprehensive, cost effective systems integration capability available to broadcasters today. To find out more, please visit: www.tsl.co.uk Email: sales@tsl.co.uk Tel: +44 1628 676 200