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4k will ﬁnally take off 2013 has largely been the discussion and the theory behind 4k. What could it do? How can we do it? What benefi ts will we see? Yet next year it won’t just be theory anymore as it will start to be used in practice. The uptake won’t be huge, with only a few channels testing the water, but this will spark the kick-off for real transmissions and productions of 4k content. The trigger for 4k content, as with many new and innovative broadcasting technologies, is sports and entertainment content such as movies. With the Brazil World Cup taking place, I would expect to see this type of content hitting some screens next summer, particularly in the European and Asian markets, which are already open to this kind of technology. Watching TV whilst up in the air In a completely connected world, users want to be able to access content whenever they want. And when could be a perfect time to take a break and watch your favourite TV channel? Having provided broadcasting services for more than 20 years and to a wide ranging selection of outlets, even including live broadcasting to ships in the middle of the ocean, I think the next step for this could be live viewing up in the air whilst travelling on an aeroplane. Whilst this may sound crazy, it is already commonplace in the mobile telecoms market for users to expect no drop in coverage or service, even if they are mid- air. On most major US airlines it is possible to have the same service that you would expect when you have two feet on the ground. So what about taking this to the next level and being able to watch live TV content, or stream TV content, to mobile and tablet devices or even the on-air television systems? This would be a completely new media for broadcasters and content providers to adapt to and I think that as the connected vision takes fl ight the subject and development of solutions that are available mid-air will be one to watch. Whilst many broadcasters are getting bandwidth savvy and selecting solutions that make effi cient use of what is available, these technologies may be truly tested next year and it will be interesting to see how this develops. One of the challenges still facing 4k is that there are no standards yet and much of this discussion is still ongoing within the industry. Yet it doesn’t have the same restrictions as 3D did, which means that it stands a real chance of taking off and becoming a part of the way we consume TV content. The uptake won’t be fast, for some emerging countries HD has still not been introduced and it won’t reach full potential until SD is removed from the picture, but 4k is accessible and meets the growing need from audiences for higher quality content on bigger screens. Video and Voice Backhaul via satellite with up to 10 MBps DUPLEX Bandwidth With terrestrial routing and handoff at London Telehouse North or BT Tower. TARIAM is UK’s leading supplier of Satellite Backhaul and manufacturer of FlyAway Equipment Unique autobooking portal with 15 minutes book to air 24x7x365! Contact Tariam on 01869 356165 Or email: firstname.lastname@example.org email@example.com www.tariam.co.uk TV-BAY MAGAZINE: ISSUE 85 JANUARY 2014 | 73