3D rendering on Amazon EC2

Date: 26/01/2010
Aspera and Axceleon have announced a technology partnership to deliver an integrated solution that automates high-speed file transfer and turbocharges 3D content rendering on Amazon Web Services EC2 for media and entertainment companies. The combination of Aspera's high-performance fasp™ transport technology and Axceleon's EnFuzion® industrial grade 3D render management software will enable broadcasters, film studios, gaming companies and architectural firms to significantly accelerate their end-to-end image rendering workflow on Amazon's EC2 infrastructure. Axceleon has joined Aspera's partner program and is working closely with Aspera on joint integration of the technologies.
"EnFuzion combined with fasp is a solution requirement from mutual customers that will enable studio production teams to derive new efficiencies by automating and linking Axceleon's render management with Aspera's high-speed file transfer software for fast and efficient data movement to and from the EC2 infrastructure," said Mary Keogh, chief operating officer at Axceleon. "We are pleased to become Aspera's partner. Axceleon's EnFuzion with its technology partners has opened a new era enabling 'Elastic/Flexible On Demand Virtual Studios™ for the media and entertainment world, leveraging peak and off-peak demands."
With film studio workflows and production cycles getting shorter, 3D animation production teams are being challenged with an explosion in digital content requirements demanded by new channels and markets. In addition, large-scale film and broadcast projects typically include creative teams spanning several continents and time zones. To remain competitive in this evolving environment, media and entertainment companies need to automate and accelerate the rendering process to ensure timely delivery of consistent, high-quality content.
"Aspera's fasp transport technology is an emerging standard for the high-speed movement of large files over wide area networks and a key enabler for cloud-based, data-intensive workflows," said Bhavik Vyas, director of technology sales and partnerships at Aspera. "The combination of fasp, EnFuzion and EC2 – all highly scalable platforms that help production teams work faster, smarter and with more precision – enables a cost-effective, high-performance rendering environment. The upload, rendering and delivery processes are tightly integrated, automated and monitored for complete control over critical stages in the content lifecycle."
The integration of Aspera's high-performance transport technology with EnFuzion expedites 3D rendering workflows across several critical points. On the content send-side, as media and scene files are built with applications like Autodesk Maya and 3ds Max inside the studio, Aspera will be invoked to transfer the files to their destination in Amazon's EC2 automatically. On the EC2 receive-side, the arrival of an Aspera transfer can immediately invoke EnFuzion to launch the render in the cloud. When the render is complete the reverse happens, powered by Aspera's high-speed file transfer software, the rendered content is returned to the studio over wide area networks (WANs), utilising full bandwidth while protecting other network traffic. 


Tags: amazon | axceleon | aspera | enfuzion
Submitted by TV-Bay

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