3TS Capital Partners Invests 7.2 million US$ into Visual Unity

Date: 13/06/2014
3TS Capital Partners Invests 7.2 million US$ into Visual Unity

Leading OTT platform and multiscreen solution provider, Visual Unity announces an investment of 7.2 million US$ (5.2 million Euros) by 3TS Capital Partners, the growth capital technology fund. This investment will strengthen Visual Unitys delivery of end-to-end OTT solutions on a global scale.

The investment of 3TS, into Visual Unity is from their Cisco, EBRD, EIF and OTP backed growth capital fund, which focuses on investments in fast growing technology companies primarily in Central and Eastern Europe (CEE).  Visual Unity will use the investment to support the growth of an international customer base for vuMedia¢, its flagship OTT platform. vuMedia¢ enables content owners and distributors to monetize their video assets over the Internet. The companys goal is to be the leading provider of OTT and multiscreen solutions. This investment will hasten leading-edge development of vuMedia¢, Visual Unitys world-class digital content delivery and smooth-multiscreen-user-experience product. 3TS is initially acquiring a minority stake in Visual Unity and commits to supporting the company at both a strategic and operational level.

Tomas Petru, Visual Unitys Founder and CEO, says: "This is an exciting time for Visual Unity, with 3TS taking a key role in the future success of our company. Our robust, end-to-end product is already used by our customers worldwide. We support close to 10.000 different screens and devices in conjunction with every conceivable monetization method. 3TS diligent examination of, and investment into our product portfolio not only attests to its innovation, but will be instrumental in fueling our sales, marketing and development expansion."

"Our strategic investment into Visual Unity will enable a strong focus in product development, while reaching previously untapped markets around the world," commented Daniel Lynch, Managing Partner of 3TS Capital. "We look forward to establishing Visual Unity as a global leader in OTT and multiscreen products and services."

"This investment from 3TS is coming at an ideal juncture for Visual Unity, in helping us realize our global expansion ambitions in response to overwhelming customer demand," comments Tony Hasek, Chief Commercial Officer at Visual Unity.  "This investment will provide the resources needed to service key markets around the world, and capitalize on the amazing growth opportunity in OTT and video streaming services."

www.visualunity.com



Tags: Visual Unity | 3TS | Investment Finance | IBC 2014 | IBC 2014
Submitted by Sue Sillitoe (White Noise Public Relations Ltd)
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