7 Marketing Basics by Cindy Zuelsdorf Tops New Release Chart in Amazons Marketing for Small Business Category

Published: 16 September 2020

Kokoro Marketing today announced the Sept. 17 release of 7 Marketing Basics: How to Do Less and Sell More, the latest book from company founder Cindy Zuelsdorf. With robust pre-release orders, the book has already become the No. 1 new "Marketing for Small Businesses\" release on Amazon.

Distilling years of experience in both conventional and digital marketing into a straightforward guide for busy entrepreneurs and marketing professionals, 7 Marketing Basics simplifies modern marketing — from best practices for using social media to the role and utility of marketing automation — and explains how to do less and achieve more with marketing.

"I noticed that most marketing people feel overworked, overwhelmed, and are spinning their wheels trying to figure out what's actually working in digital marketing,\" said Zuelsdorf. "Most CEOs almost hate doing marketing — they feel like they need to do it, but it takes time away from what they really want to spend time on. I put this book together for CEOs, marketers, and entrepreneurs as a guide on which marketing strategy and tactics actually work. While putting in a fraction of the work, they can really move the needle for their business. They can free up more time to design new products, talk with customers, spend time with family — or whatever it is they love to do most."

7 Marketing Basics begins by looking at "the why\" behind marketing activities, providing a framework for identifying both holes and opportunities to better align marketing efforts with business goals. Moving into "the how,\" the book next delves into the 7 Marketing Basics and how readers can put them to work.

Zuelsdorf outlines fundamental principles that guide marketing efforts and then proceeds to review seven of the most important tactics used in marketing today. She takes a deep dive into three simple but important ways to drive more effective marketing and concludes the book with a discussion of the tools and systems that help today's marketing professionals leverage their efforts to their fullest potential.

7 Marketing Basics is available now on Amazon at www.amazon.com/dp/B08H118V4C. More information about the book is available at www.7marketingbasicsbook.com.

Meet the author at a Zoom book launch event at 11 a.m. Pacific on Sept. 17. Sign up here to get the zoom link: kokoroinc.com/7-marketing-basics-book-launch-party/.

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