ATEME enables UHD TV Service for NPO: World Cup Football in High Quality UHD, Low Bitrate

Date: 19/06/2018
ATEME enables UHD TV Service for NPO:  World Cup Football in High Quality UHD, Low Bitrate

ATEME, the emerging leader in video delivery solutions for Broadcast, Cable, DTH, IPTV and OTT announces that NPO, the Dutch national broadcaster, has selected ATEME’s TITAN virtual video processing solution to cover live World Cup Football in 4K ultra high definition.

Leveraging ATEME’s continuous research and innovation in picture and video quality, NPO workflow can now process both Live UHD content at the lower bitrate. The bandwidth efficiency, high video quality, low latency, universality of input/output coverage and processing techniques of ATEME’s TITAN solution offer NPO with the follow benefits:

  • Lower OPEX with optimized workflow: TITAN pure software solution simplifies integration thanks to hardware abstraction.
  • Flexible and Agile Architecture: TITAN Software maintenance and management enable upgrades, and smooth operations
  • Increased viewers satisfaction with superior quality service and ultimate new experience at home.

“Nowadays, video technology has matured sufficiently regarding standardizations and specifications. As a public broadcaster, we want to remain at the forefront of innovation and deliver the highest level of service and quality of the newest generation of television experience to viewers at home so they can benefit of an ultimate new experience. Integrating ATEME’s TITAN family will allow us to provide outstanding video quality to our viewers and also lower our operational costs.” said Egon Verharen, NPO R&D Manager.

“We are very proud to support NPO in its development strategy by providing them with our solutions and our expertise. These new services increase and expand our portfolio of 4K Live references and demonstrates the innovative and excellence of our solutions and our ability to quickly deploy high quality TV services on Live” said Pim Van Eeten, ATEME Sales Manager EMEA.



Tags: ATEME | World Cup | Football | UHD TV | NPO | 4K
Submitted by Elise Ivens-Barnes (Whiteoaks)
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