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Partner Communications Selects Broadpeaks Server-Side Ad Insertion Solution Posted: 13/11/2019
Partner Communications Selects Broadpeaks Server-Side Ad Insertion Solution

Broadpeak®, a leading provider of content delivery network (CDN) and video streaming solutions for content providers and pay-TV operators worldwide, today announced that Partner Communications Company (NASDAQ and TASE: PTNR), a leading provider of telecommunications services in Israel, will deploy its server-side ad insertion (SSAI) solution. Integrating Broadpeak's SSAI solution with other Broadpeak technologies already deployed, including origin server, CDN, and cloud PVR, will enable Partner Communications to deliver personalized ads within VOD content, helping it to better monetize its cutting-edge OTT television service.

"We chose Broadpeak's server-side ad insertion solution because it is flexible and simple to integrate with other ecosystem equipment, eliminating the need to perform complex ad insertion at the video level," said Ronen Gutmanovitz, head of TV technologies at Partner Communications.

The operator will use Google Ad Manager, iFeelSmart for the client application, and Broadpeak's solutions for manifest manipulation. Broadpeak's ad insertion solution allows Partner Communications to personalize ads. Broadpeak's SSAI solution avoids rebuffering during ads and defeats ad blockers, ensuring a superior television experience for end users. In addition, iFeelSmart has integrated Broadpeak SmartLib, which enables avoiding ad skipping and provides client-side analytics information. Broadpeak's BkA100 video delivery analytics system then displays this information, combining it with server feedback, in order to provide decision makers with a comprehensive view of the entire system.

Tags: Partner Communications | Broadpeak | Server-Side Ad Insertion | SSAI | OTT Ads | content delivery network | CDN
Submitted by 202 Communications
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Starfish provides compliance recording to The National Library of Sweden Posted: 16/10/2019
Starfish provides compliance recording to The National Library of Sweden

Starfish Technologies, a pioneer in transport stream processing and advertising insertion, has supplied a multi-channel compliance recording system to Kungliga biblioteket, The National Library of Sweden in Stockholm, Sweden, in cooperation with Starfish’s Swedish partner Lanlink Digital Broadcast.

The system utilises Starfish’s ‘Verify’ compliance recording technology which can record multiple channels of live TV broadcast and features a fully managed system with auto failover. Built using generic IT hardware from HP, it includes the Starfish web-based monitoring application to view and manage the operation of the N+N configuration. Input signals are presented as encoded transport streams from both the satellite and terrestrial feeds for each channel automatically switching between the two feeds when detecting a missing input.

Starfish Marketing Director Peter Blatchford said, “We have been building systems in Sweden for many years with companies such as TV4 and Red Bee Media and are delighted to have been chosen to now supply The National Library of Sweden. The Starfish Verify Compliance Recording System is highly configurable and utilises our expertise with transport stream processing and web based system monitoring’.

starfish.tv
 

Tags: Starfish Technologies | transport stream processing | ad insertion | multi-channel compliance | Lanlink Digital Broadcast | Verify | auto failover | IP | N+Nconfiguration | transport streams | encoders
Submitted by Manor Marketing
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Switch Media Unveils Cost-Effective Fast-to-Market OTT Platform MediaHQ Lite Posted: 16/10/2019
Switch Media Unveils Cost-Effective Fast-to-Market OTT Platform MediaHQ Lite

Switch Media, a world leader in online video technology, is announcing the launch of MediaHQ Lite. This is an end-to-end OTT platform that provides a comprehensive feature set at a cost-effective price point allowing an OTT service to be delivered swiftly. MediaHQ Lite keeps complexity to a minimum while satisfying core OTT requirements, reducing overheads and providing the opportunity to test new ideas with minimal budget.

Premium OTT services have become complex and fragmented. Many broadcasters and content owners struggle with bespoke integrations, finger pointing between vendors, the high costs of app development and progressively increased overhead costs. MediaHQ Lite is aimed at new OTT offerings where time-to-market is critical, and budgets are realistic. The platform provides the ability to extend reach, free up operational resources and adapt to the changing OTT landscape and consumer expectations.

Using MediaHQ Lite, an OTT service can be launched quickly and easily without any kind of customisation. Users simply rebrand according to their own brand guidelines. Features include secure VOD and live streaming with DRM, a global CDN service, analytics reports, comprehensive metadata, high definition ABR encoding and use of the Switch Media applications, or their own apps if they have them. What really sets MediaHQ Lite apart is a full featured server-side ad insertion integration with AdEase providing uncompromised addressable ad experiences.

Tags: MediaHQ Lite | Switch Media | online video | encoding | VOD | SSAI | ad insertion | OTT
Submitted by Jump PR Ltd
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Globecast expands SSDAI capabilities by partnering with Ad Insertion Platform in Europe Posted: 09/09/2019
Globecast expands SSDAI capabilities by partnering with Ad Insertion Platform in Europe
Globecast, the global solutions provider for media, has announced that it’s continuing to expand its TV Everywhere OTT video platform via the integration of additional server-side dynamic ad insertion (SSDAI) capabilities, partnering with Switzerland-based Ad Insertion Platform (AIP) in Europe.
Tags: SSDAI | ad insertion | dynamic ad insertion | OTT | TV Everywhere | IBC 2019 | IBC 2019
Submitted by Jump PR
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Globecast IBC 2019 Preview Posted: 24/07/2019
Globecast IBC 2019 Preview
New at IBC this year is Globecast Managed Cloud Network (Globecast MCN). This is a response to pressures across the sports broadcasting market to be able to deliver specific/different feeds, cost-effectively, that affiliates can select, rather than having to deliver all feeds to all affiliates.
Tags: Dynamic ad insertion | SSDAI | OTT | cloud | contribution | sport | IBC 2019 | IBC 2019
Submitted by Jump PR
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Switch Media Launches Sophisticated Encoding Tool Watcha for its Powerful MediaHQ Product Suite Posted: 23/07/2019
Switch Media Launches Sophisticated Encoding Tool Watcha for its Powerful MediaHQ Product Suite

Switch Media, a world leader in online video technology has launched Watcha, a key new feature for its product suite, MediaHQ, which was unveiled at NAB this year. The Watcha tool provides broadcasters and content owners with a solution that automatically highlights and reports issues during the encoding process. It was designed to answer the changing needs of broadcasters as they continue to adapt to on-demand services.

Tags: Watcha | MediaHQ | Switch Media | online video | encoding | VOD | SSAI | ad insertion
Submitted by Jump PR Ltd
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MX1 and Nowtilus Team Up to Empower Personalized and Ad-Funded TV Posted: 10/04/2019
MX1 and Nowtilus Team Up to Empower Personalized and Ad-Funded TV
MX1, a global solution provider of media services, announced today a partnership with Nowtilus, a leading provider of ad delivery for targeted dynamic in-stream ad insertion. By working together, the companies are combining Nowtilus' innovative server-side ad insertion (SSAI) solution with MX1's global media services for broadcasters, TV networks, and OTT service providers. This will create an end-to-end solution bringing personalized TV and targeted advertising services to the big screens and mobile devices in broadcast-grade quality. The targeted and dynamic ad insertion solution will enable service providers to increase ad revenues with their live TV and VOD content. The companies will demonstrate the solution at the 2019 NAB Show, April 8-11, in Las Vegas at the SES Booth SU1410.
Tags: MX1 | Nowtilus | TV | OTT Content Distribution | Online Video Platform | Server-Side Ad Insertion Technology | NAB 2019 | NAB 2019
Submitted by 202 Communications
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Globecast partners with SnifferCat to advance OTT monetization with automated dynamic ad insertion Posted: 25/03/2019
Globecast partners with SnifferCat to advance OTT monetization with automated dynamic ad insertion
Globecast, the global solutions provider for media, has announced a partnership with SnifferCat Inc. to expand its OTT footprint by offering dynamic ad insertion (DAI), allowing customers to maximize OTT revenues. In doing so, Globecast is broadening its media management footprint by being able to offer customers comprehensive, automated DAI services.
Tags: dynamic ad insertion | ad insertion | OTT | monetization | live | VOD | NAB 2019 | NAB 2019
Submitted by Jump PR
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Edgeware has won a significant Ad Insertion order Posted: 05/12/2018
Edgeware has won a significant Ad Insertion order
Edgeware announces today that it has won a significant order from one of its main European customers, underscoring that Edgeware’s Ad Insertion offering provides its customers with a pathway to new revenue streams.
Tags: Content Delivery Network | CDN | Edgeware | Ad insertion
Submitted by Red
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Yospace provides IBC Award-winning solution for Medialaan Posted: 26/09/2018
Yospace provides IBC Award-winning solution for Medialaan

Belgian TV Everywhere provider Medialaan took the highly coveted IBC2018 Innovation Award for Content Distribution for its remarkable advertising management system, developed using Yospace technology. Viewers of Medialaan’s Stievie TV Everywhere service benefit from tailored advertising, allowing them to catch up on live television while only seeing commercials that are fresh and relevant.

Tags: Yospace | IBC2018 | Medialaan | Belgium tV Everywhere | content distribution | Stievie TV | server-side ad insertion platform | monetisation | IBC 2018 | IBC 2018
Submitted by Manor Marketing
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ENENSYS NETWORKS BROADCAST ASIA 2018 PREVIEW Posted: 05/06/2018
ENENSYS NETWORKS BROADCAST ASIA 2018 PREVIEW

ENENSYS’ AdsEdge solution, which provides targeted local content insertion in DTT and cable networks – typically ads, news, weather – is comprised of AdsEdge and Campaign Manager. AdsEdge is a combined video server and splicer and is placed at the edge of networks (DTT TX sites, cable EdgeQAM…) to be able to provide dedicated targeted content insertion based on geographical location. It features exceptionally low latency with integrated SSD storage. Campaign Manager is a central server application that interfaces with the automation system (receiving playlists), with the content and advertising providers (ad agencies), and with AdsEdge to ensure that the correct content is received and is distributed to the splicers in the correct timeframe. It makes the necessary links between all the elements in the delivery chain. It also provides comprehensive reporting capabilities to clearly and precisely show what has been broadcast and when.

Tags: DTT | ad insertion | splicing | local content | monetisation
Submitted by Jump PR
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Edgeware enables server-side dynamic ad insertion for Android devices Posted: 26/03/2018
Edgeware enables server-side dynamic ad insertion for Android devices
Edgeware, the pioneer of TV CDN technology, today announces Ad Enabler – a brand new product in its suite of origin tools. The product makes Edgeware’s ad insertion solution one of the first to support live OTT ad insertion on the MPEG-DASH standard – the native format for Android devices. Ad Enabler uses frame-accurate segmentation to allow an exact and seamless transition between content and ad frames, which can be used in server-side ad insertion (SSAI) for live OTT, live-to-VoD and time-shift TV services.
Tags: CDN | Edgeware | Content Delivery Network | Ad insertion | Advertising | NAB 2018 | NAB 2018
Submitted by Red
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Yospace to showcase the worlds most advanced server-side ad insertion technology at NAB Show Posted: 22/03/2018
Yospace to showcase the world and rsquo;s most advanced server-side ad insertion technology at NAB Show

Yospace will be demonstrating the capabilities of its server-side ad insertion platform at NAB 2018, a multi-award-winning solution that is widely regarded as the most advanced in the world.

Tags: NAB | NAB 2018 | Yospace | ad insertion | OTT streaming | yospaceCDS
Submitted by Manor Marketing
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ENENSYS NAB 2018 PREVIEW DOCUMENT Posted: 01/03/2018
ENENSYS NAB 2018 PREVIEW DOCUMENT

As ATSC3.0 compression is based on DASH or MPU segment generation, ATSCaster is designed to create the ROUTE or MMT packaging and generation over IP multicast streams for live services, including the signaling of these services. Then ATSCheduler encapsulates the IP incoming streams and the non-real-time content from dedicated servers and outputs the resulting ATSC-compliant multiplex using the STL-TP (Studio to Transmitter Link Transport Protocol) over IP. The ATSCheduler runs in ENENSYS’ HDc chassis that can hold up to six ATSCheduler modules in 1RU.

Tags: ATSC 3.0 | DTT | US DTT | digital terrestrial | ad insertion | NAB 2018 | NAB 2018
Submitted by Jump PR
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Yospace Announces Dynamic Ad Insertion Technology Support for Harmonic VOS and Media Processing Platform Posted: 20/10/2017
Yospace Announces Dynamic Ad Insertion Technology Support for Harmonic VOS and cent; Media Processing Platform
 
Yospace announced support of server-side Dynamic Ad Insertion for Harmonics VOS¢-powered solutions, including VOS Cloud media processing platform, VOS 360 managed service, Electra¢ X2 advanced media processor and Electra XVM virtualized media processor. This support will significantly accelerate time to market for new broadcast and OTT providers wishing to monetise their streams.
Tags: Yospace | Harmonic | Ad Insertion
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