Brainstorm Multimedia today announced the appointment of Storm Broadcast as its new distributor for the UK and Ireland. Veteran systems integrator, Paul Vanlint, with a wealth of experience and successes under his belt, has recently formed Storm Broadcast to promote Brainstorm and other manufacturers’ products to provide a comprehensive range of systems and production services to a wide range of customers in the broadcast, production, corporate and educational markets.
Building on the successes of Brainstorm in 2010, Storm Broadcast will be promoting the company’s suite of real time, 3D on-air graphics products and virtual sets which are being increasingly used around the world by leading broadcasters and production companies. Some of the most notable events of the year have been enhanced with a touch of Brainstorm magic and recent highlights include the UK general election where a team of 10 from Brainstorm’s Production Services group helped the BBC to achieve record viewing figures. Other notable successes include the graphics for the US Open, the re-branding of CNBC, and even playing a part in the production of the blockbuster film, Alice in Wonderland.
The new range of Brainstorm’s EasySet products which, as the name suggests are both inexpensive and simple to operate yet have a sophisticated and varied toolsets, has also enabled a host of small to medium size organisations to punch above their weight with eye catching and impressive graphics and virtual sets. To see some of these products, Storm Broadcast’s premiere in the UK market will be at the BVE exhibition in London in February where a number of Brainstorm and peripheral products and services will be on display.
In the wake of these successes in 2010 and earlier years, Brainstorm has embarked on a growth strategy with key new appointments to its sales, marketing and support teams coupled with an ongoing drive to extend its worldwide network of local distributors culminating with Storm Broadcast being appointed distributor for the key UK and Ireland markets with immediate effect.
Brainstorm’s CEO, Ricardo Montesa, said, “Storm Broadcast is a go-getting and highly pro-active systems integrator which perfectly matches the reseller profile we require for the large and demanding UK and Irish markets. Together, we are building a local team of highly qualified and experienced professionals closely supported by Brainstorm’s expanding team. So we are delighted to have such a capable local partner with the technical knowledge, business acumen and extensive network of contacts to really take the promotion and support of our products in the UK and Ireland to the next level.”
MD of Storm Broadcast, Paul Vanlint is bullish about Brainstorm's future in the UK: "Brainstorm powers some of the most prestigious TV productions here and abroad and it has a strong base of customers who recognise the company's successful combination of enabling creativity, providing bullet-proof technology, and delivering the required results. We are delighted to be joining the Brainstorm family."