Demonstrating comprehensive proof of concept of its innovation-leading media transcoding, transfer, storage management and collaboration platform, Brevity today announced sales to international post-production house, Creative Group. Since fall 2011, Creative Group has successfully deployed Brevitys V2 solution, securing massive workflow gains for transport and transcode of sports highlights, TV programs and promotions of HD content.
"Brevity's breakthrough technology is a game changer, said Joe Avallone, President of Creative Group. "The ability to provide simultaneous transport and transcode enables us to offer our clients significant improvements in file based workflow, shortening turnaround time and driving production efficiencies while ensuring very high quality."
I was completely amazed by Brevity, its truly the technology of the future, said Kassie Caffiero, SVP of Post Production, Creative Group. With Brevity, Creative Group is staying ahead of the curve and efficiently adapting to demanding workflows and growing complexities in the industry. Weve used Brevity as a vehicle for clients to enter a new regime, opening up a whole new way of providing services.
One major sports network found Brevity extremely convenient, as they were able to start all of their sessions earlier, which allowed for more creativity, and more relaxed deadlines.
Our goal is to eliminate many of the commercial, creative and technology challenges associated with management and distribution of diverse media files and formats, said Jake Bronstein, CEO, Brevity. Creative Group was one of the first to implement Brevity, to really understand how they could create a fundamental workflow change, and we cant be happier with the impact its had for them and their clients.
Brevity V3, debuting at NAB 2012, is a breakthrough technology that for the first time delivers simultaneous transcoding and highly accelerated transport of high-resolution video as an integrated process on any network. V3 delivers this capability through a Web based enterprise video management solution that utilizes automated project-driven workflows, advanced algorithms, virtual storage, Web-based interfaces, and teraflops of computing power.
Brevity is based in New York City and has a sales office in Los Angeles and a development office in the Portland, Oregon area. Brevity will be located at booth SL13316 at NAB from April 16, 2012 to April 19, 2012.
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