At the 2020 NAB Show, Canadian real-time data solutions provider Bannister Lake will be focusing on its industry-leading data aggregation and management solution Chameleon and how the product adds value to a wide variety of broadcast, OTT, and digital signage applications.
Bannister Lake will be highlighting Chameleon's enhanced election module ready for the 2020 U.S. election cycle. Media companies can take advantage of Chameleon's new election features to produce real-time election coverage on any screen. Chameleon reads election results from both the Associated Press and Decision Desk HQ, allowing media to report on up ballot and down ballot races as well as the primaries and caucuses.
Bannister Lake will also be highlighting Chameleon's ability to fully manage and visualize both live data feeds and on-air branding content for enhancing news productions, sponsorships, and promotions. Broadcasters in any market, using any output device, can integrate, moderate, and customize multiple live data feeds into graphic templates and provide their audiences with real-time news, weather, sports, social media, financial, and fully customized data. In addition, the product's branding module can fully control sponsor's snipes, bugs, and other promotional graphic content triggered by the broadcaster's traffic system.