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LAURA PODOLAK WADDELL JOINS GRAVITY MEDIA TO MANAGE ITS NORTH AMERICAN STRATEGIC PARTNERSHIPS Posted: 11/11/2019
LAURA PODOLAK WADDELL JOINS GRAVITY MEDIA TO MANAGE ITS NORTH AMERICAN STRATEGIC PARTNERSHIPS

 

Gravity Media, the leading global provider of complex live broadcast facilities and production services to content owners, creators and distributors, has appointed former Pac-12 Networks Sr. Director, Content Production Laura Podolak Waddell as its new Director, Strategic Partnership Management for North America. Laura joins the team to enhance brand relationships with a focus on an ongoing studio operations project that Gravity Media is overseeing for a major media and technology brand.

After nearly a decade of local news production for radio stations in Colorado and California, Laura became part of Pac-12 Networks’ launch team in 2012. The considerable amount of broadcasting experience she gained during her time there has led her to join Gravity Media where she will bring teams across the country closer together to streamline production processes and improve content output for clients. As Laura emphasises, the role comprises everything that fascinates her about production; “compelling content, a fast-paced environment and all the unique personalities of content creators.”

Laura’s past seven years at Pac-12 Networks were focused on relationship building, enhancing communication across content teams and implementing production best practices. The biggest challenge she’s seen in the broadcasting industry over that time was engaging a young audience, finding out where the younger viewers are consuming content and what sports they’re most interested in watching to entice the next generation of fans. “Nobody can predict exactly where media consumption is going, but what we do know, is that people want to watch engaging content,” she notes.

Tags: Gravity Media | appointment | Gearhouse Broadcast | HyperActive Broadcast | Input Media | Chief Entertainment
Submitted by RLYL
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GRAVITY MEDIA: A BRAND-NEW COMPANY WITH A 30-YEAR PEDIGREE Posted: 01/11/2019
GRAVITY MEDIA: A BRAND-NEW COMPANY WITH A 30-YEAR PEDIGREE

Gravity Media Group was formed in 2000 to purchase leading broadcast solutions provider Gearhouse Broadcast which was founded in 1993. In 2015 the group acquired HyperActive Broadcast, a leading international provider of post-production and live workflow solutions for both film and TV which was established in 1985.

In 2016 the group secured substantial investment from TowerBrook Capital Partners and in 2017 it took over leading sports production company Input Media and Australian communications solutions company Stranger Designs. In 2018 Gravity Media bought Germany-based Genesis Broadcast Services to meet the needs of the production markets of Northern Europe and acquired Proshow Broadcast, a leading supplier of mobile production solutions to broadcasters, producers and rights holders throughout North America. In September 2019, Gravity Media acquired Chief Entertainment, a leading Sydney, Australia-based provider of live studio and production services.

Gravity Media worked with Superunion, the leading global brand agency, to develop its new brand strategy and visual identity which is now being rolled out across the business world-wide.

John Newton, CEO at Gravity Media, commented:

“At Gravity Media we are driven by client service excellence, and we never stand still. We’re always looking and listening, keeping up with the latest broadcast innovations – or pioneering them. Above all, we channel our energy into maintaining our reputation for flawless execution, deep technical expertise, and efficient delivery.

“We use the collective pull of our people and resources to capture, craft and create world-class content that inspires and excites. Gravity Media is a brand-new company with a 30-year pedigree, a force to be reckoned with formed by the coming together of four well known broadcast and production houses: Gearhouse Broadcast, HyperActive Broadcast, Input Media and Chief Entertainment.

“We are confident that this change and our new modern branding will make it easier for our clients to recognise Gravity Media as the leading provider of live broadcast facilities and production services.”

 

Tags: broadcast | production | sport | media | news | entertainment | Gearhouse Broadcast | Hyperactive Broadcast | Input Media | Chief Entertainment | Gravity Media
Submitted by RLYL
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Gravity Media completes Chief Entertainment acquisition in Australia Posted: 04/09/2019
Gravity Media completes Chief Entertainment acquisition in Australia

Deal creates premier provider of live and fast-turnaround programming with studios and post-production facilities

Gravity Media, the leading global provider of complex live broadcast facilities and production services, has completed the acquisition of Chief Entertainment Pty Limited, a leading Sydney, Australia-based provider of live studio and production services, from Telstra Corporation Limited, Australia’s leading telecommunications and technology company. Gravity Media already operates in Australia under the Gearhouse Broadcast, HyperActive Broadcast and Input Media brands and this acquisition will complement the existing Input Media production centres in the UK as well as its Melbourne production and Sydney post-production facilities. The transaction completed on Friday 30th August 2019.

Tags: Gravity Media | Chief Entertainment | acquisition | post-production | studio | broadcast | live | production | Sydney | Australia | Melbourne | UK | TV | networks
Submitted by RLYL
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Gravity Media further expands in Australia with Chief Entertainment acquisition Posted: 19/08/2019
Gravity Media further expands in Australia with Chief Entertainment acquisition

Gravity Media, the leading global provider of complex live broadcast facilities and production services, has agreed to acquire Chief Entertainment Pty Limited, a leading Sydney, Australia-based provider of live studio and production services, from Telstra Corporation Limited, Australia’s leading telecommunications and technology company. Gravity Media currently operates in Australia under the Gearhouse Broadcast, HyperActive Broadcast and Input Media brands and this acquisition will complement the existing Input Media production centres in the UK as well as its Melbourne production and Sydney post-production facilities. The transaction has not yet completed and is expected to complete by the end of August, subject to certain conditions being satisfied.

Tags: Gravity Media | Chief Entertainment | acquisition | studio | post-production | broadcast | live | production | Sydney | Australia | telecommunications | technology | August | television | digital | TV | networks | entertainment | connectivity | content
Submitted by RLYL
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