Chyron and ConnecTV Engage Viewers With Innovative Technology Partnership

Date: 16/04/2012
Chyron, the leading provider of graphics solutions for on-air and digital video applications, and ConnecTV, the leading social network for TV fans, today announced a first-ever technology partnership to integrate ConnecTV's popular second screen app with Chyron's broadcast graphics platform -- uniting the on-air and online experiences for instant viewer polls and a real-time social TV relationship with the audience. Newscasters can now offer an on-air survey, prompt an instant vote, and chat on ConnecTV. The poll results quickly loop back on air for display on TV, as well as on ConnecTV, simultaneously. 
 
Leveraging Chyron's new ENGAGE second screen and social TV platform along with Chyron on-air graphics systems, a station's news, sports, and entertainment producers can for the first time easily create interactive initiatives that begin with calls-to-action on television. The TV graphics and newscaster prompt drives users to ConnecTV, where they can interact with the TV poll seamlessly. The poll results then automatically appear on both screens with dynamic info-graphics. 
 
"We're transforming the broadcast experience by integrating a dynamic, real-time social platform that drives viewership on television. It's as simple as one screen, two-screens, both-screens," said Joe Foxton, vice president of broadcast solutions at Chyron. "ConnecTV provides a fresh, simple solution to bringing the audience together with the broadcast."
 
"ConnecTV is committed to driving a whole new way to watch television, by building the most comprehensive social television platform, supporting all networks, all local stations, and all regional sports networks with the most compelling companion experience to television," said Alan Moskowitz, ConnecTV co-founder and chief technology officer. "By partnering with industry innovators such as Chyron, we can propel the 'view-ser' experience into a new era of television watching -- and social activity."
 
ConnecTV's social platform lets users instantly sync on their iPad, Mac, or PC (Android devices and smart phones coming soon) with whatever show they are watching on television. ConnecTV view-sers instantly see what their friends are watching and share their favorite TV moments with a single touch. Seamless social integration enables "view-sers" to share every "Did you see that!" television moment from sports, news, drama, and reality programming -- live or time-shifted -- in a unique companion viewing experience.
 
Chyron graphics systems enable template-based creation of rich real-time 3D graphics, and the ConnecTV app keeps creation of second-screen elements simple. As a result, broadcasters using both of these solutions via the ENGAGE platform can produce dynamic, engaging, and complementary content for both the first screen and second screen, and without hiring specialized staff.
 
Chyron will be demonstrating the integration at its booth, SL1510, throughout this week's 2012 NAB Show.


Tags: Chyron | ConnecTV | NAB 2012 | NAB 2012
Submitted by Sarah Schraad (Dundee Hills Group)
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