Collaboration and IP in the post sector Adder survey results revealed

Date: 18/12/2013

Adder Technology, the high performance keyboard, video and mouse (KVM) specialist, has announced the results of its survey of the post-production sector. Adder commissioned the study to gain an insight into the future of the post market and to understand the industrys longer term technology needs.

Jamie Shepperd, group marketing manager, Adder Technology, explains: With the continued adoption of IP in the broadcast sector, we wanted to know to what extent these technologies are making in-roads into the post-environment. As IP speeds reach the point that proprietary techs are no longer a pre-requisite for post-production, we stand at a juncture where all the old certainties of what can and cannot be achieved using open or closed technologies are fundamentally changing.

The results found that the influence of IP based technologies is growing in the post sector. Around one third (38 per cent) of respondents currently use standard IP infrastructure to manage workflows, 29 per cent use a combination of IP and proprietary technologies and just 13 per cent use only bespoke. For those who have not made a full or partial move to an IP-based approach, the key concerns identified were the cost of upgrading facilities (38 per cent) and bandwidth limitations (35 per cent). 

The survey also focused on the role technology plays in future-proofing and expansion. Almost half (45 per cent) of the sample said the need to update specialist broadcasting technology was the major driver behind IT procurement, while centralising assets and flexibility followed closely behind at 36 per cent.

A lack of physical space within existing facilities was cited as problematic by almost a quarter of those surveyed when they were asked about growth plans and the possibility of relocation. Almost a third of respondents indicated they would be moving out of Soho, or will be considering a move within the next 10 years.

Shepperd concludes: Post-production is an environment where there is continued pressure to cut costs and create efficiencies. The survey results indicate that centralised assets, along with a requirement for greater flexibility and collaboration within facilities are seen as being the drivers for maintaining or increasing capability. IP technology offers the means to do this and will become a key influence in determining the future functionality of post suites.

 

www.adder.com

 



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