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Pay-TV providers neglect customer experience at their peril, new Paywizard research reveals Posted: 26/01/2017

Pay-TV operators can no longer simply rely on the strength of their content offering to maintain subscriber loyalty but must raise their customer relationship management game to gain ground in an increasingly competitive marketplace, new global research from subscription, billing and CRM specialist Paywizard shows. The survey of more than 6,200 consumers reveals 24% have cancelled a digital pay-TV service in the previous 12 months because of poor customer experience, while 84% say they would terminate a relationship with a TV provider if service and support were lacking and the company seemed out of touch with their needs.

Tags: paywizard | pay-tv | customer | customer experience | media | technology | consumers | cancel subscription
Submitted by Paywizard
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Piksel research reveals broadcasters and content providers need to be more switched on to avoid the big switch off Posted: 14/12/2016

Viewers are spending too long on searching for good content, according to new consumer research commissioned by Piksel, a global leader in building successful online video businesses. The study, conducted by Censuswide, found that consumers spend an average of 16 minutes searching for content and when they dont find anything, the majority will look elsewhere. Choosing multiple options, half would change the channel, 19% would change providers, and 38% would switch off entirely.

Tags: Piksel | consumers | viewers | TV | recommendations | online video | searching
Submitted by Whiteoaks
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Wazee Digital CEO Harris Morris to Speak at IABM Annual International Business Conference Posted: 29/11/2016
Wazee Digital, a leading provider of cloud-based video management and licensing services, today announced that Chairman and CEO Harris Morris will present a keynote address titled "Tyrannosaurus Rex or Mammals: How to Survive the Extinction of Traditional Broadcast Technology" at the IABM Annual International Business Conference & Awards in London.
Tags: Wazee Digital | CEO | Harris Morris | IABM Annual International Business Conference | media | companies | broadcast | technology | extinction | platforms | consumers | conference | speaker
Submitted by Wall Street Communications
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