Decentrix Unleashes Artificial Intelligence for Media With BIAnalytix SSP

Date: 20/03/2018
Decentrix Unleashes Artificial Intelligence for Media With BIAnalytix and nbsp;SSP

Today, Decentrix introduced BIAnalytix SSP™, the media industry's first cross-media-capable platform to deliver revenue maximization opportunities with modern real-time trading protocols. Built upon Artificial Intelligence for Media™ (AIfM™), the newest addition to the company's BIAnalytix™ portfolio enables sophisticated cross-platform media trading at the speed of the buyer.

"BIAnalytix SSP supports cross-platform and real-time trading, with realistic market pricing distilled from the data existing within a media company's order management systems and processes," said Taras Bugir, president at Decentrix. "The packaging of cross-media campaign inventory for trading represents a significant milestone in our industry. By addressing complexities that are beyond the reach of human analysis, Artificial Intelligence for Media enables media organizations — for the first time — to process decisions based upon current and future inventory positions across their entire delivery ecosystem."
Media companies can use BIAnalytix SSP to begin their transformation to real-time cross-media trading while continuing to leverage existing investments in people, processes, and systems. BIAnalytix SSP boasts unprecedented functionality in comparison with standard sell-side platforms (SSPs) in the marketplace today. The technology leverages a combination of optimization algorithms orchestrated by machine learning, in turn enabling revenue maximization opportunities for selected, securely exposed inventory.
BIAnalytix SSP is a rich repository that integrates all the latest data related to the automated trading of current and future inventory. The platform contains several cross-media components, which together manage inventory, revenues, and budgets, and enable real-time trading and/or prenegotiated reservation-based trading. BIAnalytix SSP integrates pricing information, contract discounts, and current and forecast inventory capacities, qualified by forecast audiences within relevant audience segments. Additionally, BIAnalytix SSP can calculate future avails for inventory based upon usage and demand pressure and implement policies to manage inventory scarcity, adjusting rate changes accordingly.
Information about Decentrix and the company's technology is available at www.decentrix.com.


Tags: Decentrix | BIAnalytix | real-time trading | cross-media platform | NAB 2018 | NAB 2018
Submitted by Sarah Aller (Dundee Hills Group)
View author's directory page

Related Interviews
  • Rabbit Ears and Magic Cloth from DoP Choice at NAB 2018

    Rabbit Ears and Magic Cloth from DoP Choice at NAB 2018

  • Mixer Bags and New Airo Range from K-Tek at NAB 2018

    Mixer Bags and New Airo Range from K-Tek at NAB 2018

  • KVM over IP from Guntermann and Drunck at NAB 2018

    KVM over IP from Guntermann and Drunck at NAB 2018

  • Control Centre Digital from Guntermann and Drunck at NAB 2018

    Control Centre Digital from Guntermann and Drunck at NAB 2018

  • CueiT Software from CueScript at NAB 2018

    CueiT Software from CueScript at NAB 2018

  • Intelligent solutions from Broadcast Bionics at NAB 2018

    Intelligent solutions from Broadcast Bionics at NAB 2018

  • PAM-IP and ST-2110 support from TSL at NAB 2018

    PAM-IP and ST-2110 support from TSL at NAB 2018

  • Rotolight Anova Pro 2 LED at NAB 2018

    Rotolight Anova Pro 2 LED at NAB 2018

  • Virgil OB headphone amplifier from Glensound at NAB 2018

    Virgil OB headphone amplifier from Glensound at NAB 2018

  • Boxx TV Company Overview at NAB 2018

    Boxx TV Company Overview at NAB 2018

  • Wireless Transmitters for Boxx TV at NAB 2018

    Wireless Transmitters for Boxx TV at NAB 2018

  • Clear-Com E-IPA Card for Eclipse HX Digital Matrix at NAB 2018

    Clear-Com E-IPA Card for Eclipse HX Digital Matrix at NAB 2018

  • Virtual Panel on Apple watch from Clear-Com at NAB 2018

    Virtual Panel on Apple watch from Clear-Com at NAB 2018

  • HEVC Compression for EnGo from Dejero at NAB 2018

    HEVC Compression for EnGo from Dejero at NAB 2018

  • Mobile Connectivity with Dejero GateWay at NAB 2018

    Mobile Connectivity with Dejero GateWay at NAB 2018

  • Marshall Electronics Miniature Cameras at NAB 2018

    Marshall Electronics Miniature Cameras at NAB 2018

  • Compass X Heads from Miller Tripods at NAB 2018

    Compass X Heads from Miller Tripods at NAB 2018

  • Blackmagic Pocket Cinema Camera 4K at NAB 2018

    Blackmagic Pocket Cinema Camera 4K at NAB 2018

  • Full Spectrum Remote Phosphor Lights from Photon Beard at NAB 2018

    Full Spectrum Remote Phosphor Lights from Photon Beard at NAB 2018

  • Screen Systems and automatic live subtitling at NAB 2018

    Screen Systems and automatic live subtitling at NAB 2018

  • All IP Workflow from Quantum with Xcellis Workflow Storage solutions at NAB 2018

    All IP Workflow from Quantum with Xcellis Workflow Storage solutions at NAB 2018

  • Soft step migration to IP with Media Links at NAB 2018

    Soft step migration to IP with Media Links at NAB 2018

  • Excelero Any-K at NAB 2018

    Excelero Any-K at NAB 2018

  • Blackmagic ATEM Television Studio Pro 4K at NAB 2018

    Blackmagic ATEM Television Studio Pro 4K at NAB 2018

  • Zixi announce their user interface control ZEN Master at NAB 2018

    Zixi announce their user interface control ZEN Master at NAB 2018

  • 4K UHD Multi-viewer HDMI 2.0 from Apantac at NAB 2018

    4K UHD Multi-viewer HDMI 2.0 from Apantac at NAB 2018

  • ADDERLink INFINITY 100T from Adder at NAB 2018

    ADDERLink INFINITY 100T from Adder at NAB 2018

  • Blackmagic Davinci Resolve 15 at NAB 2018

    Blackmagic Davinci Resolve 15 at NAB 2018

  • MX1 at NAB 2018

    MX1 at NAB 2018

  • Nugen Audio Loudness Meter, Halo Upmix and Halo Downmix at NAB 2018

    Nugen Audio Loudness Meter, Halo Upmix and Halo Downmix at NAB 2018

  • Monarch LCS Radar from Matrox at NAB 2018

    Monarch LCS Radar from Matrox at NAB 2018

  • Marquis Broadcast show Backup Versioning at NAB 2018

    Marquis Broadcast show Backup Versioning at NAB 2018

  • Paint from ChyronHego at NAB 2018

    Paint from ChyronHego at NAB 2018

  • Interra Systems Broadcast at NAB 2018

    Interra Systems Broadcast at NAB 2018

  • Cinegy Desktop 12 at NAB 2018

    Cinegy Desktop 12 at NAB 2018

  • Live Production with ChyronHego at NAB 2018

    Live Production with ChyronHego at NAB 2018

  • 3D Storm discuss IP and NDI for Live Media Server and Live CG Broadcast at NAB 2018

    3D Storm discuss IP and NDI for Live Media Server and Live CG Broadcast at NAB 2018

  • Facilis ships version 10.1 at NAB 2018

    Facilis ships version 10.1 at NAB 2018

  • eGFX Breakaway Box and Puck from Sonnet at NAB 2018

    eGFX Breakaway Box and Puck from Sonnet at NAB 2018

  • ROSS Ultrix IP and more from NAB 2018

    ROSS Ultrix IP and more from NAB 2018

  • Prime Focus Technologies showcases latest product innovations at NAB 2018

    Prime Focus Technologies showcases latest product innovations at NAB 2018

  • Front Row Camera with VER at NAB 2018

    Front Row Camera with VER at NAB 2018

  • QX Updates from Phabrix at NAB 2018

    QX Updates from Phabrix at NAB 2018

  • SX, RX and QX range updates from Phabrix at NAB 2018

    SX, RX and QX range updates from Phabrix at NAB 2018

  • FS-HDR from AJA at NAB 2018

    FS-HDR from AJA at NAB 2018

  • Omnitek Updates for Ultra 4k Toolbox at NAB 2018

    Omnitek Updates for Ultra 4k Toolbox at NAB 2018

  • Object Matrix Hybrid Workflow and Artifical Intelligence at NAB 2018

    Object Matrix Hybrid Workflow and Artifical Intelligence at NAB 2018

  • The New JVC GYH-C900 - Connected Cam at NAB 2018

    The New JVC GYH-C900 - Connected Cam at NAB 2018

  • The new MGW Diamond HEVC Encoder from VITEC at NAB 2018

    The new MGW Diamond HEVC Encoder from VITEC at NAB 2018

  • The new Playout Server from VITEC at NAB 2018

    The new Playout Server from VITEC at NAB 2018

  • New 703 Bolt monitor from SmallHD at NAB 2018

    New 703 Bolt monitor from SmallHD at NAB 2018

  • New Phone and Tablet products from Padcaster at NAB 2018

    New Phone and Tablet products from Padcaster at NAB 2018

  • BBS Lighting Force 7 at NAB 2018

    BBS Lighting Force 7 at NAB 2018

  • New Filters from Schneider Optics at NAB 2018

    New Filters from Schneider Optics at NAB 2018

  • New 10g Ethernet to Thunderbolt adaptor from Sonnet at NAB2018

    New 10g Ethernet to Thunderbolt adaptor from Sonnet at NAB2018


News
Chris Shaw Returns to Cobalt Digital as Executive Vice President of Sales and Marketing Posted: 17/08/2018
Chris Shaw Returns to Cobalt Digital as Executive Vice President of Sales and Marketing
Cobalt Digital today announced that Chris Shaw has rejoined Cobalt as the company's executive vice president of sales and marketing. Shaw will lead the sales and marketing team to develop and execute future campaigns and work with the Cobalt engineering team to ensure that the company's products continue to meet the changing needs of the broadcast industry. He also will oversee Cobalt's channel partner and distributor networks.
Tags: Chris Shaw | Cobalt Digital | Executive Vice President of Sales and Marketing | experience | knowledge | worldwide connection
Submitted by Wall Street Communications
More from this author
Nevion updates orchestration and SDN control software ahead of IBC2018 Posted: 17/08/2018
Nevion updates orchestration and SDN control software ahead of IBC2018

Nevion, the award-winning provider of virtualized media production solutions, has announced that it will be showcasing a new update to its flagship and award-winning orchestration and SDN control software, VideoIPath, at IBC2018.

Tags: Nevion | Broadcast | Solutions | IBC2018 | Media Production | SDN Control | IBC 2018 | IBC 2018
Submitted by Whiteoaks
More from this author
Media Links Strengthens Presence in China Region Through Partnership with New Share Resort Posted: 17/08/2018
Media Links Strengthens Presence in China Region Through Partnership with New Share Resort

Media Links, manufacturer and pioneer in Media over IP transport technology, today announced its new distribution partnership with New Share Resort Co., Ltd (NSR), based in Beijing China. This new partnership will enable Media Links to better serve the growing Media over IP content transport and delivery markets in China.

Tags: New Share | Media over IP | Media Links. CCTV | Video over IP | Toshiyuki Naka | IBC 2018 | IBC 2018
Submitted by Media Links
More from this author
DNF Controls Goes International with TSL Posted: 16/08/2018
DNF Controls Goes International with TSL

Building on their recently announced strategic partnership with TSL, California-based DNF Controls confirmed they will be present on the UK manufacturer's Stand 10.B41 at IBC 2018. The award-winning developer of Human-to-Machine and Machine-to-Machine interfaces will be represented by chief technical officer Dan Fogel, who will be on-hand to introduce DNF control solutions to TSL's clients and discuss new approaches to efficient device management for studio and remote teleproduction.

Tags: DNF Controls | IBC 2018 | TSL | IBC 2018 | IBC 2018
Submitted by Desert Moon Communications
More from this author
Raycom Media Improves News Efficiency with JVC Cameras Posted: 16/08/2018
Raycom Media Improves News Efficiency with JVC Cameras

JVC Professional Video, a division of JVCKENWOOD USA Corporation, today announced Raycom Media, one of the largest privately owned media companies in the United States, has more than 260 GY-HM660 ProHD mobile news cameras in use throughout its local news operations. With built-in IP capabilities, the cameras have improved workflow efficiencies for multimedia journalists (MMJs) in the field.

Tags: ENG | broadcast news | news over IP | video production
Submitted by Pipeline Communications
More from this author
Barnfind Fiber Platform Comprises Core of Signal Transport Solution at SCO Summit in Qingdao, China Posted: 16/08/2018
Barnfind and rsquo;s Fiber Platform Comprises Core of Signal Transport Solution at  SCO Summit in Qingdao, China

Barnfind Technologies' fiber platform comprised the core of the sophisticated signal transport solution at the 18th Shanghai Cooperation Organization (SCO) Summit that took place last month in Qingdao, China. The SCO, a political, economic, and security Alliance was established in 2001 by China, Russia, Kazakhstan, Kyrgyzstan, Tajikistan and Uzbekistan. India and Pakistan joined in 2017. The annual Summit was chaired by Chinese President Xi Jinping this year.

Tags: Barnfind Technologies | SCO Summit | BarnOne
Submitted by Desert Moon Communications
More from this author
DigitalGlue creative.space optimized for Blackmagic Design DaVinci Resolve Workflows Posted: 16/08/2018
DigitalGlue and rsquo;s creative.space optimized for  Blackmagic Design DaVinci Resolve Workflows

DigitalGlue has announced that its newly launched creative.space - an On-Premise Managed Storage(tm) (OPMS) service, has been optimized for DaVinci Resolve workflows and has successfully met the technical requirements for inclusion in Blackmagic Design's Configuration Guide. DigitalGlue, a leading equipment, integration, and software development provider, also designs and implements solutions for complete turnkey content creation, post-production, and distribution.

Tags: DigitalGlue | creative.space | Blackmagic Designs | DaVinici Resolve
Submitted by Desert Moon Communications
More from this author
Shotoku Broadcast Systems IBC Plans Include its line of Very Smart Robotic Pedestals, Upgraded Control Systems, Absolute Tracking and a New Manual Tripod Series Posted: 16/08/2018
Shotoku Broadcast Systems IBC Plans Include its line of Very Smart Robotic Pedestals, Upgraded Control Systems, Absolute Tracking and a New Manual Tripod Series

Shotoku Broadcast Systems, the well-established international manufacturer of advanced Robotic and Manual camera support and AR/VR tracking systems is maintaining its leadership role in the industry by bringing a mix of traditional favorites, products upgraded with technology-rich features and a new manual tripod series to IBC 2018.

Tags: Shotoku Broadcast Systems | IBC 2018 | Robotic and Manual Camera Support | IBC 2018 | IBC 2018
Submitted by Desert Moon Communications
More from this author
SMPTE Now Offers Technical Specifications to Address Rapidly Developing Technologies Posted: 16/08/2018
SMPTE Now Offers Technical Specifications to Address Rapidly Developing Technologies
SMPTE®, the organization whose standards work has supported a century of advances in entertainment technology and whose membership spans the globe, announces SMPTE Technical Specifications (TSPs), a new offering to complement SMPTE Standards by being proactive to rapidly evolving industry technologies and workflows. The announcement comes with the publication of the first TSP that has document number "SMPTE TSP 2121:2018" and is titled "IMF Application DPP (ProRes)." This TSP was proposed by the Digital Production Partnership (DPP), and it builds on the existing Interoperable Master Format (IMF) standard developed and published by SMPTE, which was originally designed for streamlining the distribution of premium feature film content.
Tags: SMPTE | technical specifications | DPP | IMF | membership
Submitted by Wall Street Communications
More from this author
DTC Broadcast Nano turns up the HEAT in Miami Posted: 16/08/2018
DTC Broadcast Nano turns up the HEAT in Miami

The NBA’s Miami HEAT has bought two of DTC’s Broadcast Nano transmitters and a PRORXD 8-Way Diversity RF receive system with camera control to help enhance fan engagement and experience opportunities for HEAT home games at the AmericanAirlines Arena in downtown Miami.

Tags: DTC | Domo Tactical Communications | NANO Transmitter | PROXRD 8-Way Diversity RF | HEAT | Americanairline arean | Wireless | HEATV | ultra-low latency | Multiway diversity COFDOM reciever | RF | DVB-T modulation | IBC 2018 | IBC 2018
Submitted by Manor Marketing
More from this author
Wisycom Showcases Latest Two Channel MPR52-ENG Receiver at IBC 2018 Posted: 16/08/2018
Wisycom Showcases Latest Two Channel MPR52-ENG Receiver at IBC 2018

Wisycom, designer and builder of the most sophisticated RF solutions for broadcast, film and live production, will highlight its MPR52-ENG Dual Channel Diversity Receiver at IBC 2018 (Stand 8.D78). With two built-in diversity receivers with both analogue and digital outputs, the MPR52 is best-suited for professional ENG applications.

Tags: Wisycom | IBC 2018 | IBC 2018
Submitted by D. Pagan Communications
More from this author
New Dalet OnePlay Transforms Automated Studio Production Posted: 16/08/2018
New Dalet OnePlay Transforms Automated Studio Production
Dalet, a leading provider of solutions and services for broadcasters and content professionals, today announced Dalet OnePlay, a new-generation studio automation solution designed to modernize live productions, increase audience engagement and open up new revenue opportunities while optimizing operational costs and reliability. Dalet OnePlay leverages the Dalet Galaxy five MAM, NRCS and workflow orchestration capabilities to enable more efficient and collaborative productions, as well as a more effective synchronized multi-platform distribution.
Tags: dalet | dalet galaxy | dalet galaxy five | media asset management | ibc | ibc 2018 | oneplay | dalet oneplay | IBC 2018 | IBC 2018
Submitted by Zazil Media Group
More from this author
IMT Vislink to Launch New Advent Satellite Communication Products at IBC 2018 Posted: 16/08/2018
IMT Vislink to Launch New Advent Satellite Communication Products at IBC 2018

xG® Technology, Inc. (“xG”) (Nasdaq: XGTI, XGTIW), whose brands are recognized as the global leaders in live video communications in the broadcast, military and government markets, announces that its IMT Vislink brand will be displaying new Advent satellite communication products at this year’s International Broadcasting Convention (IBC) show (Stand 1.A69). IMT Vislink’s Advent satellite products allow operators to access end-to-end satellite communication workflows and provide turnkey deployments in the field.

Tags: IMT | Vislink | IBC 2018 | IBC 2018
Submitted by D. Pagan Communications
More from this author
White Light and disguise present the Mixed Reality Tech Lab in the Future Zone of IBC2018 Posted: 16/08/2018
White Light and disguise present the and lsquo;Mixed Reality Tech Lab and rsquo; in the Future Zone of IBC2018

White Light is delighted to reveal the ground-breaking ‘Mixed Reality Tech Lab’ in the Future Zone of IBC2018. Powered by the disguise media platform, this fully immersive production environment will showcase the latest developments in workflows for live broadcast.

Tags: disguise | White Light | Mixed Reality Tech Lab | Future Zone | production | MR | live broadcast | IBC 2018 | IBC 2018
Submitted by Bubble Communications
More from this author
TAG V.S. Announces Plans to Showcase Groundbreaking MCM-9000U IP-Multiviewer and Monitoring System at IBC 2018 Posted: 15/08/2018
TAG V.S. Announces Plans to Showcase Groundbreaking MCM-9000U IP-Multiviewer and Monitoring System at IBC 2018

TAG V.S., the international specialist in advanced IP monitoring and high-quality UHD Multiviewers, has announced plans to showcase its groundbreaking software-only MCM-9000U IP-Multiviewer and monitoring system at IBC 2018. The first of its kind in the industry, the MCM-9000U supports SMPTE's recently published ST 2110 suite of standards for managed IP networks that address HD and UHD uncompressed video and audio streams at the Inputs and Outputs. Demonstrations will be held on TAG's Stand 1-F94 in Hall 1 of the RAI.

Tags: TAG V.S. | IBC 2018 | MCM-9000U | TAG Decryptor | IBC 2018 | IBC 2018
Submitted by Desert Moon Communications
More from this author
Pages:   [1] 2 3 4 5 6 7 > >>