Dubai Media Incorporated Upgrades Sales and Scheduling Software

Date: 15/03/2010
Harris Corporation has announced that Dubai Media Incorporated (DMI) has renewed its Harris® Broadcast Master™ sales and scheduling software license. As part of the renewal agreement, DMI is upgrading to version 8 of the Broadcast Master software, which offers additional features to support the company's future growth and transition toward a file-based workflow.
 
"We have been using Broadcast Master for five years, and we would highly recommend it as the perfect sales and scheduling solution with which to create a unified workflow," said Hassan Chahine, chief technology officer, DMI. "Upgrading to the new version of the software future-proofs our investment in light of the major digital transformation we are undertaking at our facility. For example, Broadcast Master version 8 enables the transmission of BXF data among core components of our system."
 
File-based workflows are increasingly at the forefront of broadcasters' agendas in the region. DMI is the fourth client in the Middle East to upgrade to version 8 of Broadcast Master in a short space of time. 
 
"This five-year contract renewal is a major win for Harris in the Middle East," said Richard Scott, senior vice president, global sales and services, Harris Broadcast Communications. "It demonstrates the customer's confidence in Broadcast Master as a comprehensive, integrated channel management tool and in the quality of service from the regional Harris team."
 
DMI also is using other Harris broadcast solutions in its facility, including D-Series™ automation. Technical support and consultancy are being provided to DMI as part of the Broadcast Master contract renewal and software upgrade.
 
Harris Broadcast Communications offers products, systems and services that provide interoperable workflow solutions for broadcast, cable, satellite and out-of-home networks. The Harris ONE™ solution brings together highly integrated and cost-effective products that enable advanced media workflows for emerging content delivery business models.


Tags: harris | dubai media | scheduling | broadcast master
Submitted by TV-Bay

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