Blackmagic Design today announced Focal Point Productions is using a Blackmagic Design live production workflow to produce educational content for GBMC HealthCare System. In addition to streaming weekly townhall meetings for hospital staff and frequent educational Facebook Live sessions for patients, Focal Point Productions is also using an ATEM Mini live production switcher to stream interviews with GBMC HealthCare System experts for local news segments.
GBMC HealthCare System is a 342 bed medical center that provides acute and sub acute care, handling more than 23,000 admissions and 52,000 emergency room visits annually. They teamed up with Maryland based video production and live streaming company Focal Point Productions to create ongoing content to keep its employees up to date on the latest COVID-19 developments. In addition to internal townhall meetings, GBMC HealthCare System and Focal Point Productions also began streaming frequent Facebook Live sessions featuring clinicians and hospital leadership discussing timely topics.
As part of its coverage of the current situation, local news affiliate WMAR-2 invited several GBMC HealthCare System experts to participate in a call in segment, for which Focal Points Production used an ATEM Mini to power the live stream.