Hedge Strengthens Its Customer Connection with the Appointment of David Shapton as Director of Communications

Date: 02/11/2021
Hedge Strengthens Its Customer Connection with the Appointment of David Shapton as Director of Communications

Hedge, the creator of modern, intelligent software solutions for video professionals, announced on the heels of its seed investment it has appointed David Shapton to the newly established role of Director of Communications. A lauded digital media professional with more than three decades of technical, product marketing and editorial experience, and over 1,200 published articles, David will be the connection point between Hedge’s innovation and customers’ knowledge. With strategic oversight of Hedge’s communication channels, David will drive content initiatives that engage, educate, and inform customers around Hedge’s rapidly expanding products and services - and how to understand their benefits in the wider media ecosystem.

“We want to bring more value to our customers with up to the minute information about our products, which have grown seemingly overnight from a single macOS app to a range of workflow solutions. We also want to share our industry knowledge as production and post technology is changing faster than ever,” states Paul Matthijs, co-founder and CEO of Hedge. “David is a multi-faceted professional who understands the technical breadth and depth of the media industry. His insight, along with dedicated focus on customer-centric content, is the connective tissue that will allow our customers to continue to achieve the very best experience with Hedge software as we grow.”

About David Shapton

David’s digital media career has spanned three decades in senior technology roles and as a technology writer. More recently, after a spell as President of Atomos EMEA, David co-founded RedShark Media, where he was Editor in Chief for eight years. Nearly two years ago David joined Zazil Media Group (now Grithaus Agency) as Content Architect. With more than 1,200 published articles and widely known for his accurate predictions about exponential technology, David is excited to bring his experience to a company that shares his vision for the future.

To read more about David and why he has chosen to join Hedge, read his blog post here. To learn more about Hedge and its solutions please visit hedge.video

About Hedge

Founded in 2016, Hedge is a Netherlands-born startup that simplifies complex media workflows from acquisition and asset creation to post-production. The Hedge team are informed by “Dutch Design,” as they prioritize the user experience, where ease of use goes hand-in-hand with its technical efficiency. The company’s flagship application, Hedge, set new standards for media backup, while Canister demystified the previously arcane process of LTO archiving. With the release of Postlab in 2019, Hedge made remote collaboration affordable for every editor working from home, and in the studio. Hedge’s products are in daily use by over 30,000 customers all over the world, from Hollywood productions to wedding shoots, and everything in between.



Tags: Hedge | Video | Software | Communications | New Hire
Submitted by Alex Molina (Zazil Media Group)
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    Take a peek at Periscope

  • Matrox VS4-based Multi-channel Recording System

    Matrox VS4-based Multi-channel Recording System

  • Talking Steadicam and Exovest

    Talking Steadicam and Exovest

  • Dealing with clients

    Dealing with clients

  • The production desk finally gets innovative

    The production desk finally gets innovative

  • Dynamic display revolution!

    Dynamic display revolution!

  • The evolution of vision mixers

    The evolution of vision mixers

  • How to go Over the Top with your video experience

    How to go Over the Top with your video experience

  • The Tour June 2015 review

    The Tour June 2015 review

  • The business case for media asset management

    The business case for media asset management

  • Selling yourself online

    Selling yourself online


News
Calrec exclusively partners with Protel in New Zealand Posted: 29/06/2022
Calrec exclusively partners with Protel in New Zealand

Calrec, a leading designer and supplier of broadcast audio mixing consoles and equipment, has announced Protel as its exclusive technology partner and distributor in New Zealand.

Tags: audio | audio networking | AoIP | new zealand | audio consoles
Submitted by Jump PR
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MovieLabs Launches 2030 Showcase Program to Help Advance Strategic Growth in the Media and Entertainment Industry Posted: 29/06/2022
MovieLabs Launches 2030 Showcase Program to Help Advance Strategic Growth in the M and amp;E Industry

MovieLabs, the technology joint venture of the major Hollywood motion picture studios, has launched the 2030 Showcase Program to recognize organizations in the Media & Entertainment industry that are applying emerging cloud and production technologies to advance the industry in reinventing the media creation ecosystem and to help realize the MovieLabs 2030 Vision and its goals of enhanced efficiency and interoperability.

Tags: Showcase | IBC | strategic growth
Submitted by PRComs
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ShotDeck Recreations Contest Returns Posted: 28/06/2022
ShotDeck Recreations Contest Returns

Bigger competition. Bigger bragging rights. Bigger prizes.

The ShotDeck™ Recreations contest returns July 1 through July 31, 2022.

Tags: cinematography | cinematographer | cinema | shot | color | contest | lawrence sher | ASC | ASC cinematographer
Submitted by Lewis Communications
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TWIST IST Ties the Knot With JVC Professional Video Posted: 28/06/2022
TWIST IST Ties the Knot With JVC Professional Video

GY-HC900 and KY-PZ100 PTZ CONNECTED CAM™ Cameras Provide Flexible, High-quality Solutions for Integration at New Wedding Facility

Tags: JVC Professional Video | PTZ Camera | Integration Solutions
Submitted by D. Pagan Communications
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IBC2022 Announces Headline Speakers and New Content Initiatives as Excitement Builds Around Live Return Posted: 28/06/2022
IBC2022 Announces Headline Speakers and New Content Initiatives as Excitement Builds Around Live Return

With IBC Show set to return to the RAI Amsterdam this September after two years of virtual formats, IBC (International Broadcasting Convention) today announces a world-class line-up of headline speakers and a partnership-led approach to bringing more innovative content to the show and driving new advances across the media, entertainment and technology industry.

Tags: IBC2022
Submitted by Platform Comms
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Ikegami Europe Announces Unicam UHK-X750 4K-UHD HDR Studio Camera Posted: 28/06/2022
Ikegami Europe Announces Unicam UHK-X750 4K-UHD HDR Studio Camera

Ikegami Electronics (Europe) announces a major addition to its range of broadcast production cameras. Introduced at the April 2022 NAB Show in Las Vegas and now confirmed for the EAME market, the UHK-X750 is a full studio/OB camera optimised for fixed-mount operation on a pedestal or tripod. Integrated into a robust metal housing designed to ensure extreme ruggedness, it includes high frame-rate capture for slow motion applications, global shutter sensors and versatile connectivity.

"The UHK-X750 is intended for production studios and outside broadcast service providers seeking high mastering quality to maximise the commercial longevity of their productions," comments Ikegami Electronics (Europe) Broadcast & Professional Video Division manager Michael Lätzsch. "It offers all the advanced capabilities of Ikegami's flagship Unicam UHK-X700 except for those that apply to portable shoulder operation. Distinguishing elements of the UHK-X750 include a lower centre-of-gravity and easier staging compared to a portable camera."

Tags: Ikegami Electronics | broadcast cameras | 4K HDR video monitors | optical camera links | medical imaging equipment | 4K hybrid base station | 4K EFP cameras | 4K studio cameras | 8K EFP cameras | 8K studio cameras | optical camera links | IP camera links | CCUs | OB v
Submitted by Stylus Media Communications
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Mo-Sys announces new StarTracker Mini and StarTracker Max as company reveals exciting new development path Posted: 28/06/2022
Mo-Sys announces new StarTracker Mini and StarTracker Max as company reveals exciting new development path

Mo-Sys Engineering, a world leader in Virtual Production solutions, remote production and image robotics, has today announced plans to introduce two new StarTracker products together with an innovative exchange programme. The introduction of StarTracker Mini will expand the Mo-Sys range, increasing its market reach to a new generation of Virtual Production creators, while StarTracker Max enables Mo-Sys to bring forward its improved camera tracking technology for professional broadcast and cinematic use.

Tags: StarTracker | StarTracker Mini | StarTracker Max | Camera Tracking | Streaming | YouTube | Virtual Production | Broadcast | Cinematography | Professional Tracking | Tracking technology
Submitted by Manor Marketing
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Top Honor for Women in Media WIM + ZEISS Altitude Awards Goes to Eszter Csepeli, HCA Posted: 28/06/2022
Top Honor for Women in Media WIM + ZEISS Altitude Awards Goes to Eszter Csepeli, HCA

ZEISS hosted the Women in Media WIM + ZEISS Altitude Awards Ceremony on June 9 to celebrate the recipients of the prestigious annual honors. Held at Cine Gear Expo in the Los Angeles Convention Center, the air was thick with anticipation as the auditorium filled with nominees, WIM members, and guests.

Tags: Zeiss | lenses | optics | cinema optics | resolution | frame rate | shutter speed | aperture adjustment | autofocus | broadcast | film | video | film | television | production | streaming | cinematographers | videographers | cinematography | filmmaking | ASC | director of pho
Submitted by Lewis Communications
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Professional Tiffen Filters for DJI Mini 3 Pro Drone Posted: 27/06/2022
Professional Tiffen Filters for DJI Mini 3 Pro Drone

Tiffen’s 3-Filter Neutral Density Kit for the DJI Mini 3 Pro offers a simple professional method of controlling the lighting conditions while operating this popular drone. Using Tiffen’s lightweight filters helps manage the camera aperture for ideal exposure without color shift.

Tags: Lighting | local 728 | lighting design | light | cinematography | digital cinematography | director of photography | cinema | commercial | music video | phosphor lighting | led | lightbridge | pipelines | area 48 | Lumix S1H | reflector | cine | production | Force 7
Submitted by Lewis Communications
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CIO Once Again Adds Cobalt Iron to Its List of 10 Best Cyber Security Companies Posted: 24/06/2022
CIO Once Again Adds Cobalt Iron to Its List of 10 Best Cyber Security Companies

Cobalt Iron Inc., a leading provider of SaaS-based enterprise data protection, today announced that for the second year in a row it has been named one of CIO's 10 Best Cyber Security Companies of 2022. This distinction is thanks to the Cobalt Iron Compass® enterprise SaaS backup platform, which delivers intelligent data backup at massive scale while making the backup infrastructure impervious to cyberattacks.

Tags: Cobalt Iron Compass | Cyber Security
Submitted by Wall Street Communications
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KILOVIEW Expands its NDI Ecosystem for Supporting End-to-End IP Video Transmission and Production Posted: 24/06/2022
KILOVIEW Expands its NDI Ecosystem for Supporting  End-to-End IP Video Transmission and Production

KILOVIEW is expanding its family of Network Device Interfacem(NDI)-compliant solutions with the introduction of its new NDI Recorder, which joins the company’s growing ecosystem of IP-based hardware and software video encoding, decoding, conversion, switching and streaming technologies.

Tags: kiloview | ndi | core | recorder | encoders | decoders
Submitted by
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Broadcast Pix Mixes Future Technology with the Past for Museum of Civilizations of Europe and the Mediterranean Posted: 24/06/2022
Broadcast Pix Mixes Future Technology with the Past  for Museum of Civilizations of Europe and the Mediterranean

The Museum of Civilizations of Europe and the Mediterranean has built its reputation by combining historical exhibits with social commentary to tell the story of this rich basin of civilization. The Museum recently enhanced its storytelling capabilities with the addition of a Broadcast PixMX Hybrid Integrated Production Solution.

Tags: broadcast pix | ip | gx hybrid | software | streaming | museum | MUCEUM | france
Submitted by
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Clear-Com Sponsors AVIXA Women Council Breakfast at InfoComm 2022 Posted: 24/06/2022
Clear-Com Sponsors AVIXA Women and rsquo;s Council Breakfast at InfoComm 2022

Clear-Com®, a global leader in voice communications systems, was a first-time sponsor of the popular annual AVIXA Women’s Council Breakfast at the InfoComm 2022 trade show. A long-time supporter of Rise, a group promoting gender diversity within the Broadcast and media technology industry, Clear-Com is now adding their support to the AVIXA Women’s Council, focused on supporting women in the professional AV industry.

Tags: clear-com | arcadia | avixa | infocomm
Submitted by
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Imperfections Make the Perfect Addition to Maxon Capsules Posted: 24/06/2022
Imperfections Make the Perfect Addition to Maxon Capsules

As part of the company’s continuing effort to add value to its subscription offerings, Maxon is pleased to announce the addition of 50+ 4K premium tiled textures to the Maxon Capsules collection, designed to bring photorealism to artists’ renderings by adding minor flaws to the surfaces of 3D objects. The greyscale maps feature a mix of scratches, dust specs, smudges, fingerprints, hairs, residue, isolated fingerprints, all scanned from real surfaces and meticulously tiled. The Surface Imperfections Volume 1 texture library was created by David Gruwier and has been licensed by Maxon for immediate royalty-free use by all Cinema 4D and Maxon One subscribers.

Tags: Maxon | Maxon Capsules | Cinema 4D | Surface Imperfections | VFX
Submitted by Zazil Media Group
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Blackmagic Design Announces New Blackmagic Pocket Cinema Camera 6K G2 Posted: 24/06/2022
Blackmagic Design Announces New Blackmagic Pocket Cinema Camera 6K G2

The Blackmagic Pocket Cinema Camera 6K G2 includes an adjustable touchscreen screen for easier framing of shots, a larger battery for longer shooting without needing to charge or change batteries, as well as support for an optional electronic viewfinder. The Blackmagic Pocket Cinema Camera 6K G2 has the latest Blackmagic generation 5 color science and retains the popular cinematic Super 35 HDR image sensor with 13 stops of dynamic range, dual native ISO and EF lens mount from the previous model.

Tags: Blackmagic Design | Announcement | camera
Submitted by Blackmagic Design
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