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Hollywood Moving Past Pandemic Survival to Permanent Hybrid Virtual On Set Production
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Posted: 07/03/2022
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Long defined by elaborate sets and busy craft service tables, Hollywood film and video production has gone virtual over the past two years, fueled by pandemic concerns, the need to accelerate delayed production, and the insatiable consumer demand for new content. Survey data, released today by Telecommunications, Media, and Technology (TMT) consulting firm Altman Solon, found that almost 70% of industry respondents anticipate expanding virtual production, and more than 60% will increase their use of remote collaboration tools and cloud-based technologies even after the pandemic has ended. |
Tags: Video
| Production
| Survey
| Hollywood
| Industry
| Entertainment
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Submitted by Staff
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SMPTE Inks Partnership With the Entertainment Technology Center at USC to Study On-Set Virtual Production Solution
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Posted: 20/01/2022
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SMPTE®, the home of media professionals, technologists, and engineers, has signed a memorandum of understanding with the Entertainment Technology Center, a department within the School of Cinematic Arts at the University of Southern California (ETC), an entertainment technology think tank and research center. The memo supports a partnership between the two organizations to collaborate on a SMPTE solution for on-set virtual production (OSVP) — the first in the Society's planned series of Rapid Industry Solutions (RIS) intended to address quickly evolving technologies and their application across the media and entertainment industry. |
Tags: On-set virtual production
| Rapid Industry Solutions
| OSVP
| Entertainment Technology Center
| SMPTE
| USC
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Submitted by Wall Street Communications
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