LiveU Becomes a Central Part of Indias Newsgathering Scene, Used by Top Broadcasters and News Agencies

Date: 20/03/2012
LiveU Becomes a Central Part of Indias Newsgathering Scene, Used by Top Broadcasters and News Agencies

LiveU (www.liveu.tv), the pioneer of portable video-over-cellular solutions, today announced that its flagship LU60 video uplink solution is used by leading broadcasters and news agencies in India, such as Times Television Network (Times Now, ET Now).

LiveUs LU60 mobile backpacks are in operation throughout India, transmitting live coverage of breaking news and high-profile events, including the recent New Delhi bombings, sports events such as the 2011 Cricket World Cup and election campaigns. The local networks and news agencies also service international media based in India, enabling foreign correspondents to broadcast live back to their worldwide newsrooms as soon as incidents occur.

Indian networks also use LiveU technology outside India taking their units abroad to cover news like recent events in the Maldives. They benefit from LiveUs international network as well, using local units to cover relevant events for their domestic audience, such as the Salute to India Parade in New York City, the World Economic Forum in Davos or Indian Cricket matches in Australia.

Times Television Networks Mr. Rajat Nigam, Sr. Vice President, Technical & Broadcasting Operations, says, Were increasingly using LiveU to cover news and other events across continents both within India and abroad. Thanks to LiveUs portability, we dont have any limitations getting to the scene quickly all we need is a cameraman and a backpack. This has enabled us to gather news footage from different parts of globe in a most cost-optimum manner. We find it effective to use LiveU units which are supported by a proactive and efficient response time from LiveU partners across territories; we have been enriching the content by acquiring the same from international territories like Davos, New York, and Australia. I am sure with the 3G medium getting stronger in days to come, use of solutions like LiveU will become more popular than the traditional mode of video feed transportation.

LiveUs LU60 mobile uplink unit offers highly resilient HD live video quality with sub-second delay, providing sustained live video transmission in a range of scenarios, such as on-the-move, dense urban areas, remote locations and extreme weather conditions.

Local 24/7 support and service is provided by LiveUs Indian distributor, LAMHAS Satellite Systems, which has been working in Indias broadcast industry for many years.  

Menashe Mukhtar, LiveUs Sales Director for APAC, said, India is becoming an increasingly important market for LiveU, with cellular-based technology offering an excellent cost-performance ratio compared to traditional satellite truck. Were very encouraged by the take-up of LiveU technology which has gone hand-in-hand with the rapid growth of Indias cellular industry.

Convergence India Show in New Delhi, March 21-24 (Hall 10, Booth K70).
Tags: mobile uplink | portable video over cellular | mobile ENG
Submitted by Kate Ford (Jump PR Ltd)
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