Journalist and broadcaster Kelvin MacKenzie is to take to the VisionIPTV stand at this years MIPCOM, the world's entertainment content market show in Cannes, France, to present the launch of Sports Tonight Live, a new channel delivered via the internet on the FreeviewHD platform.
Fronted by Mike Parry, formerly of TalkSport Radio, and comedian Ian Stone, Sports Tonight Live will be the first channel in the UK to be available on the FreeviewHD platform with content delivered via broadband over the internet via an HD set top box. This enables the programmers to develop a cost effective channel with a potential reach of more than 5 million households this year, and gain total penetration to 26 million UK households by 2015.
Sports Tonight Live is the first English language channel to use VisionIPTVs studio production and internet broadcast playout services to deliver ground breaking entertainment via the FreeviewHD EPG on channel 112.
John Mills, CEO of Vision IPTV, said: Kelvin MacKenzie has built a reputation as a broadcaster who likes to tear down barriers, and do things his way. The capability to deliver interactive internet broadcast content, via FreeviewHD, into the living room gives broadcasters such as Kelvin the ability to deliver unique programming and new television experiences to the audience. We are very pleased to be able to host Kelvin at MIPCOM and look forward to hearing more about his vision for the future of sports broadcasting.
The shows format encourages live debate from viewers who contact the show via Skype video-call or Twitter. The digital interactivity can also be extended by the two way nature of the internet broadcast, providing the shows producers with the capability to poll the audience live for instant reaction from where it counts, the fans sat in front of the TV with their remote.
Kelvin MacKenzie will appear on the Vision IPTV stand (G3.20) on the afternoon of Wednesday 5th October at MIPCOM, Cannes, France.
Visit Vision IPTV Freeview for more information.
About Sports Tonight Live
Described as "Sky Sports News meets TalkSport", Sports Tonight Live is Britains newest sports TV station, broadcasting topical sporting news, analysis and debate with Mike 'porky' Parry, nightly, and throughout weekend afternoons. Sports Tonight Live is available to viewers via the website and through internet connected TVs and set top boxes carrying the Freeview HD platform. Additional distribution is also available on Facebook and YouTube for internet connected devices.
Watch Sports Tonight Live at http://sportstonightlive.com or on FreeviewHD channel 112. Join in on www.facebook.com/sportstonighttv
About Vision TV Network
The UKs first dedicated international language network of channels available via internet connected FreeviewHD. Located on Channel 110 (a FreeviewHD digital interactive channel), Vision International TV Network currently provides viewers with access to packages of live simulcast and time delayed broadcast, video on demand, and interactive services. Packages include Polska Plus, and Hellenic TV. Further international languages packages will launch through 2011/2012. Packages can include premium subscription and free to air content.
About Vision IPTV
First to market in the provision of functional internet delivered broadcast, Vision IPTV provides a complete solution to clients wanting to create compelling TV and video services for connected audiences worldwide. The Vision IPTV platform can be customised for clients and supports all current commercial models from subscription, pay-as-you-go to PPV and advertiser funded.