Massive will showcase new merchandising functionality at NAB Show 2017

Date: 03/03/2017
Massive will showcase new merchandising functionality at NAB Show 2017

At NAB 2017, Massive, the software company behind the worlds most sophisticated UI platform, will showcase new merchandising functionality that offers unprecedented control for broadcasters, telcos and studios to adapt all of the most important elements of any tier one multi-device video service.

On its booth (SU9008CM), Massive will demonstrate various high-profile client video services from around the world and present important new updates to the Massive AXIS product roadmap, which continues to push  boundaries and define the latest trends in drag and drop video service management.

Massive AXIS is the industrys premier video UI server for merchandising. Its advanced features confirm the end of a period when too many content owners built unique and inflexible apps on a host of manufacturers devices the kind that couldnt evolve tactically or iteratively when needed.

Ron Downey, Chief Executive Officer & Co-Founder commented: Exhibiting at NAB Show is particularly exciting this year. Weve defined a new software category with Massive AXIS and its revolutionising the way companies manage and optimise their video services.

Massive works with a host of tier one organisations including: AT&T, BBC, CBS Interactive, SKY, YouView, Foxtel, Perform Group, Deutsche Telekom, Telstra, Quebecor, Freeview and many more.



Tags: NAB 2017 | Massive Interactive | AXIS | event
Submitted by Massive Interactive
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