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Masstech launches new Adobe Premiere Pro panel for Kumulate Posted: 21/01/2020
Masstech launches new Adobe Premiere Pro panel for Kumulate

Adobe Premiere Pro users can now access the powerful functionality of Masstech’s intelligent storage, workflow and lifecycle management solution, Kumulate, from directly within Premiere Pro via an intuitive panel.

The Adobe panel can be quickly and easily added to any Kumulate system with minimal configuration (individual editing stations don’t need to be added as locations in the system). Storage movement and workflow tools are then presented as a plug-in within Adobe Premiere Pro, allowing users to access their entire inventory across any type of online or deeper storage tier, including cloud, local disk, optical disk, and LTO.

All assets on all storage tiers are searchable to Premiere Pro users from within the new panel, using intuitive search criteria including structured, unstructured, and time-based metadata. These powerful tools allow users to quickly access their content libraries from within Adobe Premiere Pro, dramatically speeding up workflows.

Tags: Masstech | Adobe | Kumulate | Adobe Premiere Pro
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Masstech wins Technology Engineering Emmy award for contribution to media storage management Posted: 16/01/2020
Masstech wins Technology and amp; Engineering Emmy and reg; award for contribution to media storage management

Masstech Innovations Inc has been awarded a Technology & Engineering Emmy by the National Academy of Television Arts & Sciences (NATAS) in their 71st Annual Awards.

Masstech was honored for its work in Early Development of HSM Systems that Created a Pivotal Improvement in Broadcast Workflows alongside fellow contributors Dell, IBM and Quantum. Solutions that effectively manage video media across multiple tiers of storage have been underpinning technologies throughout the evolution of M&E workflows to the file-based processes on which M&E organizations rely today. Masstech (and its fellow honorees) played a pivotal role in developing the software management solutions that helped the M&E industry with the transition to file-based.

“We are very honored and grateful to the Academy for recognizing the formative work in media storage management pioneered by Masstech and our fellow recipients,” comments George Kilpatrick, CEO, Masstech. “It’s extremely satisfying to be recognized as one of the industry pioneers, and to be acknowledged for the dedication and innovation that still governs Masstech. We continue to break the mold today by applying software defined storage techniques and advanced workflow to organise customer assets in the hybrid and cloud worlds.”

Tags: Masstech | Emmy | Technology | Dell | IBM | Quantum
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Masstech Announces Srinivas Gankidi As New Sales Manager For India Posted: 28/11/2019
Masstech Announces Srinivas Gankidi As New Sales Manager For India

Masstech is pleased to announce that Srinivas Gankidi has joined the company as Sales Manager for India.

Srinivas has over 20 years’ experience in the media and entertainment industry, delivering file-based technology solutions to major broadcasters in India, Bangladesh and Sri Lanka, including Zee TV, Sony TV, SRM Channels, Jain HITS, TV9, RIL (Reliance Infocom), NTV, Star Maa, Somoy TV, and Ghazi TV.

Prior to joining Masstech, Srinivas was Sales Manager for Media & Entertainment at Quantum Storage India Pvt Ltd., and previously held sales engineering positions with Evertz Microsystems and Harmonic Inc.

Srinivas will form part of Masstech’s Asia Pacific team, designing and deploying Masstech’s Kumulate intelligent storage and asset lifecycle management solutions for clients throughout the region.

Tags: Masstech | Sales Manager | India | Srinivas Gankidi
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Masstech Announces James Whitebread As New CDO Posted: 07/11/2019
Masstech Announces James Whitebread As New CDO

Masstech is pleased to announce that James Whitebread has joined the company as Chief Digital Officer.

James has a 15-year background in product design and development for sports and media and entertainment (M&E), and extensive experience in telecoms and security. He has led product development and builds for diverse clients including IMG, BT, UEFA, Disney, Warner Bros., FIFA, Technicolor, Amazon Prime, TATA and Cardinal Heath Care.

Before joining Masstech, James was CTO at MarcoPolo Learning, supporting the company’s expansion into China through delivery of new products and services. Prior to that, James was VP of Product and Technology for UI Centric, leading projects for high profile clients such as UEFA, FIFA, AMC, PIX Systems and VUBIQUITY to deliver products and services such as UEFA.TV and MUTV.

Previously James was Director of Digital at Technicolor, where he designed and built the Showcase platform that went on to service clients including Canal Plus, Entertainment One and Warner Bros.

James holds a BSc in Business Systems, and is currently studying for an MBA at Wrexham University, along with a Professional Qualification in Platform Disruption at MIT.

Tags: Masstech | CDO | James Whitebread | Appointment
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Masstech introduces Kumulate to Americas, bringing next-gen intelligent storage management to M and E Posted: 16/10/2019
Masstech introduces Kumulate to Americas, bringing  next-gen intelligent storage management to M and amp;E
Masstech is pleased to announce the debut of Kumulate, its new intelligent storage and asset lifecycle management platform, to the North and South American media & entertainment (M&E) markets. The result of an intensive industry consultation, Kumulate offers M&E users a route through the many current industry transitions taking place in storage, media and workflow.
Tags: Masstech | Kumulate | Americas | Storage Management
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Masstech to show broadcasters the power and flexibility of hybrid cloud for optimized storage and lifecycle of their video assets at NAB 2019 Posted: 05/03/2019
Masstech to show broadcasters the power and flexibility of hybrid cloud for optimized storage and lifecycle of their video assets at NAB 2019

Masstech, the future-led technology company that provides the media and entertainment (M&E) industry with intelligent content storage and lifecycle management solutions, today announced that at NAB 2019 the company will demonstrate its full range of highly optimized cloud and hybrid cloud storage and asset lifecycle solutions.

Tags: Masstech | NAB | Storage | Cloud | Hybrid | Archive | MAM | AWS | Google | Flash | ODA | NAB 2019 | NAB 2019
Submitted by Steven de Waal
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Masstech to show broadcasters in the Middle East how to harness the power and flexibility of the hybrid cloud at CABSAT 2019 Posted: 18/02/2019
Masstech to show broadcasters in the Middle East how to harness the power and flexibility of the hybrid cloud at CABSAT 2019

Masstech, the future-led technology company that provides the media and entertainment (M&E) industry with optimised content storage management solutions, today announced that at CABSAT 2019, the company will demonstrate to broadcasters in the Middle East its full range of highly-optimised cloud and hybrid cloud storage and asset lifecycle solutions.

Tags: masstech | flashnet | CABSAT | CABSAT 2019 | CABSAT 2019
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Boxer signs strategic partnership with Masstech at IBC2018 Posted: 25/09/2018
Boxer signs strategic partnership with Masstech at IBC2018

Boxer Systems today announced a new partnership with Masstech Innovations Inc., the future-led technology company that provides the media and entertainment (M&E) industry with optimised content storage management solutions for managing the lifecycle of valuable media assets.

Tags: Boxer systems | Masstech Innovations | storage managemnet solutions | Flashnet | MassSTore | IBC 2018 | IBC 2018 | IBC 2018
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Masstech Innovations to focus on solving modern content storage challenges at IBC2018 Posted: 06/08/2018
Masstech Innovations to focus on solving modern content storage challenges at IBC2018

Masstech Innovations, the future-led technology company that provides the media and entertainment (M&E) industry with optimised content storage management solutions, today announced its presence at IBC2018 will focus on showcasing a number of new initiatives designed to help video-centric organisations to create truly optimised storage solutions, utilising the very latest cloud and hybrid technologies.

Tags: Masstech Innovations | content | storage | IBC2018 | cloud | hybrid technology | IBC 2018 | IBC 2018
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Masstech Innovations Products at the 2018 NAB Show Posted: 13/02/2018
Masstech Innovations Products at the 2018 NAB Show

Masstech Innovations Products at the 2018 NAB Show

 
At the 2018 NAB Show, Masstech will feature its FlashNet media object storage application and MassStore media services framework, two industry-leading solutions that enable flexible, efficient media and storage management on-premise, in the cloud, and in hybrid configurations. The company's solutions offer unparalleled support for cloud vendors including Amazon, Wasabi, Cloudian, and MS Azure and for all industry-leading MAM, PAM, NRCS, automation, video server, and library solutions. Masstech also will focus on the flexibility of FlashNet and MassStore in delivering disaster recovery (DR) solutions optimized for any price point and DR strategy — from simple content replication to full archive duplication. For those media companies concerned about maintaining the ongoing security of their archived content, Masstech will demonstrate the ease with which Oracle DIVA archives can be migrated to a Masstech solution, without disruption of services or constraints on content access.
Tags: Masstech Innovations | 2018 NAB Show | Masstech | FlashNet | MassStore | NAB 2018 | NAB 2018
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Masstech and SAM Partner to Streamline News Production, Archiving and Media Exchange Workflows Posted: 12/04/2017
Masstech and SAM Partner to Streamline News Production, Archiving and Media Exchange Workflows

Masstech and Snell Advanced Media (SAM) today announced that the two industry innovators have formed a powerful partnership to speed and simplify how television and multi-platform video newsrooms manage and move content between production, archive and distribution processes. Debuting at the upcoming 2017 NAB Show, tight integration between the SAM VIBE News Solution and Masstech's award-winning media management and archiving software empowers SAM users with the ability to easily and efficiently archive, locate, retrieve and share news content between sites. 

Tags: Media Asset Management | Workflow | Archive | Newsroom | News Production | MAM | Archiving | Broadcast | Automation | SAM | Masstech | NAB 2017 | NAB 2017
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TBN Lighthouse Channel Goes Digital With PlayBox Technology Posted: 05/05/2015
TBN Lighthouse Channel Goes Digital With PlayBox Technology Lighthouse Television, a Trinity Broadcasting Network affiliate, has chosen a PlayBox Technology channel-in-a-box solution as the core of a major modernisation project at its studios in Kampala on the edge of Lake Victoria. The investment enables Lighthouse to advance from tape-based analog operation to much more efficient file-based digital workflow.
Tags: PlayBox Technology Limited | broadcast asset management | Masstech integrated media asset management | broadcast systems infrastructure | IT-based broadcast systems | emergency response centres | emergency response systems | digital media archiving | IP graphics
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PlayBox Technology announces TitleBox IP for NewTek TriCaster Posted: 24/04/2015
PlayBox Technology announces TitleBox IP for NewTek TriCaster

PlayBox Technology announced today its entrance into the NewTek Developer Network. This enables the PlayBox Technology TitleBox IP graphics system to be fully integrated with NewTek's line of TriCaster¢ multi-camera video production systems.

Tags: PlayBox Technology Limited | broadcast asset management | Masstech integrated media asset management | broadcast systems infrastructure | IT-based broadcast systems | emergency response centres | emergency response systems | digital media archiving | IP graphics | NAB 2015 | NAB 2015
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PlayBox Technology Expands Audio Versatility of AirBox by integrating SurCode for Dolby Digital Plus and Dolby E Posted: 02/03/2015
PlayBox Technology Expands Audio Versatility of AirBox by integrating SurCode for Dolby Digital Plus and Dolby E

PlayBox Technology announces a major expansion to the audio capabilities of its AirBox broadcast playout solution with the addition of Dolby Digital Plus and Dolby-E encoding and decoding.

Tags: PlayBox Technology Limited | broadcast asset management | Masstech integrated media asset management | broadcast systems infrastructure | IT-based broadcast systems | emergency response centres | emergency response systems | digital media archiving | NAB 2015 | NAB 2015
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PLAYBOX TECHNOLOGY SECURES LEADERSHIP OF WEST AFRICAN BROADCAST PLAYOUT MARKET Posted: 27/11/2014
PLAYBOX TECHNOLOGY SECURES LEADERSHIP OF WEST AFRICAN BROADCAST PLAYOUT MARKET

PlayBox Technology has secured a dominant position as a supplier of playout software and hardware to broadcasters in West Africa. 

"At the AfriCast 2014 show in Nigeria during October, conference speakers consistently referred to 'the playbox' as an essential part of modern broadcast workflow," comments PlayBox Technology Sales Director Ben Gunkel. "With up to 500 people attending each conference session, this reinforced the message we have been promoting that PlayBox Technology leads the field in terms of reliability, scalability, ease of operation, training, after-sale support and long-term cost-efficiency. 

Tags: PlayBox Technology Limited | broadcast asset management | Masstech integrated media asset management | broadcast systems infrastructure | IT-based broadcast systems | emergency response centres | emergency response systems | digital media archiving
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