MediaCorp Achieves Enterprise-Wide Goals with Dalet

Date: 15/07/2015
MediaCorp Achieves Enterprise-Wide Goals with Dalet

Dalet Digital Media Systems, a leading provider of software-based solutions for media organizations, announced that Singapore national broadcaster MediaCorp is now advancing onto the second project of its Dalet-driven enterprise Media Asset Management (MAM) installation. With the first deployment, MediaCorp was able to achieve with Dalet end-to-end content preparation and distribution workflow. The second project will see the entirety of the MediaCorp content archive managed within Dalet and feature the powerful Dalet Workflow Engine for even greater operational efficiencies. The landmark MAM design and implementation will allow MediaCorp to realize its long-term vision of creating the ultimate agile ecosystem that integrates systems and sub-systems across the entire workflow.

Spearheading the innovative project is business partner and broadcast systems integrator Qvest Media Pte. Ltd, who are working closely with Dalet throughout all phases of the MediaCorp design, implementation and management.

Since early 2014, MediaCorp has been running the Dalet MAM for program preparation, archiving and production as the lead solution in a major project called Integrated Content-centric file-based Exchange System (ICE). This involved the migration of the facilitys entire studios, video and audio post production and transmission systems to a fully file-based workflow, taking content from ingest to preparation and playout to air, as well as onward for distribution to the broadcasters multiple VoD and online platforms. Under the ICE project, Dalet allowed us to automate many processes and achieve better efficiencies across many aspects of our operations, states Joe Igoe, chief technology officer of MediaCorp. The success of the implementation and consequent uplift in productivity gives us confidence to use Dalet again as the enterprise media asset management platform for our next project that coincides with the build-out of our brand new media complex scheduled for late 2015.

Since inception, ICE has resulted in more than ten million operations performed on the system, including user tasks and back office functions such as file conversion. The mass digitization of 60,000 archived tapes held on four Sony Flexicarts is on-going under control of Dalet MAM. Up to 200 simultaneous users of Dalet web clients have the ability to QC, log, search, browse and preview content.

The second project of the broadcasters ambitious MAM strategy, the Content Media eXchange (CMX), will take MediaCorp to the next level in multi-media ingest and file-based efficiencies. The CMX program is designed to standardize ingest of material across 20 ports of the Dalet Brio servers, as well as harmonize the archive workflow for the entire MediaCorp facility under command and control of the Dalet Galaxy platform. CMX is further intended to enhance the broadcasters enterprise-wide workflow with all the functionality of the latest Galaxy tools.

The project takes advantage of being built from the ground-up at MediaCorps New Media Complex, a brand new plant at Singapores One North technology park, to which it is relocating from the Caldecott Broadcast Centre. A key objective of the project is to exploit the broad experience Dalet has in multi-site collaboration and workflow to ensure a smooth migration to the new site and decommissioning of the old system.

Dalet is proud to have the trust and confidence of MediaCorp in leading this important project,says Raoul Cospen, general manager Asia Pacific at Dalet. Built on open standards with SOA-compliant Web Services APIs and several data exchange protocols, Dalet Galaxy unifies multiple, complex systems for broadcasters to produce streamlined workflows and increased productivity.

The Dalet Workflow Engine will be at the core of the new MediaCorp installation. Tight integration with Orchestrator by Aspera (an IBM company) gives MediaCorp control over a pool of shared resources to manage transcoding, QC and HSM services while open, extensible framework of the Dalet Galaxy platform supports other key third-party systems like Avid Interplay. Transparent integration via Dalet Xtend with Adobe Premiere facilitates the exchange of video, shotlists, EDLs and non-destructive metadata in support of new workflows such as streaming (proxy) server-side rendering with Adobe Anywhere.

Dalet OneCut, the versatile multimedia editor, will be used to edit content for compliance and voice-over workflows as well as to finesse audio adjustments for mastering. A video editor can select shots from ingests or finished products in Dalet, and send them with metadata to the Interplay working environment. The finished product can then be checked back into Dalet. A unique set of tools in Dalet Track Stacking can manage program preparation using audio, subtitling and video track stacking for multiple distribution platforms and in multiple languages. Sophisticated subtitle processing enables MediaCorp to more efficiently manage versions and delivery to playout. Dalet On-the-Go mobile application for Android and iOS will provide editorial staff with access to content from anywhere for story contributions, preview and approvals.

All assets and metadata, including archived items, are immediately available for fast production and multiplatform distribution. The Dalet Galaxy unique central content catalogue includes customized and contextual metadata forms, as well as indexation tools that ensure content is better referenced, making searches of the content catalogue and archives more efficient.

The CMX is being designed, implemented and overseen by Dalet, partnered with systems integrator Qvest. Dalet Professional Services is also responsible for training MediaCorps staff and providing 24/7 support services, which will track the evolution of the system and help maximize creative and technical efficiencies.

ABOUT MEDIACORP

MediaCorp is a Singapore-based media company with a complete range of platforms, spanning television, radio, newspapers, magazines, digital and out-of-home media. It pioneered the development of Singapores broadcasting industry, with the broadcast of Radio in 1936 and Television in 1963. Today, MediaCorp has over 50 products and brands in four languages (English, Mandarin, Malay and Tamil), reaching out to virtually all adults in Singapore every week.

Initiatives in the new digital space include Internet TV-on demand, High Definition TV broadcast and Over-the-Top (OTT) interactive services.

Beyond Singapore, MediaCorp is an active regional player through co-productions in TV dramas and movies, magazines publishing, as well as Channel NewsAsia International, one of the first Asian-owned English news channels.

Strategic collaborations in the region include Kapanlagi Network, an Indonesian digital native company which owns several leading lifestyle, news and entertainment websites. MediaCorp has majority share in Cubinet Interactive, a Malaysian digital games publisher, and owns a stake in Reebonz, one of the regions fastest growing luxury online retailers as well as Vietnam televisions International Media Corporation.

Winner of numerous international awards and accolades including Asian Television Awards Terrestrial Broadcaster of the Year, MediaCorps mission is to engage, entertain and enrich audiences by harnessing the power of creativity.

For more information, please visit mediacorp.sg.

About Dalet Digital Media Systems
Dalet software-based solutions enable media organizations to create, manage and distribute content faster and more efficiently, fully maximizing the value of assets. Dalet products are built on three distinct platforms that, when combined, form versatile business solutions that power end-to-end workflows for news, sports, program preparation, production, archive and radio. Individually, Dalet platforms and products offer targeted applications with key capabilities to address critical media workflow functions such as ingest, QC, edit, transcode and multiplatform distribution.

The foundation for Dalet productivity-enhancing workflow solutions, Dalet Galaxy is the enterprise NRCS and MAM that unifies the content chain by managing assets, metadata, workflows and processes across multiple and diverse production and distribution systems. Specially tailored for news and media workflows, this unique technology platform helps broadcasters and media professionals increase productivity while providing operational and business visibility.

Dalet AmberFin is the high-quality, scalable transcoding platform with fully integrated ingest, mastering, QC and review functionalities, enabling facilities to make great pictures in a scalable, reliable and interoperable way.Addressing the demanding needs of studio production, multi-camera ingest, sports logging and highlights production, the innovative Dalet Brio video server platform combines density and cost-effectiveness with high reliability.

Dalet supports customers from the initial planning stages to well beyond project execution. Our global presence includes 15 offices strategically located throughout Europe, the Middle East, Asia Pacific, North America and South America, and a network of more than 60 professional partners serving 87 countries worldwide. This collective experience and knowledge enables our customers to realize potential increases in productivity, efficiency and value of their assets.

The comprehensive Dalet Care program ensures deployments remain up and running with 24/7 support 365 days a year.

Dalet systems are used around the world by many thousands of individual users at hundreds of TV and Radio content producers, including public broadcasters (ABS-CBN, BBC, CBC, DR, FMM, France TV, RAI, RFI, Russia Today, RT Malaysia, VOA), commercial networks and operators (Canal+, FOX, eTV, MBC Dubai, MediaCorp, Mediaset, Orange, Time Warner Cable, Warner Bros, Sirius XM Radio), and government organizations (Canadian House of Commons, Australian Parliament and UK Parliament).

Dalet is traded on the NYSE-EURONEXT stock exchange (Eurolist C): ISIN: FR0011026749, Bloomberg DLT:FP, Reuters: DALE.PA.

Dalet® is a registered trademark of Dalet Digital Media Systems. All other products and trademarks mentioned herein belong to their respective owners.

For more information on Dalet, visit www.dalet.com.



Tags: Dalet Digital Media Systems | MediaCorp | Media Asset Management | Qvest Media | Dalet Onecut | Dalet Galaxy
Submitted by Zazil Media Group (Zazil Media Group)
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