Bannister Lake announced today that the company has entered into a nonexclusive representation agreement with Akron, Ohio-based broadcast sales organization Media Technology Group (MTG). MTG will showcase Bannister Lake's Chameleon product to the broadcast industry and participate in co-marketing ventures.
Chameleon is an industry-leading software solution used to manage real-time data and populate graphic templates for news tickers, election results, financial data, wagering, and other applications. The same product also drives on-air branding by leveraging real-time data to power snipes, bugs, promos, and "coming up next" boards. Chameleon's RESTful API allows data to be reformatted and strategically distributed to broadcast graphic engines, HTML5, online, and mobile applications.