Motion Path and Zenapptic.ai Launch UpRoar Live Aimed at Creating Interactive Fan Experiences in Sports and Entertainment

Date: 26/06/2020
Motion Path and Zenapptic.ai Launch UpRoar Live  Aimed at Creating Interactive Fan Experiences in Sports and Entertainment

Motion Path, a world leader in augmented reality and real-time broadcast graphic design, and Zenapptic.ai, a developer of virtual interactive experiences, today announced the launch of UpRoar Live!, a groundbreaking solution designed to bring back the excitement of live events.

With sports and entertainment venues unable to allow fans to watch events in person due to the pandemic, the drama and excitement of live, realistic crowd noise has been lost. Without fans attending live events, the sports and entertainment industries and related ecosystems are being forced to reinvent themselves. UpRoar Live! provides an innovative way to address the problem by allowing fans watching the event on television or online to spontaneously express their reactions via an intuitive app. The various responses are compiled in real time and instantly trigger authentic, proportionally mixed, and acoustically accurate reaction sounds in the venue or as part of the broadcast.

In addition to audio, UpRoar Live! reinvents sports and entertainment experiences by allowing fans to trigger spectacular, immersive augmented reality (AR) graphics within the broadcast of the event. Fans can also access interactive modules to participate in a number of activities including wagering, e-commerce, and social media interactions. UpRoar Live! is designed to replicate the in-venue experience, virtually, and provides an exciting new way to engage fans after the pandemic.

Motion Path will design and integrate customized AR graphics to suit a variety of sports and entertainment applications. As a specialist in real-time graphics, Motion Path can populate entire stadiums with virtual fans and have them react based on data aggregated from UpRoar Live!

"We are not trying to fool audiences with the integration of AR. It's just the opposite," said Anton Maximovsky, president and CEO, Motion Path. "Instead we are creating an authentic, new kind of broadcast experience wherein fans at home dictate how the AR graphics behave. We can take this further by bringing fans into the venue through video conferencing applications and seamlessly make them part of the action."

UpRoar Live! runs on the Zenapptic.ai platform, which is the core of the solution. Zenapptic.ai is an open, flexible, and fully scalable platform designed specifically to build epic, real-time virtual experiences for any type of live event. The cloud-based virtual experience platform will drive custom interactive modules on behalf of teams, events, leagues, artists, and brands. Each venue or event will be able to design and launch specific fan engagement experiences ranging from uploading video and images to in-venue screens to virtual reality interactions.

Fan reaction is the gateway to creating an unlimited number of interactive experiences. The platform is designed as a modular solution, allowing clients to create custom experiences that are unique to their specific business requirements.

The UpRoar Live! product team is made up of a unique group of engineering, creative, and editorial specialists, including journalists and media executives. "This bold new approach to virtual fan participation will foster creative new revenue streams through e-commerce and sponsorships that extend well beyond the current pandemic," said Fiona Conway, a former ABC News executive who is part of the initiative.

UpRoar Live! and Zenapptic.ai are reigniting the drama, excitement, and passion of live events with an entirely new approach to virtual experiences, allowing fans everywhere to get back to supporting their teams and to embrace their connection with artists of all kinds.

More information on UpRoar Live! is available at https://zenapptic.ai/uproarlive.



Tags: Zenapptic.ai | UpRoar Live | Motion Path | Sports | Live | Entertainment
Submitted by InGear
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    Sony Wireless Microphones at BVE 2014

  • Sennheiser HDM Pro at BVE 2014

    Sennheiser HDM Pro at BVE 2014

  • Wohler DPP at BVE 2014

    Wohler DPP at BVE 2014

  • DPA Microphones and Bubblebee Industries at BVE 2014

    DPA Microphones and Bubblebee Industries at BVE 2014

  • Guntermann and Drunck at BVE 2014

    Guntermann and Drunck at BVE 2014

  • Matrox Monarch HD and VS4 at BVE 2014

    Matrox Monarch HD and VS4 at BVE 2014

  • Metus Ingest at BVE 2014

    Metus Ingest at BVE 2014

  • Hireacamera at BVE 2014

    Hireacamera at BVE 2014

  • Wohler MPEG Monitoring at BVE 2014

    Wohler MPEG Monitoring at BVE 2014

  • TSL Products SAM1 MADI at BVE 2014

    TSL Products SAM1 MADI at BVE 2014

  • Polecam Toshiba Minicams at BVE 2014

    Polecam Toshiba Minicams at BVE 2014

  • Grass Valley at BVE 2014

    Grass Valley at BVE 2014

  • ERA at BVE 2014

    ERA at BVE 2014

  • ERA Avere at BVE 2014

    ERA Avere at BVE 2014

  • Camdec at BVE 2014

    Camdec at BVE 2014

  • Forbidden Technologies FORscene at BVE 2014

    Forbidden Technologies FORscene at BVE 2014

  • Forbidden Technologies FORscene App at BVE 2014

    Forbidden Technologies FORscene App at BVE 2014

  • Polecam Slow Motion Minicams at BVE 2014

    Polecam Slow Motion Minicams at BVE 2014

  • Glensound Cub at BVE 2014

    Glensound Cub at BVE 2014

  • JVC HM850 at BVE 2014

    JVC HM850 at BVE 2014

  • TSL Products PAM1, SAM1 and PAM PiCo at IBC 2013

    TSL Products PAM1, SAM1 and PAM PiCo at IBC 2013

  • Calrec Callisto at IBC 2013

    Calrec Callisto at IBC 2013

  • DPA Microphones at IBC 2013

    DPA Microphones at IBC 2013

  • Gearhouse Broadcast HD OB trailer at IBC 2013

    Gearhouse Broadcast HD OB trailer at IBC 2013

  • Glensound with the USB Commentary Mixer at IBC 2013

    Glensound with the USB Commentary Mixer at IBC 2013

  • Broadstream Solutions on the Oasys stand at IBC 2013

    Broadstream Solutions on the Oasys stand at IBC 2013

  • Oasys Chameleon at IBC 2013

    Oasys Chameleon at IBC 2013

  • Loft London Solutions with Cubix on the Oasys stand at IBC 2013

    Loft London Solutions with Cubix on the Oasys stand at IBC 2013

  • RTW at IBC 2013

    RTW at IBC 2013

  • Sound Devices PIX260i Recorder at IBC 2013

    Sound Devices PIX260i Recorder at IBC 2013

  • Thomson Broadcast at IBC 2013

    Thomson Broadcast at IBC 2013

  • Aframe Cloud Video at IBC 2013

    Aframe Cloud Video at IBC 2013

  • Atomos Ninja2 Recorder at IBC 2013

    Atomos Ninja2 Recorder at IBC 2013

  • Atomos Ronin at IBC 2013

    Atomos Ronin at IBC 2013

  • Atomos new Samurai Blade at IBC 2013

    Atomos new Samurai Blade at IBC 2013

  • Autocue DSLR Prompter using iPad at IBC 2013

    Autocue DSLR Prompter using iPad at IBC 2013

  • Blueshape Batteries at IBC 2013

    Blueshape Batteries at IBC 2013

  • Datacolor Spyder on the Atomos stand at IBC 2013

    Datacolor Spyder on the Atomos stand at IBC 2013

  • JVC GY-HM600 series camera updates at IBC 2013

    JVC GY-HM600 series camera updates at IBC 2013

  • Marshall Monitors at IBC 2013

    Marshall Monitors at IBC 2013

  • Metus MAM and Ingest at IBC 2013

    Metus MAM and Ingest at IBC 2013

  • Polecams range of accessories and minicams at IBC 2013

    Polecams range of accessories and minicams at IBC 2013

  • Tektronix at IBC 2013

    Tektronix at IBC 2013

  • TSL Products at IBC 2013

    TSL Products at IBC 2013

  • TSL Systems at IBC 2013

    TSL Systems at IBC 2013

  • Zylight LED Fresnel at IBC 2013

    Zylight LED Fresnel at IBC 2013

  • Pixel Power at IBC 2013

    Pixel Power at IBC 2013

  • Albis Technologies celebrating ten years at IBC 2013

    Albis Technologies celebrating ten years at IBC 2013

  • ATEME at IBC 2013

    ATEME at IBC 2013

  • Brainstorm with Aston demonstration at IBC 2013

    Brainstorm with Aston demonstration at IBC 2013

  • Brainstorm at IBC 2013

    Brainstorm at IBC 2013

  • Bridge Technologies QoE Monitoring with Mobile Videowall Display at IBC 2013

    Bridge Technologies QoE Monitoring with Mobile Videowall Display at IBC 2013

  • Broadpeak at IBC 2013

    Broadpeak at IBC 2013

  • Cobham transmitters at IBC 2013

    Cobham transmitters at IBC 2013

  • Tony Taylor from TMD talks about LTFS at IBC 2013

    Tony Taylor from TMD talks about LTFS at IBC 2013

  • Tony Taylor from TMD talks about Mediaflex CI

    Tony Taylor from TMD talks about Mediaflex CI

  • Tony Taylor from TMD talks about Post Production

    Tony Taylor from TMD talks about Post Production

  • Multidyne SilverBack, BullDog and Spider at IBC 2013

    Multidyne SilverBack, BullDog and Spider at IBC 2013

  • NOA Audio Solutions at IBC 2013

    NOA Audio Solutions at IBC 2013

  • Lighting cameraman Jonathan Harrison shows the Celeb and Tegra at IBC 2013

    Lighting cameraman Jonathan Harrison shows the Celeb and Tegra at IBC 2013

  • Blue Lucy Media at IBC 2013

    Blue Lucy Media at IBC 2013

  • Cinegy at IBC 2013

    Cinegy at IBC 2013

  • ChyronHego Virtual Placement at IBC 2013

    ChyronHego Virtual Placement at IBC 2013

  • Facilis at IBC 2013

    Facilis at IBC 2013

  • Global Distribution with mLogic at IBC 2013

    Global Distribution with mLogic at IBC 2013

  • Blackmagic Design with the new ATEM Production Suite at IBC 2013

    Blackmagic Design with the new ATEM Production Suite at IBC 2013

  • Softron Media at IBC 2013

    Softron Media at IBC 2013

  • Viaccess-Orca at IBC 2013

    Viaccess-Orca at IBC 2013

  • Quantel Pablo Rio at IBC 2013

    Quantel Pablo Rio at IBC 2013

  • Quantels Stream-based Workflows at IBC 2013

    Quantels Stream-based Workflows at IBC 2013

  • Telestream with Wirecast version five at IBC 2013

    Telestream with Wirecast version five at IBC 2013

  • Telestream with Post Producer at IBC 2013

    Telestream with Post Producer at IBC 2013

  • Matrox Maevex at IBC 2013

    Matrox Maevex at IBC 2013

  • Matrox Avio at IBC 2013

    Matrox Avio at IBC 2013

  • Matrox Video with Monarch HD at IBC 2013

    Matrox Video with Monarch HD at IBC 2013

  • NuGen Audio at IBC 2013

    NuGen Audio at IBC 2013

  • Yospace: Advert Insertion at NAB 2013

    Yospace: Advert Insertion at NAB 2013

  • Cobham: Mini RF Transmitters at NAB 2013

    Cobham: Mini RF Transmitters at NAB 2013

  • Cobham: RF Transmitter at NAB 2013

    Cobham: RF Transmitter at NAB 2013

  • Autocue at BVE 2013

    Autocue at BVE 2013

  • Studio Technologies at NAB 2012

    Studio Technologies at NAB 2012

  • IMT Broadcast at NAB 2012

    IMT Broadcast at NAB 2012

  • Root6 at BVE 2012

    Root6 at BVE 2012

  • Garland Partners at BVE 2012

    Garland Partners at BVE 2012

  • Sensio at IBC2011

    Sensio at IBC2011

  • Globecast at IBC2011

    Globecast at IBC2011

  • Digital Rapids at IBC2011

    Digital Rapids at IBC2011

  • SADiE at IBC2011

    SADiE at IBC2011

  • AC Entertainment Technologies at BVE 2013

    AC Entertainment Technologies at BVE 2013

  • Prime Focus at IBC2011

    Prime Focus at IBC2011


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News
Cobalt Digital Opens Doors to Representative Office in China Posted: 20/01/2022
Cobalt Digital Opens Doors to Representative Office in China

Cobalt® Digital, designer and manufacturer of award-winning edge devices for live video production and master control, and a founding partner in the openGear® initiative, has welcomed 2022 with the launch of a Representative Office in China. Based in Beijing, the Office is staffed by local sales and support professionals with deep regional knowledge and extensive experience supporting Cobalt’s product portfolio. The office, which represents Cobalt’s expanded reach into the growing China market, opened its doors in late December 2021.

Tags: Cobalt Digital | Cobalt’s 9971 | Multiviewer | openGear | 9971-MV6-4K | 9904-UDX-4K HDR | Ultra-Low Latency Mode | Encoder | 9992-ENC | BBG-1300-FR Mini openGear | 9905-MPx | Cobalt Digital’s 12G | Chris Shaw | encoders | decoders | 3G-SDI Models | RIST technology | Dr. Ciro Noronha | 9926
Submitted by Desert Moon
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Gigcasters Achieves Broadcast Quality Live Streaming with the Zixi OnAir Mobile App Posted: 20/01/2022
Gigcasters Achieves Broadcast Quality Live Streaming with the Zixi OnAir Mobile App

Gigcasters, a live streaming engineering company, has seen mobile production increase during the pandemic and witnessed first-hand the benefits of higher frequency, lower cost productions using Zixi’s OnAir app infrastructure. The company first tried live video delivery remotely using laptops and WebRTC, but found the reliability of the feed was not good, and packet loss and image quality were insufficient. Once the Zixi OnAir app was quickly enabled on local production teams’ mobile phones, getting a broadcast-quality feed was easy. 






Tags: Gigcasters | Zixi | Zixi OnAir
Submitted by Bubble Agency
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SMPTE Inks Partnership With the Entertainment Technology Center at USC to Study On-Set Virtual Production Solution Posted: 20/01/2022
SMPTE Inks Partnership With the Entertainment Technology Center at USC to Study On-Set Virtual Production Solution

SMPTE®, the home of media professionals, technologists, and engineers, has signed a memorandum of understanding with the Entertainment Technology Center, a department within the School of Cinematic Arts at the University of Southern California (ETC), an entertainment technology think tank and research center. The memo supports a partnership between the two organizations to collaborate on a SMPTE solution for on-set virtual production (OSVP) — the first in the Society's planned series of Rapid Industry Solutions (RIS) intended to address quickly evolving technologies and their application across the media and entertainment industry.

Tags: On-set virtual production | Rapid Industry Solutions | OSVP | Entertainment Technology Center | SMPTE | USC
Submitted by Wall Street Communications
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New Dalet AmberFin Update Enables Customers to Expand Streaming Workflows Posted: 20/01/2022
New Dalet AmberFin Update Enables Customers to Expand Streaming Workflows

Enhanced media processing capabilities and seamless integration with Dalet Flex and Dalet Pyramid solutions elevate user experience, support mobility, and expand workflow options; Successful AWS Foundation Technical Review ensures cloud excellence

Tags: Dalet | Dalet AmberFin | Dalet Flex | Dalet Pyramid
Submitted by Zazil Media Group
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Broadcast Solutions Partners with Video Automation Software Developer Seervision Posted: 20/01/2022
Broadcast Solutions Partners with Video Automation Software Developer Seervision

Broadcast Solutions and its branch Broadcast Solutions Nordic partners with Seervision, developerof video automation software solutions.

Tags: Seervision | Broadcast Solutions
Submitted by Broadcast Solutions
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Cromorama Chooses Leader LV5600 Reference Instrumentation Posted: 20/01/2022
Cromorama Chooses Leader LV5600 Reference Instrumentation

Cromorama, one of Europe's most experienced specialists in film and television color management, has chosen Leader LV5600 reference instrumentation for use at its Warsaw headquarters and on location. Cromorama's founder, Pablo Garcia Soriano, pioneered the implementation of multi-delivery HDR and SDR for large sports events. In recent years he has become a worldwide reference on color control technology for broadcast and digital cinematography productions.


Tags: Leader Instruments | video test equipment | audio test equipment | video waveform monitors | 12G waveform monitors | 12G video analyzers | IP video analysers | video noise meters | HDR test equipment | true-hybrid test equipment | Hi-Vision test equipment
Submitted by Stylus Media Communications
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Ateliere Creative Technologies Launches Cloud-Based Connect Supply Chain Platform on AWS Marketplace Posted: 20/01/2022
Ateliere Creative Technologies Launches Cloud-Based Connect Supply Chain Platform on AWS Marketplace

Ateliere Creative Technologies Launches Cloud-Based Connect Supply Chain Platform on AWS Marketplace

Ateliere enables easy purchasing of their digital supply chain platform in AWS Marketplace, allowing customers to take advantage of existing AWS relationships and incentives.

Tags: Ateliere Creative Technologies | Ateliere Connect | Ateliere Discover | Cloud-native media supply chain | SaaS | IMF | broadcasters | content creators
Submitted by Bubble Agency
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Autodesk Acquires Moxion Cloud Solution for Digital Dailies Posted: 20/01/2022
Autodesk Acquires Moxion Cloud Solution for Digital Dailies

Today Autodesk announced the acquisition of Moxion, the New Zealand-based developer of a powerful, cloud-based platform for digital dailies used by leading filmmakers on some of the world's most complex and challenging productions, including “The Midnight Sky,” “The Marvelous Mrs. Maisel,” and “The Matrix Resurrections.” The acquisition of Moxion’s talent and technology will expand Autodesk's own cloud platform for Media and Entertainment upstream, moving beyond post-production into production, bringing new users to Autodesk while helping better integrate processes across the entire content production chain. 

Tags: Autodesk | Moxion | Dailies | Digital Dailies | Production
Submitted by Autodesk
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Remote Recording Network Optimizes Quality, Efficiency With Remotely Produced Live Stream of Beethovens 10th, Newly Completed by AI Posted: 19/01/2022
Remote Recording Network Optimizes Quality, Efficiency With Remotely Produced Live Stream of Beethovens 10th, Newly Completed by AI

In yet another demonstration of the company's unique remote production capabilities, Remote Recording Network (RRN) delivered exceptional audio fidelity for a hybrid live and streaming performance of Beethoven's Symphony No. 10 — newly completed 194 years after the composer's death — on Oct. 27, 2021, at Hamburg's renowned Elbphilharmonie.

Tags: Remote Recording Network | Remote Production | IP | Music Mixing
Submitted by Wall Street Communications
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LynTec Power Control Anchors the Lighting and Video of Alaskas News Source Posted: 19/01/2022
LynTec Power Control Anchors the Lighting and Video of Alaskas News Source

LynTec, a leading manufacturer of innovative electrical power control solutions for professional audio, video, and lighting (AVL) systems, is delivering proper lighting and video wall power control for Alaska's News Source broadcast studios. Installed by Alaska Universal Productions (AUP), two LynTec RPCR Automated Relay Panels provide 32 circuits of automated power control, enabling fast and efficient lighting presets to support the broadcaster's busy network schedule, reducing cable runs and ensuring the lighting and video walls operate as efficiently as possible.

Tags: LynTec | Alaska Universal Productions | Power Control | RPC Series | Alaska News Source | Lighting Control
Submitted by InGear
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Pond5 Surpasses a Record 30 Million Licensable Videos Posted: 19/01/2022
Pond5 Surpasses a Record 30 Million Licensable Videos

Pond5, the world’s largest online marketplace for royalty-free video, has become the first stock media company to exceed 30 million licensable royalty-free video clips. With 100,000 artists around the globe uploading 15,000 new videos every day, Pond5 boasts millions more clips than any other stock media provider.

Tags: Pond5 | Royalty Free Video | Stock Media
Submitted by Zazil Media Group
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Medialease turns 20 Posted: 19/01/2022
Medialease turns 20

Medialease, specialist asset finance broker for the broadcast, post-production and live events industries recently celebrated 20 years in business, what a milestone! 

Tags: medialease | finance | technology | funding
Submitted by Medialease
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Visual Data Media Services Expands Leadership Team Posted: 19/01/2022
Visual Data Media Services Expands Leadership Team

Visual Data Media Services has expanded its team with the addition of three executives to key leadership roles:  Randy Tunila as CTO, Alina Tarkhanian as VP Client Services, and Derren Young as VP Human Resources. Tunila, Tarkhanian and Young join Visual Data to support the company’s vision of excellence in service and end-to-end solutions, each bringing a strategic and customer-centric vision to their new roles. Their collective expertise will drive further advancements around the company’s technology, workflow efficiencies, client relations and workplace culture initiatives.



Tags: Visual Data Media Services | Visual Data
Submitted by Bubble Agency
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MRMC continues broadcast expansion with key new hires Posted: 19/01/2022
MRMC continues broadcast expansion with key new hires

Mark Roberts Motion Control (MRMC), a Nikon company, is pleased to announce that two key new executives are joining the company to help continue its track record of growth and expansion in the broadcast market into 2022 & beyond. Amanda Dixon joins as Broadcast Marketing Manager and Karl Hillcoat-Williams joins as Broadcast Customer Support Manager.

Tags: Mark Roberts Motion Control
Submitted by Bubble Agency
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Radio Rosestad embraces IP with Calrec Type R console Posted: 18/01/2022
South Africa and rsquo;s Radio Rosestad embraces IP  with Calrec and rsquo;s Type R console

South African community radio station Radio Rosestad 100.6 FM in Bloemfontein is the latest community radio station in the country to take advantage of Calrec’s Type R for Radio console.This was achieved with the help of pro audio systems integrator Creative Kilowat Productions and Calrec’s South African distributor, Wild & Marr. The station now has a six-fader Type R console with one large soft panel (LSP), plus a small soft panel (SSP) for exclusive use by guests.

Tags: Calrec | console | audio | IP | Type R | Radio | IP
Submitted by Jump PR
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