Pilat Media Further Enhances IBMS OmniCast for More Efficient VOD and Catch-up TV Scheduling Across Multiscreen Services

Date: 08/04/2013

Pilat Media today announced that it has enhanced the functionality of IBMS OmniCast, the company's business management solution for next-generation services such as video on demand (VOD), OTT, and catch-up TV across all delivery platforms. IBMS OmniCast now includes a service matrix that helps media companies unify programming, streamline scheduling, and accelerate media preparation for multiplatform services. With this tool, broadcasters can schedule composite content packages once, and the system will automatically create offers on each linked delivery outlet -- applying appropriate rights checks based on the requirements of each platform and defining the appropriate media for each delivery platform.

 
"As broadcast quality media continues to make its way to all consumer screens, broadcasters require sophisticated tools to schedule efficiently across a growing number of media outlets while maintaining brand consistency, maximizing rights utilization, and managing the different media formats required by the different platforms," said Geoff Hutton, chief functional architect at Pilat Media. "The latest enhancements in IBMS OmniCast provide great benefits to schedulers and take advantage of the built-in workflow automation tools in IBMS to provide new levels of efficiency and control across a multiplicity of nonlinear services. IBMS OmniCast has become an important tool for broadcasters to monetize programs and develop new revenue streams through services such as catch-up TV, VOD, and OTT." 
 
As a stand-alone system, IBMS OmniCast addresses everything from acquisition and multiplatform service scheduling to content factory automation and interactive business dashboards. The built-in workflow orchestration capabilities facilitate integration with other systems in the broadcaster's operations. The new service matrix capability is also available as part of IBMS:OnDemand, an add-on, nonlinear content management module for IBMS-managed environments. 
 

www.pilatmedia.com. 



Tags: Pilat Media | IBMS OmniCast | NAB 2013 | NAB 2013 | NAB 2013
Submitted by Lyndsey Albright (Dundee Hills Group)
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