QYOU and Tata Sky partner to bring online video content to subscriber homes in India

Date: 27/06/2017

QYOU Media, the worlds leading curator of premium best-of-web video for multiscreen distribution, has expanded its partnership with Tata Sky, Indias leading content distribution platform, in the largest single-territory deployment of its linear channel to date.  Previously available through Tata Skys mobile app, this broader deal will make QYOUs 24/7 service of online video content available to 17 million Tata Sky connections across television and mobile.

The rapid growth in internet access has seen the number of users in India surge to almost 400 million. Online short-form video available through sites such as YouTube, Daily Motion and Facebook is hugely popular, with the average length of a viewed video in India being less than twenty minutes. To cater to the tastes of digital native millennial and generation Z audiences who are engaging with short-form video on a daily basis, Tata Sky will feature The QYOUs 24/7 service which curates unique digital-first content. This content will be featured through the screens and services its younger customers in India love to use, especially mobile and TV.

As part of the agreement, QYOU and Tata Sky will also start to feature content from local creators in India and some of the most popular online videos from the region in order to create highly localized shows that appeal to Indian audiences. The service will be available on Ch 200 (HD) & Ch 201 (SD) on Tata Sky and keeping in mind the on the go nature of the content, it will also be available on the Tata Sky app on Live TV and VOD.

Tata Sky Chief Content Officer, Arun Unni commented: Catering to audiences changing preferences and tastes has always been the core focus for Tata Sky. This will be the first time that subscribers can view short format content 24x7 on their TV sets on the Tata Sky Mobile App. With the burgeoning popularity of online video in India and the incredible depth of unique content in QYOUs archives, it makes complete sense for us to provide this service to our subscriber base."

 Curt Marvis, CEO and Co-founder of QYOU Media adds: India is renowned for being a region filled with tech-savvy young people, who navigate the worlds of internet video and traditional television with complete ease. Having a curated mix of the best digital-first video content at their fingertips - whether theyre watching on a mobile device or via the TV screen - means that they can enjoy the best of both worlds and never miss a thing. We are proud that our partnership with Tata Sky is evolving and enabling us to make the largest deployment of our channel in a single market to date.



Tags: QYOU | Tata Sky | India | channel | millennials | multiscreen | video
Submitted by Staff (Staff)
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Anaheim Union High School District Film Academy uses Blackmagic URSA Mini Pros and DaVinci Resolve Posted: 14/08/2018
Anaheim Union High School District Film Academy uses Blackmagic URSA Mini Pros and DaVinci Resolve
Blackmagic Design announced today that the the Anaheim Union High School District’s Film Academy utilized Blackmagic URSA Mini Pros and DaVinci Resolve 15 during their most recent summer 2018 session. 30 students from across nine campuses had the opportunity to shoot using the cinema cameras, and then finish their films using the post production software.
Tags: Blackmagic Design | Anaheim Union | High School | Film Academy | URSA Mini Pro | DaVinci Resolve | Filmmaking | Post Production
Submitted by Blackmagic design
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Blackmagic Design Announces DaVinci Resolve 15 now shipping Posted: 14/08/2018
Blackmagic Design and nbsp;Announces DaVinci Resolve 15 is and nbsp;Now and nbsp;Shipping
Blackmagic Design today announced that the full release of DaVinci Resolve 15, its professional editing, visual effects, motion graphics, color correction and audio post production software, is now available as a free download from the Blackmagic Design website.
Tags: Blackmagic Design | DaVinci Resolve | Resolve 15 | Fusion | Fairlight | Grading | Editing | Color Correction | Audio | Post Production
Submitted by Blackmagic design
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DTC to expand AEON transmitter range at IBC2018 Posted: 14/08/2018
DTC to expand AEON transmitter range at IBC2018

DTC Domo Broadcast will extend its AEON transmitter range for wireless 4K/UHD video by introducing AEON-CC on Stand 1.F41 at IBC2018 in Amsterdam from 14-18 September.

The new AEON-CC will retain many of the features of AEON, but with totally integrated camera control designed by Videosys.

Tags: DTC | DomoTacticalCommunications | Videosys | legacy cabling | 4K/UHD | IP | H.265/HEVC | AEON | AEON-CC | SOLO8 SDR | PRORXD-AEON | PRORXD 8 Way | COFDM Receiver | trans | itter | IP mesh System | Wireless | IBC 2018 | IBC 2018
Submitted by Manor Marketing
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