RSG Study Finds that TV Networks May Be Leaving 3-15% of Ad Sales Revenues on the Table

Date: 04/11/2010
A recent study of leading cable and broadcast TV companies indicates that many of them are leaving 3-15% of advertising revenues on the table. The study also found that the companies could recover their loss though the strategic use of yield optimization technologies for their advertisements and programming content.  The study was conducted by RSG Media Systems a leading provider of software applications for the media & entertainment industry and digital publishers.

Yield optimization is the interaction of technology, people, and business processes towards a common goal - the application of disciplined tactics that predict consumer behavior at the micro-market level and optimize product availability and price to maximize revenue growth. Though the travel and transportation industries have used yield optimization tools for many years, it is only with recent breakthroughs in technology that the media and entertainment sector has been able to follow suit.

The study found that by using yield optimization technologies and revenue management techniques, broadcasters can significantly improve ad sales revenues and can drive results in five key areas:

  • Forecasting:  Accurately predicting program audiences and their demographic breakup so that companies can better allocate inventory (in Planning) and schedule (in Delivery) the spots;
  • Pricing:  Systematically parsing inventory pressure, customer demand, and other market forces to price packages and deals optimally;
  • Planning:  Optimally allocating available inventory to meet the agency and advertisers goals without sacrificing other opportunities;
  • Delivery:  Placing ads onto the log to best meet advertising targets and minimize advertising shortfalls and required make-goods (ADUs)
  • Promotion:  Selecting the placement of promotional spots to maximize program ratings and increase reach while minimizing the use of valuable air time.

The study was conducted by RSG Media Systems with five leading TV broadcast and cable companies in Q1 and Q2 2010 and involved running data through the models and measuring optimized results against real historic results.

The companies involved in the study are some of the worlds largest cable/TV programmers, and because each one is different, our approach to this study was to do a proof-of-concept using their actual data, said Dr. Sriram Subramanian, director of RSG Media Systems yield management practice. Once we analyzed the data, we found the results made it clear that without yield optimization technologies, the companies were missing out on valuable revenue opportunities.

www.rsgmedia.com

 

 



Tags: RSG | RSG Media Systems | study | yield optimization | broadcast | broadcasters | TV | cable
Submitted by Scott Rosenblum
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    BeyondHD - Letus Helix Gimbal System at BVE 2015

  • JVC at BVE 2015

    JVC at BVE 2015

  • EditShare at BVE 2015

    EditShare at BVE 2015

  • Grass Valley at BVE 2015

    Grass Valley at BVE 2015

  • Cavena Image Products at BVE 2015

    Cavena Image Products at BVE 2015

  • Autocue at BVE 2015

    Autocue at BVE 2015

  • NETIA at BVE 2015

    NETIA at BVE 2015

  • Movidiam at BVE 2015

    Movidiam at BVE 2015

  • AntonBauer at BVE 2015

    AntonBauer at BVE 2015

  • Rosco at BVE 2015

    Rosco at BVE 2015

  • CameraCorps at BVE 2015

    CameraCorps at BVE 2015

  • PlayBox at BVE 2015

    PlayBox at BVE 2015

  • NUGEN Audio at BVE 2015

    NUGEN Audio at BVE 2015

  • KITPLUS rig setup at IBC 2014

    KITPLUS rig setup at IBC 2014

  • PAG talk about flying with batteries at IBC 2014

    PAG talk about flying with batteries at IBC 2014

  • Philip Blooms recommendations at IBC 2014

    Philip Blooms recommendations at IBC 2014

  • Polecam Antelope Pico at IBC 2014

    Polecam Antelope Pico at IBC 2014

  • BroadStream ARMADA at IBC 2014

    BroadStream ARMADA at IBC 2014

  • BroadStream OASYS at IBC 2014

    BroadStream OASYS at IBC 2014

  • BroadStream CURRENT at IBC 2014

    BroadStream CURRENT at IBC 2014

  • BroadStream HARBOR at IBC 2014

    BroadStream HARBOR at IBC 2014

  • Panasonic show VariCam at IBC 2014

    Panasonic show VariCam at IBC 2014

  • Dalet at IBC 2014

    Dalet at IBC 2014

  • Glensound Dante at IBC 2014

    Glensound Dante at IBC 2014

  • Tedial at IBC 2014

    Tedial at IBC 2014

  • NOA Archive Solutions at IBC 2014

    NOA Archive Solutions at IBC 2014

  • Phabrix RX series at IBC 2014

    Phabrix RX series at IBC 2014

  • Forscene at IBC 2014

    Forscene at IBC 2014

  • RTW at IBC 2014

    RTW at IBC 2014

  • Tektronix at IBC 2014

    Tektronix at IBC 2014

  • Clear-Com LinQ at IBC 2014

    Clear-Com LinQ at IBC 2014

  • Clear-Com FreeSpeak II at IBC 2014

    Clear-Com FreeSpeak II at IBC 2014

  • Ross Video Acuity at IBC 2014

    Ross Video Acuity at IBC 2014

  • openTruck from Ross Video at IBC 2014

    openTruck from Ross Video at IBC 2014

  • WohlerGateway at IBC 2014

    WohlerGateway at IBC 2014

  • Wohler MPEG Monitoring Series at IBC 2014

    Wohler MPEG Monitoring Series at IBC 2014

  • Air Alloy Tripod System from Miller Fluid Heads at IBC 2014

    Air Alloy Tripod System from Miller Fluid Heads at IBC 2014

  • CueScript EMC prompter and control surface at IBC 2014

    CueScript EMC prompter and control surface at IBC 2014

  • Hive Lighting Wasp Plasma Par at IBC 2014

    Hive Lighting Wasp Plasma Par at IBC 2014

  • Cooke Optics technology at IBC 2014

    Cooke Optics technology at IBC 2014

  • Cooke Optics talk anamorphic at IBC 2014

    Cooke Optics talk anamorphic at IBC 2014

  • JVC GY-LS300 prototype at IBC 2014

    JVC GY-LS300 prototype at IBC 2014

  • Photon Beard Platinum Blonde at IBC 2014

    Photon Beard Platinum Blonde at IBC 2014

  • Photon Beard Photon Beam at IBC 2014

    Photon Beard Photon Beam at IBC 2014

  • MultiDyne SilverBACK at IBC 2014

    MultiDyne SilverBACK at IBC 2014

  • Dejeros products at IBC 2014

    Dejeros products at IBC 2014

  • Zylight Fresnel updates at IBC 2014

    Zylight Fresnel updates at IBC 2014

  • Pronology at IBC 2014

    Pronology at IBC 2014

  • TMD summarises their work this year at IBC 2014

    TMD summarises their work this year at IBC 2014

  • Thomson Video Networks at IBC 2014

    Thomson Video Networks at IBC 2014

  • BBright at IBC 2014

    BBright at IBC 2014

  • WORK Microwave at IBC 2014

    WORK Microwave at IBC 2014

  • EBS at IBC 2014

    EBS at IBC 2014

  • Visual Unity at IBC 2014

    Visual Unity at IBC 2014

  • Hitachi at IBC 2014

    Hitachi at IBC 2014

  • KITPLUS at IBC 2014

    KITPLUS at IBC 2014

  • Comigo at IBC 2014

    Comigo at IBC 2014

  • AVIWEST at IBC 2014

    AVIWEST at IBC 2014

  • Viaccess-Orca at IBC 2014

    Viaccess-Orca at IBC 2014

  • Harmonic at IBC 2014

    Harmonic at IBC 2014

  • Guntermann and Drunck DP-HR range at IBC 2014

    Guntermann and Drunck DP-HR range at IBC 2014

  • Ateme at IBC 2014

    Ateme at IBC 2014

  • SIS LIVE ManPak and LoStow at IBC 2014

    SIS LIVE ManPak and LoStow at IBC 2014

  • Cobham satellite EXPLORER products at IBC 2014

    Cobham satellite EXPLORER products at IBC 2014

  • Cobham new receiver at IBC 2014

    Cobham new receiver at IBC 2014

  • Fibrenetix with StorageDNA at IBC 2014

    Fibrenetix with StorageDNA at IBC 2014

  • Cinegy at IBC 2014

    Cinegy at IBC 2014

  • Quantel LiveTouch at IBC 2014

    Quantel LiveTouch at IBC 2014

  • Quantel deal with AFP at IBC 2014

    Quantel deal with AFP at IBC 2014

  • Front Porch Digital at IBC 2014

    Front Porch Digital at IBC 2014

  • TMD Mediaflex at IBC 2014

    TMD Mediaflex at IBC 2014

  • TMD at IBC 2014

    TMD at IBC 2014

  • Pixel Power Buzz at IBC 2014

    Pixel Power Buzz at IBC 2014

  • Matrox at IBC 2014

    Matrox at IBC 2014

  • Blackmagic MultiView at IBC 2014

    Blackmagic MultiView at IBC 2014

  • Snell Kahuna Production Switcher at IBC 2014

    Snell Kahuna Production Switcher at IBC 2014

  • Telestream Wirecast and Switch at IBC 2014

    Telestream Wirecast and Switch at IBC 2014

  • Telestream Vantage support for DPP at IBC 2014

    Telestream Vantage support for DPP at IBC 2014

  • Facilis at IBC 2014

    Facilis at IBC 2014

  • Fibrenetix with Quadrus at IBC 2014

    Fibrenetix with Quadrus at IBC 2014

  • Sonnet Technologies Thunderbolt Chassis at IBC 2014

    Sonnet Technologies Thunderbolt Chassis at IBC 2014

  • Volicon Products at IBC 2014

    Volicon Products at IBC 2014

  • Volicon at IBC 2014

    Volicon at IBC 2014

  • NewTek TalkShow at IBC 2014

    NewTek TalkShow at IBC 2014

  • Blackmagic and Fusion at IBC 2014

    Blackmagic and Fusion at IBC 2014

  • Metus at IBC 2014

    Metus at IBC 2014

  • ChyronHego Metacast at IBC 2014

    ChyronHego Metacast at IBC 2014

  • ChyronHego Lyric PRO at IBC 2014

    ChyronHego Lyric PRO at IBC 2014

  • Sonys new cameras at IBC 2014 - including the FS7

    Sonys new cameras at IBC 2014 - including the FS7

  • Broadstream Solutions at NAB 2014

    Broadstream Solutions at NAB 2014

  • Matrox Monarch HD at NAB 2014

    Matrox Monarch HD at NAB 2014

  • Metus at NAB 2014

    Metus at NAB 2014

  • Cineline Fluid Head from Miller Camera Support at NAB 2014

    Cineline Fluid Head from Miller Camera Support at NAB 2014

  • MultiDyne Products at NAB 2014

    MultiDyne Products at NAB 2014

  • Nugen Audio at NAB 2014

    Nugen Audio at NAB 2014

  • PAG Batteries at NAB 2014

    PAG Batteries at NAB 2014

  • Phabrix RX rack mount range at NAB 2014

    Phabrix RX rack mount range at NAB 2014

  • Phabrix at NAB 2014

    Phabrix at NAB 2014

  • Phabrix TAG at NAB 2014

    Phabrix TAG at NAB 2014

  • Pixel Power at NAB 2014

    Pixel Power at NAB 2014

  • Polecam presents award to AMS Pictures at NAB 2014

    Polecam presents award to AMS Pictures at NAB 2014

  • Pronology at NAB 2014

    Pronology at NAB 2014

  • Quantel Pablo Rio at NAB 2014

    Quantel Pablo Rio at NAB 2014

  • Quantel Enterprise sQ at NAB 2014

    Quantel Enterprise sQ at NAB 2014

  • Quantel QTube at NAB 2014

    Quantel QTube at NAB 2014

  • RTW at NAB 2014

    RTW at NAB 2014

  • SGL at NAB 2014

    SGL at NAB 2014

  • SIS LIVE product range at NAB 2014

    SIS LIVE product range at NAB 2014

  • SIS LIVE ManPak at NAB 2014

    SIS LIVE ManPak at NAB 2014

  • Softron MovieRecorder updates at NAB 2014

    Softron MovieRecorder updates at NAB 2014

  • Sony Alpha7S at NAB 2014

    Sony Alpha7S at NAB 2014

  • Sound Devices at NAB 2014

    Sound Devices at NAB 2014

  • Studio Technologies at NAB 2014

    Studio Technologies at NAB 2014

  • Telestream Enterprise at NAB 2014

    Telestream Enterprise at NAB 2014

  • Telestream Switch at NAB 2014

    Telestream Switch at NAB 2014

  • Perception at NAB 2014

    Perception at NAB 2014

  • Visual Unity at NAB 2014

    Visual Unity at NAB 2014

  • Volicon at NAB 2014

    Volicon at NAB 2014

  • Calrec Summa at NAB 2014

    Calrec Summa at NAB 2014

  • ChyronHego PowerClips at NAB 2014

    ChyronHego PowerClips at NAB 2014

  • ChyronHego at NAB 2014

    ChyronHego at NAB 2014

  • Cinegy at NAB 2014

    Cinegy at NAB 2014

  • Clear-Com ProGrid at NAB 2014

    Clear-Com ProGrid at NAB 2014

  • Clear-Com HelixNet Partyline at NAB 2014

    Clear-Com HelixNet Partyline at NAB 2014

  • Cobalt Digital at NAB 2014

    Cobalt Digital at NAB 2014

  • CueScript Prompters at NAB 2014

    CueScript Prompters at NAB 2014

  • Dalet at NAB 2014

    Dalet at NAB 2014

  • Dejero at NAB 2014

    Dejero at NAB 2014

  • DPA Microphones at NAB 2014

    DPA Microphones at NAB 2014

  • Editors Keys at NAB 2014

    Editors Keys at NAB 2014

  • Elemental Technologies Software-Defined Video at NAB 2014

    Elemental Technologies Software-Defined Video at NAB 2014

  • Elemental Technologies HEVC solutions at NAB 2014

    Elemental Technologies HEVC solutions at NAB 2014

  • Elemental Technologies Multiscreen Solutions at NAB 2014

    Elemental Technologies Multiscreen Solutions at NAB 2014

  • Ericsson at NAB 2014

    Ericsson at NAB 2014

  • Facilis at NAB 2014

    Facilis at NAB 2014

  • GB Labs Space at NAB 2014

    GB Labs Space at NAB 2014

  • Glensound Atomic Copper at NAB 2014

    Glensound Atomic Copper at NAB 2014

  • Guntermann and Drunck at NAB 2014

    Guntermann and Drunck at NAB 2014

  • Haivision at NAB 2014

    Haivision at NAB 2014

  • IMT at NAB 2014

    IMT at NAB 2014

  • Inmarsat at NAB 2014

    Inmarsat at NAB 2014

  • JVC GY-HM850 and GY-HM650 at NAB 2014

    JVC GY-HM850 and GY-HM650 at NAB 2014

  • JVC concept products at NAB 2014

    JVC concept products at NAB 2014

  • Libec ALLEX slider system at NAB 2014

    Libec ALLEX slider system at NAB 2014

  • Matrox Mojito at NAB 2014

    Matrox Mojito at NAB 2014

  • Matrox Capture Card at NAB 2014

    Matrox Capture Card at NAB 2014

  • ATEME at NAB 2014

    ATEME at NAB 2014

  • Atomos Shogun and Ninja Star at NAB 2014

    Atomos Shogun and Ninja Star at NAB 2014

  • Atomos Operating System at NAB 2014

    Atomos Operating System at NAB 2014

  • Atomos at NAB 2014

    Atomos at NAB 2014

  • Blackmagic URSA at NAB 2014

    Blackmagic URSA at NAB 2014

  • Blackmagic Studio Camera at NAB 2014

    Blackmagic Studio Camera at NAB 2014

  • Cintel Film Scanner: Blackmagic Design at NAB 2014

    Cintel Film Scanner: Blackmagic Design at NAB 2014

  • Brainstorm Multimedia at NAB 2014

    Brainstorm Multimedia at NAB 2014

  • BVE 2014

    BVE 2014

  • BeSteady on the Production Gear stand at BVE 2014

    BeSteady on the Production Gear stand at BVE 2014

  • Cambridge Imaging Systems at BVE 2014

    Cambridge Imaging Systems at BVE 2014

  • RTS Omneo at BVE 2014

    RTS Omneo at BVE 2014

  • Atomos Samurai Blade at BVE 2014

    Atomos Samurai Blade at BVE 2014

  • Atomos Ronin at BVE 2014

    Atomos Ronin at BVE 2014

  • Atomos Ninja Blade at BVE 2014

    Atomos Ninja Blade at BVE 2014

  • Videosys Wireless Transmitters at BVE 2014

    Videosys Wireless Transmitters at BVE 2014

  • Angelbird SSDs at BVE 2014

    Angelbird SSDs at BVE 2014

  • Ross Video at BVE 2014

    Ross Video at BVE 2014

  • Tally Technologies at BVE 2014

    Tally Technologies at BVE 2014

  • Sony Camcorders at BVE 2014

    Sony Camcorders at BVE 2014

  • Sony Monitors at BVE 2014

    Sony Monitors at BVE 2014

  • Sony Wireless Microphones at BVE 2014

    Sony Wireless Microphones at BVE 2014

  • Sennheiser HDM Pro at BVE 2014

    Sennheiser HDM Pro at BVE 2014

  • Wohler DPP at BVE 2014

    Wohler DPP at BVE 2014

  • DPA Microphones and Bubblebee Industries at BVE 2014

    DPA Microphones and Bubblebee Industries at BVE 2014

  • NewTek TriCaster at BVE 2014

    NewTek TriCaster at BVE 2014

  • Guntermann and Drunck at BVE 2014

    Guntermann and Drunck at BVE 2014

  • Matrox Monarch HD and VS4 at BVE 2014

    Matrox Monarch HD and VS4 at BVE 2014

  • Metus Ingest at BVE 2014

    Metus Ingest at BVE 2014

  • Hireacamera at BVE 2014

    Hireacamera at BVE 2014

  • Wohler MPEG Monitoring at BVE 2014

    Wohler MPEG Monitoring at BVE 2014

  • TSL Products SAM1 MADI at BVE 2014

    TSL Products SAM1 MADI at BVE 2014

  • Polecam Toshiba Minicams at BVE 2014

    Polecam Toshiba Minicams at BVE 2014

  • Grass Valley at BVE 2014

    Grass Valley at BVE 2014

  • ERA at BVE 2014

    ERA at BVE 2014

  • ERA Avere at BVE 2014

    ERA Avere at BVE 2014

  • Camdec at BVE 2014

    Camdec at BVE 2014

  • Forbidden Technologies FORscene at BVE 2014

    Forbidden Technologies FORscene at BVE 2014

  • Forbidden Technologies FORscene App at BVE 2014

    Forbidden Technologies FORscene App at BVE 2014

  • Polecam Slow Motion Minicams at BVE 2014

    Polecam Slow Motion Minicams at BVE 2014

  • Glensound Cub at BVE 2014

    Glensound Cub at BVE 2014

  • JVC HM850 at BVE 2014

    JVC HM850 at BVE 2014

  • Pinewood TOUR!

    Pinewood TOUR!

  • Belfast TOUR

    Belfast TOUR

  • Philip Bloom on Tour in Belfast

    Philip Bloom on Tour in Belfast

  • TSL Products PAM1, SAM1 and PAM PiCo at IBC 2013

    TSL Products PAM1, SAM1 and PAM PiCo at IBC 2013

  • Calrec Callisto at IBC 2013

    Calrec Callisto at IBC 2013

  • Dalet at IBC 2013

    Dalet at IBC 2013

  • DPA Microphones at IBC 2013

    DPA Microphones at IBC 2013

  • Glensound with the USB Commentary Mixer at IBC 2013

    Glensound with the USB Commentary Mixer at IBC 2013

  • Broadstream Solutions on the Oasys stand at IBC 2013

    Broadstream Solutions on the Oasys stand at IBC 2013

  • Oasys Chameleon at IBC 2013

    Oasys Chameleon at IBC 2013

  • Loft London Solutions with Cubix on the Oasys stand at IBC 2013

    Loft London Solutions with Cubix on the Oasys stand at IBC 2013

  • RTW at IBC 2013

    RTW at IBC 2013

  • Sound Devices PIX260i Recorder at IBC 2013

    Sound Devices PIX260i Recorder at IBC 2013

  • Aframe Cloud Video at IBC 2013

    Aframe Cloud Video at IBC 2013

  • Atomos Ninja2 Recorder at IBC 2013

    Atomos Ninja2 Recorder at IBC 2013

  • Atomos Ronin at IBC 2013

    Atomos Ronin at IBC 2013

  • Atomos new Samurai Blade at IBC 2013

    Atomos new Samurai Blade at IBC 2013

  • Autocue DSLR Prompter using iPad at IBC 2013

    Autocue DSLR Prompter using iPad at IBC 2013

  • Blueshape Batteries at IBC 2013

    Blueshape Batteries at IBC 2013

  • Datacolor Spyder on the Atomos stand at IBC 2013

    Datacolor Spyder on the Atomos stand at IBC 2013

  • i-Movix Slow Motion and D-Flicker at IBC 2013

    i-Movix Slow Motion and D-Flicker at IBC 2013

  • JVC GY-HM600 series camera updates at IBC 2013

    JVC GY-HM600 series camera updates at IBC 2013

  • Marshall Monitors at IBC 2013

    Marshall Monitors at IBC 2013

  • Metus MAM and Ingest at IBC 2013

    Metus MAM and Ingest at IBC 2013

  • Polecams range of accessories and minicams at IBC 2013

    Polecams range of accessories and minicams at IBC 2013

  • Tektronix at IBC 2013

    Tektronix at IBC 2013

  • TSL Products at IBC 2013

    TSL Products at IBC 2013

  • TSL Systems at IBC 2013

    TSL Systems at IBC 2013

  • Zylight LED Fresnel at IBC 2013

    Zylight LED Fresnel at IBC 2013

  • Pixel Power at IBC 2013

    Pixel Power at IBC 2013

  • Albis Technologies celebrating ten years at IBC 2013

    Albis Technologies celebrating ten years at IBC 2013

  • ATEME at IBC 2013

    ATEME at IBC 2013

  • Brainstorm with Aston demonstration at IBC 2013

    Brainstorm with Aston demonstration at IBC 2013

  • Brainstorm at IBC 2013

    Brainstorm at IBC 2013

  • Bridge Technologies QoE Monitoring with Mobile Videowall Display at IBC 2013

    Bridge Technologies QoE Monitoring with Mobile Videowall Display at IBC 2013

  • Broadpeak at IBC 2013

    Broadpeak at IBC 2013

  • Cobham transmitters at IBC 2013

    Cobham transmitters at IBC 2013

  • Tony Taylor from TMD talks about LTFS at IBC 2013

    Tony Taylor from TMD talks about LTFS at IBC 2013

  • Tony Taylor from TMD talks about Mediaflex CI

    Tony Taylor from TMD talks about Mediaflex CI

  • Tony Taylor from TMD talks about Post Production

    Tony Taylor from TMD talks about Post Production

  • Haivision live encoding HEVC at IBC 2013

    Haivision live encoding HEVC at IBC 2013

  • Multidyne SilverBack, BullDog and Spider at IBC 2013

    Multidyne SilverBack, BullDog and Spider at IBC 2013

  • NOA Audio Solutions at IBC 2013

    NOA Audio Solutions at IBC 2013

  • SIS LIVE and their products ManPak and DriveForce at IBC 2013

    SIS LIVE and their products ManPak and DriveForce at IBC 2013

  • Lighting cameraman Jonathan Harrison shows the Celeb and Tegra at IBC 2013

    Lighting cameraman Jonathan Harrison shows the Celeb and Tegra at IBC 2013

  • Blue Lucy Media at IBC 2013

    Blue Lucy Media at IBC 2013

  • ChyronHego Paint at IBC 2013

    ChyronHego Paint at IBC 2013

  • Cinegy at IBC 2013

    Cinegy at IBC 2013

  • ChyronHego Virtual Placement at IBC 2013

    ChyronHego Virtual Placement at IBC 2013

  • Facilis at IBC 2013

    Facilis at IBC 2013

  • Global Distribution with mLogic at IBC 2013

    Global Distribution with mLogic at IBC 2013

  • Blackmagic Design with the new ATEM Production Suite at IBC 2013

    Blackmagic Design with the new ATEM Production Suite at IBC 2013

  • Softron Media at IBC 2013

    Softron Media at IBC 2013

  • Viaccess-Orca at IBC 2013

    Viaccess-Orca at IBC 2013

  • Quantel Pablo Rio at IBC 2013

    Quantel Pablo Rio at IBC 2013

  • Quantels Stream-based Workflows at IBC 2013

    Quantels Stream-based Workflows at IBC 2013

  • Telestream with Wirecast version five at IBC 2013

    Telestream with Wirecast version five at IBC 2013

  • Telestream with Post Producer at IBC 2013

    Telestream with Post Producer at IBC 2013

  • Matrox Maevex at IBC 2013

    Matrox Maevex at IBC 2013

  • Matrox Avio at IBC 2013

    Matrox Avio at IBC 2013

  • Matrox Video with Monarch HD at IBC 2013

    Matrox Video with Monarch HD at IBC 2013

  • NuGen Audio at IBC 2013

    NuGen Audio at IBC 2013

  • London TOUR!

    London TOUR!

  • Jampro Antennas at NAB 2013

    Jampro Antennas at NAB 2013

  • Vimond Control Center at NAB 2013

    Vimond Control Center at NAB 2013

  • BVE 2013

    BVE 2013

  • ProVideo2011

    ProVideo2011

  • IBC2011

    IBC2011

  • Glensound Comedia at ISE 2020

    Glensound Comedia at ISE 2020

  • ADDERLink Infinity 4000 4k KVM at NAB 2019

    ADDERLink Infinity 4000 4k KVM at NAB 2019

  • K-tek Stingray range shown at NAB 2019

    K-tek Stingray range shown at NAB 2019

  • DoP Choice show the latest lighting solutions at NAB 2019

    DoP Choice show the latest lighting solutions at NAB 2019

  • Tiffen filters and Steadicam S at NAB 2019

    Tiffen filters and Steadicam S at NAB 2019

  • Mac Mini support from Sonnet Technologies at NAB 2019

    Mac Mini support from Sonnet Technologies at NAB 2019

  • GPU acceleration from Sonnet Technologies with Adobe support at NAB 2019

    GPU acceleration from Sonnet Technologies with Adobe support at NAB 2019

  • Mediaproxy LogServer for compliance monitoring and analysis at NAB 2019

    Mediaproxy LogServer for compliance monitoring and analysis at NAB 2019

  • Virtual 1st from ChyronHego at NAB 2017

    Virtual 1st from ChyronHego at NAB 2017

  • October TOUR 2013 Roundup

    October TOUR 2013 Roundup

  • Leeds TOUR

    Leeds TOUR

  • IBC 2013

    IBC 2013

  • Official TOUR Video 2013

    Official TOUR Video 2013

  • Manchester TOUR!

    Manchester TOUR!

  • Glasgow TOUR!

    Glasgow TOUR!

  • Glensound: RECCE HD at NAB 2013

    Glensound: RECCE HD at NAB 2013

  • Phabrix RX2000 at NAB 2013

    Phabrix RX2000 at NAB 2013

  • Zylight F8 LED Fresnel at NAB 2013

    Zylight F8 LED Fresnel at NAB 2013

  • Calrec at NAB 2013

    Calrec at NAB 2013

  • SGL at NAB 2013

    SGL at NAB 2013

  • Pixel Power at NAB 2013

    Pixel Power at NAB 2013

  • NAB 2013

    NAB 2013

  • TSL Products at BVE 2013

    TSL Products at BVE 2013

  • Lemo at BVE 2013

    Lemo at BVE 2013

  • JVC at BVE 2013

    JVC at BVE 2013

  • Glensound at BVE 2013

    Glensound at BVE 2013

  • Azule Finance at BVE 2013

    Azule Finance at BVE 2013

  • AJA at BVE 2013

    AJA at BVE 2013

  • StreamUK at BVE North 2012

    StreamUK at BVE North 2012

  • Thear Technology Limited at BVE North 2012

    Thear Technology Limited at BVE North 2012

  • IBC 2012

    IBC 2012

  • Autocue at NAB 2012

    Autocue at NAB 2012

  • NAB 2012

    NAB 2012

  • BVE 2012

    BVE 2012

  • Thear Technology Limited at ProVideo2011

    Thear Technology Limited at ProVideo2011

  • TNP and Hitachi at BVE North 2011

    TNP and Hitachi at BVE North 2011

  • Jigsaw at BVE North 2011

    Jigsaw at BVE North 2011

  • BVE North 2011

    BVE North 2011

  • Gearhouse at IBC2011

    Gearhouse at IBC2011

  • VITEC IPTV Digital Wall and Digital Signage Platform at ISE 2019

    VITEC IPTV Digital Wall and Digital Signage Platform at ISE 2019

  • Viaccess Orca TV analytics, anti piracy, addressable TV. Open and control at IBC2019

    Viaccess Orca TV analytics, anti piracy, addressable TV. Open and control at IBC2019

  • VITEC EZ TV IPTV and Digital Signage Platform at NAB 2019

    VITEC EZ TV IPTV and Digital Signage Platform at NAB 2019

  • Wireless 4k transmission from BOXX TV at NAB 2019

    Wireless 4k transmission from BOXX TV at NAB 2019

  • Boxx TV Wireless 4K Sub-Frame Breakthrough at NAB 2019

    Boxx TV Wireless 4K Sub-Frame Breakthrough at NAB 2019

  • Bionics show the Bionic Studio, Telos TV Solutions, IQOYA TALK and much more at BVE 2019

    Bionics show the Bionic Studio, Telos TV Solutions, IQOYA TALK and much more at BVE 2019

  • Boxx TV Company Overview at NAB 2018

    Boxx TV Company Overview at NAB 2018

  • Wireless Transmitters for Boxx TV at NAB 2018

    Wireless Transmitters for Boxx TV at NAB 2018

  • Safer OTT and TV Platforms from Viaccess-Orca at IBC 2017

    Safer OTT and TV Platforms from Viaccess-Orca at IBC 2017

  • Smarter OTT and TV Platforms from Viaccess-Orca at IBC 2017

    Smarter OTT and TV Platforms from Viaccess-Orca at IBC 2017

  • Boxx TV Wireless Transmission with Meridian, Atom and Zenith on show at IBC 2017

    Boxx TV Wireless Transmission with Meridian, Atom and Zenith on show at IBC 2017

  • Boxx TV updates at NAB 2017

    Boxx TV updates at NAB 2017

  • IPTV Digital Signage from VITEC at NAB 2017

    IPTV Digital Signage from VITEC at NAB 2017

  • ATEM TV Studio Pro HD from Blackmagic Design at NAB 2017

    ATEM TV Studio Pro HD from Blackmagic Design at NAB 2017

  • Boxx TV at NAB 2016

    Boxx TV at NAB 2016

  • The tv-bay Tour in Manchester June 2014

    The tv-bay Tour in Manchester June 2014

  • The tv-bay Tour in London June 2014

    The tv-bay Tour in London June 2014

  • Local TV debate at BVE North 2012

    Local TV debate at BVE North 2012

  • TV ONE at BVE 2012

    TV ONE at BVE 2012

  • Suitcase TV at IBC2011

    Suitcase TV at IBC2011

  • TV One at IBC2011

    TV One at IBC2011

  • YouTube and the myths, the business and the opportunities

    YouTube and the myths, the business and the opportunities

  • Atom Lite from Boxx at NAB 2017

    Atom Lite from Boxx at NAB 2017

  • KitPlus Show 2015 Highlights

    KitPlus Show 2015 Highlights

  • NAB 2015 Kit Overview

    NAB 2015 Kit Overview

  • Visionary Solutions at NAB 2013

    Visionary Solutions at NAB 2013

  • Telestream Vantage v5 at NAB 2013

    Telestream Vantage v5 at NAB 2013

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News
Brightline Promotes Erin Nath to Manager of AV Solutions, U.S. Posted: 15/01/2022
Brightline Promotes Erin Nath to Manager of  AV Solutions, U.S.

Brightline announced the promotion of Erin Nath to Manager of AV Solutions for U.S. This marks the latest promotion for Nath who was most recently the company’s Sales Operation Manager. Nath is responsible for AV sales for the company across the U.S. She’ll work closely on a daily basis with Brightline’s AV dealers and consultants to implement innovative video lighting solutions.  






Tags: Brightline | lighting | lighting design | LED
Submitted by Pipeline Communications
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Sound for Hungarian TV Music Show Posted: 14/01/2022
L and aacute;szl and oacute; and ldquo;Taki and rdquo; Tak and aacute;cs Captures Pristine Sound for Hungarian TV Music Show, Turn and eacute;busz

As one of Hungary’s leading veteran sound engineers, László “Taki” Takács prides himself on capturing and delivering crystal clear, pristine audio quaility for his clients’ various music projects. For the music-based television show, Turnébusz, Taki turned to a selection of microphones. This included 4099 CORE Instrument mics, 2011C Twin Diaphragm Cardioid micsand 2028 Vocal mics from DPA.

Tags: DPA Microphones
Submitted by D. Pagan Communications
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YouTube Creator Expands Web Broadcasting Capabilities with Blackmagic Design Posted: 14/01/2022
YouTube Creator Jigm and eacute; Expands Web Broadcasting Capabilities with Blackmagic Design

Blackmagic Design today announced that popular French content creator Jigmé is using the ATEM Mini Extreme ISO to produce live and prerecorded content for his channels, Chez Jigmé.

The multicamera production relies on a mixed package of camera hardware, including the Blackmagic Studio Camera 4K Plus and Pocket Cinema Camera 4K.



Tags: Blackmagic Design | Announcement | Jigmé | YouTuber | ATEM Mini Extreme ISO | Blackmagic Studio Camera 4K Plus | BMPCC4K
Submitted by Blackmagic Design
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Goldcrest Post Delivers The King’s Man Grade with DaVinci Resolve Studio Posted: 14/01/2022
Goldcrest Post Delivers The King and rsquo;s Man Grade with DaVinci Resolve Studio

Blackmagic Design has today announced that DaVinci Resolve was used throughout the digital intermediate (DI) pipeline on 20th Century Studios’ new action film, and third in the Kingsman spy series, The King’s Man.

Lensed by director of photography Ben Davis BSC, The King’s Man is produced by Marv Studios and directed by Matthew Vaughn.



Tags: Blackmagic Design | Announcement | The Kings Man | Goldcrest | DaVinci Resolve
Submitted by Blackmagic Design
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TSL Products Bridges the Gap Between Broadcast and Pro AV Posted: 13/01/2022
TSL Products Bridges the Gap Between Broadcast and Pro AV

TSL Products broadcast control solutions are designed to power audio-visual workflows by creating a unified overlay for any system infrastructure, whether SDI, NDI or ST-2110. This allows broadcast and pro AV customers to take control of production kits across a facility with a single interface, including presentation, cameras, multi-viewers, graphics and more. TSL’s control systems easily adapt to pre-existing infrastructures, providing flexibility to achieve specific project and application-led goals, saving valuable time and investment.

Tags: TSL Products | broadcast control system | AV workflows
Submitted by D. Pagan Communications
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Pliant Technologies Announces High Density Mode Update for CrewCom Posted: 13/01/2022
Pliant Technologies Announces High Density Mode Update for CrewCom

Building on its tried-and-trusted CrewCom professional wireless intercom solution, Pliant Technologies announces the CrewCom v1.10 Update. The latest CrewCom firmware and software update, version 1.10, adds two new major features as well as several enhancements to its already long list of capabilities.

Tags: Pliant Technologies | CrewCom | Software Updates
Submitted by D. Pagan Communications
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Mo-Sys Launches G30 Gyro-Stabilized Head Posted: 13/01/2022
Mo-Sys Launches G30 Gyro-Stabilized Head

Mo-Sys Engineering, a world leader in image robotics virtual production and remote production, has announced the availability of its ground-breaking G30 gyro-stabilized head. The unique design has been refined using extensive real-world experience resulting in a stabilized head that has the performance of much more expensive systems, but with the usability and ease of setup of much simpler gimbal devices. 

Tags: Mo-Sys | virtual production | remote production | G30 gyro-stabilized | cameras | broadcast | technology | cinematography
Submitted by Manor Marketing
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NCME Brings JSTV Playout Operations In-House with Rohde and Schwarz Gallium, StreamMaster and SpycerNode Posted: 13/01/2022
NCME Brings JSTV Playout Operations In-House with Rohde and amp; Schwarz Gallium, StreamMaster and SpycerNode

Pixel Power, the global leader in master controlplayout, automation, graphics & branding, has been contracted to deliver an end-to-end ingest, storage and playout solution to NHK CosmoMedia (Europe) Limited [NCME]. NCME’sJSTV services provide audiences in Europe, the Middle East and North Africa with premium television content in the Japanese language. The broadcaster is implementing a new workflow comprising Gallium automation, StreamMaster ingest and master control playout and SpycerNode intelligent media storage. The new playout operation replaces JSTV’s previously outsourced playout service and supports its two channels JSTV 1 HD and JSTV 2 HD via satellite and OTT distributions.  

Tags: Rohde & Schwarz | Rohde and Schwarz | Broadcast | R&S | Media Technology | Broadcast Media Technologies | Post Production | connectivity | media | Clipster | Pixel Power | JSTV | NCME | SpycerNode | Gallium | StreamMaster | Ingest | Storage | Playout
Submitted by Manor Marketing
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Broadcast Pix Version 9.0 Software Now Available Posted: 13/01/2022
Broadcast Pix Version 9.0 Software Now Available

Broadcast Pix™ is announcing a major new feature rich software release for its entire range of powerful, yet easy-to-use integrated production systems.V9.0 software is now available on all new Broadcast Pix systems, and as a free download to all users with a current support contract.

Tags: Broadcast Pix | GuestPix | BPswitch | BPView | RadioPix | StreamingPix | ChurchPix | Live Streaming | Console | Broadcasters | Live Events
Submitted by Bubble Agency
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PHABRIX manufactures 8000th handheld unit Posted: 13/01/2022
PHABRIX manufactures 8000th handheld unit

PHABRIX is delighted to announce that the 8000th Sx handheld unit is about to roll off the company’s production line. This significant milestone helps highlight its position as the industry’s most popular test and measurement device.



Tags: PHABRIX | broadcast | test and measurement | IP
Submitted by Bubble Agency
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Clear-Com IP Solutions Assist Aerospace Company Intuitive Machines with Moon Landing Cis-Lunar Communications Testing and Training Posted: 13/01/2022
Clear-Com and rsquo;s IP Solutions Assist Aerospace Company Intuitive Machines with Moon Landing and and amp; Cis-Lunar Communications Testing and Training

Houston-based Intuitive Machines (IM)is a premiere provider and supplier of space products and services enabling sustainable exploration of the Moon, Mars and beyond. In 2021, IM completed construction of its Nova Control, a state-of-the-art mission control center in Houston that will track and support a series of three upcoming missions to the moon (IM-1, IM-2 and IM-3), beginning in early 2022. Since completing Nova Control, IM has been conducting successful lunar landing simulations and mission control testing, making its Lunar Telemetry and Tracking Network (LTN) the first ever validated commercial lunar distance communications network. Intuitive Machine’s LTN usesClear-Com®’sEclipse®HX Digital Matrix, V-Series Panels,Agent-IC®Mobile App and most recently,Station-IC™Virtual Desktop Client, to enable communications between ground teams responsible for tracking, telemetry and support for cis-lunar* space travel, landing and exploration.

Tags: Clear-Com | Agent-IC® Mobile intercom App | Eclipse HX | Digital Wireless Intercom | HX Digital Matrix System
Submitted by Bubble Agency
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Cobalt Iron Patents Analytics-Based Cloud Brokering of Data Protection Operations Posted: 12/01/2022
Cobalt Iron Patents Analytics-Based Cloud Brokering of Data Protection Operations

Cobalt Iron Inc., a leading provider of SaaS-based enterprise data protection, today announced that it has received a patent on its technology for analytics-based cloud brokering of data protection operations. U.S. Patent 11206306, issued on Dec. 21, 2021, describes new techniques that will be implemented in Cobalt Iron Compass®, an enterprise SaaS backup platform. These techniques enable Compass to optimize cloud and on-premises computing resources automatically, making IT operations more secure, more cost-effective, and better-performing.

Tags: Cobalt Iron | Data Protection | Cloud Brokering | Cobalt Iron Compass
Submitted by Wall Street Communications
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Florian Schleich Begins Term as SMPTE Standards Vice President Posted: 12/01/2022
Florian Schleich Begins Term as SMPTE Standards Vice President

SMPTE®, the home of media professionals, technologists, and engineers, today announced that Florian Schleich has been elected to serve as SMPTE standards vice president, effective Jan. 1, 2022. In this role, he will be directing and supervising the standards projects of the Society.

Tags: SMPTE Standards | Digital Cinema Packages | DCP | Material Exchange Format | MXF
Submitted by Wall Street Communications
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Broadpeak Multicast ABR Solution Optimizes Live Sports OTT Delivery in Italy Posted: 12/01/2022
Broadpeak Multicast ABR Solution Optimizes Live Sports OTT Delivery in Italy

Broadpeak®, a leading provider of content delivery network (CDN) and video streaming solutions for content providers and pay-TV operators worldwide, together with Italian telco operator TIM, is optimizing live sports OTT delivery with an advanced multicast ABR (mABR) solution from Broadpeak. Using Broadpeak's mABR solution, TIM is delivering live third-party sports content to subscribers with an improved quality of experience (QoE).

Tags: CDN | Live sports | OTT Delivery | Broadpeak | video streaming | Multicast ABR | quality of experience
Submitted by 202 Communications
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GlobalM demonstrates its SRT video cloud at CES 2022 in Las Vegas Posted: 12/01/2022
GlobalM demonstrates its SRT video cloud at CES 2022 in Las Vegas GlobalM ran a live demonstration of their new SRT video cloud at CES 2022 in Las Vegas. The demo was between Geneva and Las Vegas, at 21Mbps and with just over 500ms of end to end latency.  The demo ran continuously for 3 days without dropping a single packet.  Click to watch the video demonstration from the GlobalM stand at CES 2022.
Tags: globalm | satellite | broadcast | streaming | sports | news | SRT
Submitted by GlobalM SA
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