Sony supports The John Lennon Educational Tour Bus as it kicks off European tour

Date: 08/05/2013
Sony supports The John Lennon Educational Tour Bus as it kicks off European tour

Sony has today announced it is partnering with the John Lennon Educational Tour Bus, providing production equipment, integration services, consultancy and expertise that will help the development of core skills around music, video and digital production as part of its commitment to student skills and media education.

The bus is supported by Yoko Ono Lennon who will be unveiling the new initiative at todays launch event in Liverpool, the Beatles home town. The event will mark the starting point of a European tour, with the bus travelling across the continent to visit schools, colleges, community centres, libraries and other locations. It will provide young people with free, hands-on opportunities to produce music, videos, photos, game apps and media projects within the bus mobile recording studio.

As part of Sonys commitment to the education and development of media professionals and producers as well as its focus on Corporate Social Responsibility, Sony is providing a range of production equipment and integration services to the bus. These include: 3D and HD camera kits, field production audio kits and studio production equipment. In addition, Sony-trained specialists will be on hand to help students get to grips with the technology and discuss the skills needed to produce and broadcast digital content.

We are extremely proud to be associated with the work of the John Lennon Educational Tour Bus, said David Bush, Marketing Director at Sony Europe. Sony has a long-standing commitment to education and to bringing on board a new generation of audio and video production specialists. We believe this is essential to the development of the media and entertainment industries, and we are also committed to nurturing the skills of the next generation of media professionals. Just last year we launched a dedicated online education hub and CRM programme, while our partner programme for the education sector provides a range of discounts and offers to help ensure schools and colleges get access to the very best products.

Bush continued: With our sponsorship of the John Lennon Educational Tour Bus, we are not only providing the very latest, high-end equipment, we are also working closely with the Lennon Bus Europe to ensure the students that visit the bus get the most out of the technology, understand the skills required to produce top quality content, and feel inspired to pursue careers in media production in the long term.

Todays launch follows the success of the US Lennon Bus which first hit the road 16 years ago which was nurtured and developed by Yoko Ono Lennon.

Like its original sister bus in the US, the Lennon Bus Europe will be staffed by a crew of three producer/engineers, and will include stops at local schools, colleges and festivals; providing free tours and workshops in which young people produce original songs, audio recordings, broadcast quality music videos and livestream events.

The educational bus is a huge success in the USA, but John would have been extra thrilled that it is now launching in Europe, starting in Liverpool, his home town. - Yoko Ono Lennon

As part of the UK leg, the Bus will also be making an appearance at the Meltdown festival on Londons Southbank in June, an event curated by Yoko Ono Lennon. For more information about the tour schedule, as well as access to other content including an interactive map and videos created by students on board the bus, please visit: www.lennonbus.org.

The full list of Sony products being made available to the John Lennon Educational Tour Bus is as follows:

         NEX-FS700 Cinematic camera kits

         Professional 3D Camera kits

         Alpha DSLR Camera Kits

         Field Production Audio Kits

         Compact NEX Camera kits

         Studio production equipment such as TRIMASTER EL OLED video monitors, LCD video monitors, HD cameras, 3D televisions, PlayStations and optical output cards

 

Sony will also provide expertise in system engineering and project management as well as installation materials and wiring services.



Tags: Education bus tour | Sony | Education | TRIMASTER | OLED | Playstation | NEX | FS700 | John Lennon | Yoko Ono | David Bush | 3D | HD
Submitted by Marlin PR
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Apantac Showcases HDMI 2.0 Multiviewer for 4K UHD at IBC 2018 Posted: 14/08/2018
Apantac Showcases HDMI 2.0 Multiviewer for 4K UHD at IBC 2018
Apantac, internationally recognized manufacturer and pioneer of cost-effective and feature-rich multiviewers, video walls, extension and signal processing solutions is growing its already expansive range of Multiviewers with HDMI 2.0 supported products.
Tags: HDMI 2.0 Multiviewer | 4K Multiviewer | UHD Multiviewer | Apantac | UE Series | IBC 2018 | IBC 2018
Submitted by Apantac
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Apantac Launches KVM over IP Extenders Matrices at IBC 2018 Posted: 14/08/2018
Apantac Launches KVM over IP Extenders and amp; Matrices at IBC 2018
Apantac, an internationally recognized manufacturer and pioneer of cost-effective and feature-rich multiviewers, video walls, extension and signal processing solutions expands its line of KVM over IP extenders and matrices, which it will showcase at IBC 2018, stand 8.E37. These new solutions offer pristine picture quality and very low latency.
Tags: KVM over IP | Apantac | KVM over IP Extender | KVMP over IP Matrix | IBC 2018 | IBC 2018
Submitted by Apantac
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IBC 2018: Broadcast Pix Introduces BPswitch RX Mobile Integrated Production Switcher Posted: 14/08/2018
IBC 2018: Broadcast Pix Introduces BPswitch RX Mobile Integrated Production Switcher

Broadcast Pix will introduce BPswitch™ RX, a portable model in its popular line of integrated production switchers, at IBC2018 (Hall 7, Stand C06), which runs Sept. 14-18 at RAI Amsterdam. A self-contained unit complete with touchscreen display and integrated streaming to Facebook Live and other CDNs, BPswitch RX provides multi-camera production and high-end motion graphics for live production on location.

Tags: video production | mobile production | production switcher | IBC2018 | IBC 2018 | IBC 2018
Submitted by Pipeline Communications
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Euronews and Dalet Nominated for the IBC2018 Innovation Award Posted: 14/08/2018
Euronews and Dalet Nominated for the IBC2018 Innovation Award

Dalet, a leading provider of solutions and services for broadcasters and content professionals, announced today that they have been shortlisted alongside Euronews for the IBC2018 Innovation Awards content creation category. Lauded as one of the most coveted awards in the media industry, the competitive competition celebrates technical and creative excellence, acknowledging collaboration between organizations like Euronews and Dalet to achieve clever and innovative solutions for real business challenges.

Tags: dalet | dalet galaxy | ibc | ibc2018 | innovation award | euronews | IBC 2018 | IBC 2018
Submitted by Zazil Media Group
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Qligent Amplifies QoE Monitoring with Vision-VOD at IBC2018 Posted: 14/08/2018
Qligent Amplifies QoE Monitoring with Vision-VOD at IBC2018

Qligent, a specialist in cloud-based, enterprise-level content monitoring and analysis, will introduce Vision-VOD, a new automated, file-based solution for front-end QC and back-end quality of experience (QoE) verification ofvideo-on-demand (VOD) content. The fully virtualized application stands apart from competitive systems by taking the responsibility for last-mile content verification out of the broadcaster’s hands, and without limitation as to where and how widely it can be deployed.

Tags: Qligent | IBC 2018 | VOD | IBC 2018 | IBC 2018
Submitted by Dimension PR
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