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Pixotope supercharges the Super Bowl with ambitious live mixed reality production Posted: 06/03/2020
Pixotope supercharges the Super Bowl with ambitious live mixed reality production

The Future Group, provider of live photo-realistic virtual production system, Pixotope™, has revealed its key involvement in the stunning production and delivery of the NFL’s ground-breaking Super Bowl LIV, mixed reality pre-game presentation. The complex, seven-minute production combined live action from multiple moving cameras with augmented virtual stages and graphics. The 2020 Super Bowl was watched by an estimated domestic audience of 100 million people, plus international viewers.

The Future Group provided six installations of its virtual production platform, Pixotope, along with essential technical expertise to liaise with all other aspects of the multi-faceted production.

As an opener to the Super Bowl LIV, NFL planned to reveal its “100 All Time Team”. They approached fan experience company– coincidently named, The Famous Group – to design and choreograph the pre-show content. The brief was to celebrate the history of the sport and the contribution of those 100 players and 10 coaches, using graphics, historical film and live shots of attendees. The Famous Group looked to achieve this through extensive use of mixed reality virtual elements, and selected Pixotope, with expertise from The Future Group, as their technological solution.

The complexities of such a project cannot be overstated. Multiple virtual assets such as stages and screens needed to be designed to exactly match the stadium environment to which they would be augmented. Cameras needed to be tracked in real time and have their lenses aligned so that the virtual elements would be generated at precisely the right angle to accurately match real-world positions. Lighting needed to be measured so that it could be simulated in the virtual world to ensure correct shadows and highlights.

In-stadium screens, which would show the augmented content to the crowd, had to be accurately marked out in the virtual scene so that they could be blocked out to avoid visual “feedback”. All this had to take place under precise time control to synchronise with the voice-over and contributing performers in the stadium.

Pixotope product specialist, David Stroud, was part of a team of experienced mixed reality technicians, helping to specify and install the required technology, and bring together all the constituent departments. The Future Group team were involved from the outset, initially collaborating using a shared virtual project to provide technical assistance for The Famous Group creatives. Then later, the team positioned themselves at the Hard Rock Stadium, Miami FL, where the main event would take place 11 days later.

David Stroud recalled, “Although the virtual scene had been set up “offline” from scans and measurements from the stadium, there are inevitably adjustments that can only be done on site. We used our Pixotope virtual production platform to receive images and tracking data from each of the cameras, one of which was a Skycam “wire-camera”, and augment onto those the virtual elements designed by The Famous Group. This allowed everyone to see the results in real time, making adjustments and improvements as we rehearsed the show in the days leading up to the Super Bowl.”

Stroud continued, “We helped the camera operators visualise how the preshow would come together, as understandably, they were more used to following the unscripted action of a football game than reacting to very specific time cues. Pixotope has the capability to continuously output the final result, even while editing the graphics – a great tool for directors following rapid changes and updates because it’s always live.

“We also worked closely with camera tracking specialists SMT, and in fact, we were able to improve our data exchanges to further perfect the virtual camera motion. And we worked with both the broadcaster (Fox) and the companies providing in-stadium displays to ensure the very highest visual quality possible.”

Andrew Isaacson, Executive VP Business Development for creative agency The Famous Group affirms, “Needless to say, the best creative ideas rely on solid technological platforms and expertise to deliver them. This could not be truer for a live event on the scale of The Super Bowl. We needed to know, without any shadow of a doubt, that what we planned would be delivered faultlessly, accurately and to the highest quality. This is why we chose Pixotope as our platform for delivering cutting edge mixed reality for the Super Bowl.

“Having used Pixotope on previous productions, we know that the system, and expertise from The Future Group, allow our creative ideas to be unleashed to the great benefit of our clients like the NFL. We look forward to working on many more productions with Pixotope.”

All hardware was provided by Quince Imaging and camera tracking was completed by SMT. The final mixed reality sequence can be viewed online, here: https://www.youtube.com/watch?v=FqXBKweKQ9U

Tags: The Future Group | Pixotope | Super Bowl | mixed reality | live production | Super Bowl LIV | photo-realistic | virtual production | NFL | The Famous Group | David Stroud | real time | SMT | Fox | Andrew Isaacson | cutting edge | MKM Marcomms | MKM Marketing Communications
Submitted by MKM Marketing Communications
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TVU Networks to Provide Full Slate of Live Video Services During Super Bowl Week Posted: 06/01/2016
TVU Networks to Provide Full Slate of Live Video Services During Super Bowl Week

TVU Networks, the global technology leader in live mobile IP newsgathering solutions, today announced that it is making available an extensive level of video uplink and distribution services for its customers and other professional broadcasters planning to transmit live from the Super Bowl host city of Santa Clara as well as in and around the San Francisco Bay Area. Super Bowl 50 taking place on February 7 promises to be one of the most watched global events in 2016 with the golden anniversary of Super Bowl and the well-known and popular host location of the Bay Area. In addition to the on-site support TVU normally provides for major events, TVU will fully utilize its headquarters in Mountain View, CA just 10 minutes from Levis Stadium and near other planned Super Bowl event venues such as the Moscone Center, Bill Graham Civic Auditorium and the SAP Center, TVU Networks is effectively positioned to provide on-location and on-demand service and support for its full line of IP based live video transmission solutions.

Tags: TVU | TVU Networks | live video | IP video | newsgathering | mobile IP | Super Bowl | football | sports production
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NBC Sports to Build Live Super Bowl XLIX Graphics With ChyronHegos Lyric PRO Posted: 03/02/2015
NBC Sports to Build Live Super Bowl XLIX Graphics With ChyronHegos Lyric PRO
ChyronHego today announced that NBC Sports will use the next-generation Lyric(TM) PRO graphics creation solution to create on-air graphics during its telecast of Super Bowl XLIX, Feb. 1 in Glendale, Arizona. A total of 10 ChyronHego Lyric PRO-equipped Mosaic(TM) XL graphics systems will be used by the network to enable fast, accurate creation and playout of rich data-driven graphics.
Tags: ChyronHego | NBC Sports | Super Bowl XLIX | Lyric PRO
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RCS Gears Up for Super Bowl XLIX Broadcasts Posted: 28/01/2015
RCS Gears Up for Super Bowl XLIX Broadcasts

In anticipation of Super Bowl XLIX, scheduled for February 1, 2015 at the University of Phoenix Stadium, Reality Check Systems (RCS) has deployed 24 of its mobile hardware/software solutions to networks such as DirecTV, ESPN and NFLN to enliven remote studio shows and gameday broadcasts. This marks the ninth successive year that RCS technology has been used to support graphics for the big game, and this year's arsenal includes 18 Bullets, one Twitter Bullet, a custom touchscreen and four tailored systems that will be used to splash compelling graphics across live Super Bowl coverage and pre- and post-game shows. 

Tags: Reality Check Systems | RCS | Super Bowl | Football | Sports | Sports Production | Sports Broadcasting | Live Broadcast | Live Event | Live Event Production | Hardware | Software | Mobile | Graphics | Bullet | Twitter Bullet
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Game Creek Video Trusts PESA for Routing Needs at Super Bowl XLVIII Posted: 31/01/2014
Game Creek Video Trusts PESA for Routing Needs at Super Bowl XLVIII

PESA, a leading U.S.-based designer and manufacturer of professional audio and video connectivity, today announced Game Creek Video, an HD mobile production company based in Hudson, N.H., will use PESA video and audio routers for FOXs coverage of Super Bowl XLVIII at MetLife Stadium in New Jersey on Sunday, Feb. 2.

Tags: PESA | Game Creek Video | audio router | routers | Super Bowl | pro audio | pro video | FOX | sports production | broadcasting
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Reality Check Systems Powers Super Bowl XLVIII Live Coverage Posted: 30/01/2014
Reality Check Systems Powers Super Bowl XLVIII Live Coverage As Super Bowl XLVIII coverage kicks off this week, customized technology solutions and dynamic on-air graphics packages from Reality Check Systems (RCS) are in play for the 8th consecutive year across major networks such as NFL Network, ESPN and DirecTV. 24 RCS Bullet custom hardware/software mobile graphics systems, including a Twitter Bullet module, to incorporate live Tweets into broadcast graphics, are currently in the field and will remain in use until the completion of the game. Several Super Bowl-related broadcasts, including NFL Networks live international feed of the game, will also feature graphics packages built and powered by RCS in-house team.

Tags: Reality Check Systems | RCS | Super Bowl | NFL | NFL Network | ESPN | DirecTV | Bullet | Sports | Broadcasting | Sports Broadcasting | Broadcast | Graphics | Graphics Packages | On-Air Graphics | Hardware | Hardware Solutions
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Bexel Tackles Equipment Requirements for Super Bowl XLVII Broadcast Posted: 07/02/2013
Bexel Tackles Equipment Requirements for Super Bowl XLVII Broadcast

To prepare for the expansive Super Bowl week broadcast schedule and telecast of the big game from New Orleans, several networks turned to Bexel, a unit of the Vitec Groups Services Division and a leading worldwide provider of broadcast services, to handle their on-site production needs and fiber infrastructure. These services were deployed at both the Superdome as well as the Jackson Square Park in the French Quarter of the city.

 
Tags: Bexel | Super Bowl XLVII | Broadcast | News
Submitted by D. Pagan Communications
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FOX Sports Use of Vizrt Graphics Proves a Visual Success for Super Bowl XLV Posted: 14/02/2011
FOX Sports Use of Vizrt Graphics Proves a Visual Success for Super Bowl XLV Vizrt Ltd., a world-wide supplier of production tools for the digital media industry, provided a complement of sports graphics solutions to FOX Sports for coverage of the NFLs Super Bowl XLV, held Sunday, February 6th, at Cowboy Stadium in Arlington, Texas.

FOX Sports began using Vizrt at the beginning of the 2010 NFL season and deployed multiple Viz Trio and Viz Engine systems for the Super Bowls expanded coverage. The new system proved a huge score for the broadcaster.

We were given an incredible opportunity to display our graphics throughout one of the most stunning facilities in the world on Super Bowl Sunday. Vizrt enabled us to create elegant graphics, incorporating them into our pre-game by displaying graphics in Jumbotrons outside the stadium, in our booth displayed on an LED backdrop, and of course within our on-air presentation said Zac Fields, Director of Remote Graphics, FOX Sports.

FOX Sports has embraced Vizrt systems based upon the softwares superior capabilities, said David Jorba, Senior Vice President, Operations, Vizrt Americas. The speed with which it can make production changes and its inherent flexibility make the Vizrt system a winner with FOX Sports.

We owe a huge thank you to our Vizrt contacts for their incredible support during the Super Bowl production, said Gary Hartley, Executive Vice President/Creative Director, FOX Sports. The Vizrt presentation was seamless. In all, I believe it was one of the most visually impressive Super Bowls ever.

www.vizrt.com

Tags: vizrt | super bowl | fox sports | sports graphics | viz trio | viz engine
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