TVU Networks, the global technology and innovation leader in live IP solutions, today announced its partnership with Stringr, the premium video marketplace for custom, high-quality, video content. Stringr’s network of professional and amateur videographers is now available through the TVU Global Grid, the Cloud platform for content owners to contribute and pull video, enabling assets to be shared and sold on a global scale. The relationship leverages Stringr’s robust network of videographers and the established global presence of the TVU Grid distribution platform.
“The TVU Grid is used by thousands of newsrooms around the world,” said Brian McNeill, COO and Co-Founder of Stringr. “Integrating Stringr will give TVU users all the benefits of our platform, without having to flip between the two, therefore saving time, cutting unnecessary costs and maintaining content quality.”
The Stringr/TVU Grid workflow is seamless. A joint customer requests video from Stringr. When one of Stringr’s 90,000+ videographers goes live with video matching the request, the feed is sent through Stringr, straight into TVU Grid. From there, the joint customer can take the feed just as they would for any other TVU content.
A mutual customer brought the two companies in touch with one another, and the opportunity to partner grew from that initial connection. Both TVU Networks and Stringr executives saw the value in a solution combining TVU Grid’s access to global live coverage with Stringr’s ability to source live footage. “The combination of these two products allows our partners to get more live coverage, quickly, cost effectively, and within the same workflow they’ve always used,” added McNeill.
TVU Networks and Stringr are currently working with a major cable network and plan to expand to other partners shortly.
