SES announced today that the number of global TV households it reaches directly or indirectly via satellite increased by 12 million to 367 million in 2019. Findings from the company's annual Satellite Monitor market research validate, once again, SES's position as the world's leading video content distributor via satellite and shows the important role that satellite continues to play in reaching the largest possible audience globally.
Much of the increase in the 12 million TV households is attributed to the leading infrastructure of TV reception — satellite and cable — which grew by 9 million in 2019 to 153 million and 149 million homes, respectively. Internet Protocol TV (IPTV) and terrestrial TV grew by a combined 3 million to 43 million and 21 million homes.
The Satellite Monitor study also showed that SES's technical reach has increased across several continents, including Europe, Africa, Asia-Pacific (APAC), and Latin America (LATAM). Europe continues to be the strongest market for SES, with 168 million total households served by the SES fleet, up by 1 million from 2018, followed by North America at 69 million.