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Going the extra mile: The Switchs extensive network reach in China delivers Hengshui Lake International Marathon to global audience Posted: 15/10/2019
Going the extra mile: The Switch and rsquo;s extensive network reach in China delivers Hengshui Lake International Marathon to global audience

The Switch, the platform for the production and global transmission of live video, was pivotal in delivering uninterrupted live linear TV broadcasts and online streaming of the ninth Hengshui Lake International Marathon in September, leveraging its extensive network in China to bring the event to audiences around the globe. Working in partnership with Chinese media production and content packaging company New Force Media, The Switch utilized its established experience and the global reach of its transmission network to deliver flawless coverage to international broadcasters – as well reaching marathon fans worldwide via live streaming websites.

The long-distance race was the second event in China that The Switch has brought to audiences around the world in recent months, after supporting the global broadcast and streaming of the Lanzhou International Marathon in June. The popularity of long distance and marathon running in China is exploding, with the number of races increasing more than tenfold since 2015; it is expected to drive growth in the sports gear market to $18 billion by 2020 – doubling its value in five years.

Set in one of China’s national nature reserves, the 2019 Hengshui Lake International Marathon attracted some 20,000 professional athletes and running enthusiasts across the full 26-mile marathon, the half marathon and the 3.1-mile fun run on September 22. The Switch coordinated with the event’s broadcast rights holders to deliver content to audiences in China and abroad. In addition, the dedicated over-the-top (OTT) channel for the event was managed by The Switch, which handled everything from set-up to inserts from its Los Angeles control room.

Tags: The Switch
Submitted by Platform Communications
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Switching it on at IBC 2019: The Switch to showcase expansion of live production services and increased global reach Posted: 09/09/2019
Switching it on at IBC 2019: The Switch to showcase expansion of live production services and increased global reach

The Switch, the platform for the production and global transmission of live video, will showcase how it is expanding its services and extending its global reach across Europe and Asia Pacific at IBC 2019 in Amsterdam, September 13-17. The Switch, which is publicly debuting its new brand identity on its stand at the show (Hall 5, A73), is also unveiling its latest European partnership – an agreement with EI Towers, a leading provider of network infrastructure and services for broadcasters, streaming services and other rights holders in Italy. The partnership enhances the two companies’ ability to acquire live feeds in each other’s key markets and distribute coverage of events via an extensive and reliable international network.

Tags: The Switch | IBC | IBC 2019 | IBC 2019
Submitted by Platform Communications
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The Switch Appoints Eric Cooney as President and CEO Posted: 02/04/2019
The Switch Appoints Eric Cooney as President and CEO
The Switch®, a global leader of managed, private cloud services that enhance live video productions anywhere in the world, has appointed media technology industry veteran Eric Cooney as President and Chief Executive Officer, effective immediately. As CEO, Cooney will be focused on accelerated growth through product innovation, both organically and with targeted mergers and acquisitions.
Tags: The Switch
Submitted by D. Pagan Communications
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The Switch to Launch Digital Media Pool Port Offering at 2019 NAB Show Posted: 27/03/2019
The Switch to Launch Digital Media Pool Port Offering at 2019 NAB Show

The Switch®, a global leader of managed, private cloud services that enhance live video productions anywhere in the world, will launch its newest digital media delivery service offering, The Switch Digital Connect™, at this year’s 2019 NAB Show (South Hall 3714). The Switch Digital Connect extends The Switch’s worldwide footprint and its continually expanding service offerings to allow customers to seamlessly and simultaneously deliver live events to linear, digital, social and over-the-top (OTT) networks around the world.

Tags: The Switch | NAB 2019 | NAB Show 2019 | nab | NAB 2019 | NAB 2019
Submitted by D. Pagan Communications
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The Switch to Launch eSports Offering and Sponsor NAB Esports Experience at 2019 NAB Show Posted: 06/03/2019
The Switch to Launch eSports Offering and Sponsor NAB and rsquo;s and ldquo;Esports Experience and rdquo; at 2019 NAB Show

The Switch®The Switch eSports combines highly-valuable elements of The Switch’s global transmission network, including its dedicated connections to the world’s leading content producers and distributors, with The Switch Digital Connect™, the company’s digital media distribution service, and the company’s extensive remote production capabilities. By utilizing The Switch eSports™, game organizers, publishers and distributors can seamlessly and effortlessly produce and distribute their content to linear and streaming services across the globe.

Tags: The Switch | NAB 2019 | NAB 2019
Submitted by D. Pagan Communications
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The Switch to Introduce Digital Media Delivery Service, Enhanced At-Home Offering and eSports Service Offering at 2019 NAB Show Posted: 20/02/2019
The Switch to Introduce Digital Media Delivery Service, Enhanced  At-Home Offering and eSports Service Offering at 2019 NAB Show

The Switch®, a global leader of managed, private cloud services that enhances live video productions anywhere in the world, will be showcasing its latest service offerings designed to support the evolving landscape of media at the 2019 NAB Show in Las Vegas (Booth SU3714 or N1921). These innovative new services include The Switch Digital Connect™, which greatly simplifies the syndication of targeted social media and over-the-top feeds, The Switch eSports™, a service that extends The Switch’s cloud production and transmission to worldwide gaming events, as well as a greatly enhanced and highly flexible version of The Switch At-Home™.

Tags: The Switch | NAB 2019 | NAB 2019
Submitted by D. Pagan Communications
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The Switch Expands Gaming and eSports Leadership with Addition of Key Industry Veteran Posted: 04/02/2019
The Switch Expands Gaming and eSports Leadership with  Addition of Key Industry Veteran

The Switch®, a global leader of managed, private cloud services that enhances live video productions anywhere in the world, announced today it has hired Charles Conroy as its new Vice President of Gaming. Conroy will lead The Switch’s global expansion in gaming and eSports, further building its global transmission and production services business in the rapidly growing world of competitive gaming.

Tags: the switch
Submitted by D. Pagan Communications
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The Switch to Exhibit at the 2018 IBC Show in Amsterdam Posted: 31/07/2018
The Switch to Exhibit at the 2018 IBC Show in Amsterdam
The Switch(r) has formally announced its plans to exhibit at the 2018 IBC Show in Amsterdam, in September (Stand 1.F10). This will be the first time The Switch has had a booth presence at the show, marking an increased commitment to expanding its global services portfolio. The exhibit will showcase The Switch's worldwide capabilities to service media customers of all types.
Tags: The Switch | IBC | IBC 2018
Submitted by D. Pagan Communications
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The Switch Supports Nintendos E3 Productions Posted: 10/07/2018
The Switch Supports Nintendos E3 Productions
At last month's 2018 Electronic Entertainment Expo in Los Angeles, commonly referred to as "E3," Nintendo, one of the world's largest gaming companies, relied on The Switch(tm) for exclusive distribution of Nintendo's linear feed and streaming feeds across multiple, worldwide over-the-top platforms.
Tags: the switch | nintendo | dpagan communications
Submitted by D. Pagan Communications
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The Switch Supports Royal Wedding Posted: 23/05/2018
The Switch Supports Royal Wedding
Saturday, May 19, marked a historic occasion as Britain's Prince Harry and American Meghan Markle wed in a ceremony at St. George's Chapel on the grounds of Windsor Castle. By transmitting more than 200 hours of content over the course of the weekend, The Switch played an integral part in aiding global news and entertainment coverage of this historic event.
Tags: The Switch
Submitted by D. Pagan Communications
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The Switch Supports Royal Wedding Posted: 23/05/2018
The Switch Supports Royal Wedding
Saturday, May 19, marked a historic occasion as Britain's Prince Harry and American Meghan Markle wed in a ceremony at St. George's Chapel on the grounds of Windsor Castle. By transmitting more than 200 hours of content over the course of the weekend, The Switch played an integral part in aiding global news and entertainment coverage of this historic event.
Tags: The Switch
Submitted by D. Pagan Communications
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The Switch Appoints Eric Cooney to Board of Directors Posted: 08/05/2018
The Switch Appoints Eric Cooney to Board of Directors
The Switch, a global provider of technology and services for the production and transmission of video and data for the world's leading media companies, announced today that Eric Cooney has been appointed to the board of directors for The Switch.
Tags: The Switch
Submitted by D. Pagan Communications
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The Switch Connects to Cactus Film and Video Posted: 01/05/2018
The Switch Connects to Cactus Film and amp; Video
The Switch and Cactus Film & Video announced today the addition of connectivity between Cactus Film & Video's Mexico City facilities and The Switch's global network. The new connections extend The Switch's network into Mexico via Cactus, a provider of broadcast solutions in Mexico City, with offices equipped to host international news organizations and productions.
Tags: The Switch
Submitted by D. Pagan Communications
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The Switch Connects to Premier Middle East News Agency, New TR Posted: 03/04/2018
The Switch Connects to Premier Middle East News Agency, New TR
The Switch and New TR News Agency announced today the addition of connectivity between Istanbul and The Switch's London point-of-presence. The new connections extend The Switch's network into the Middle East via New TR, an international TV news organization with central headquarters in London, and additional offices/facilities in Istanbul and other strategic global locations.
Tags: NAB | NAB 2018 | The Switch | NAB 2018 | NAB 2018
Submitted by D. Pagan Communications
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The Switch Launches Global IP Transport Product Posted: 27/03/2018
The Switch Launches Global IP Transport Product

The Switch® announced today it will launch The Switch Access™, an extension of its global fiber and satellite network, at NAB 2018 (Booth SU4910). The Switch Access will allow customers easy access to The Switch’s extensive network of customers, connected venues, studios and production facilities, utilizing a broadband internet connection, from anywhere in the world.

Tags: The Switch | NAB | NAB 2018 | NAB 2018
Submitted by D. Pagan Communications
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