Trust in Sony, CineAlta and the future

Date: 23/02/2018
Trust in Sony, CineAlta and the future
A history of excellent customer experience and trust in the Sony brand. The announcement at Cine Gear 2017 that Sony was planning to introduce a new full frame camera to the market was enough for camera rental service ‘Ludwig Kameraverleih GmbH’ to order two new VENICE cameras, but even before they knew what was fully on offer. There and then Ludwig Kameraverleih Gmbh signed up to purchase whatever was to be revealed, and they’re really pleased they did, now being the first to receive their VENICE cameras in Europe.

VENICE is Sony’s first digital camera with a Full-Frame sensor, and latest addition to the CineAlta camera systems. It supports 24 x 36mm Full-Frame image capture and provides a great dynamic range to guarantee high-quality pictures, even under difficult light conditions.

“Visionary thinking and going for the right industry trends has always been my entrepreneurial strategy”, says the founder and former CEO of Ludwig camera rental Martin Ludwig. His words have been put into action with the purchase of the first two digital VENICE film camera systems with Full-Frame sensor. Together with Martin Kreitl, CEO of accredited VENICE trade partner BandPro, Sony’s Product Manager for Cinematography Sebastian Leske proudly hands over the first VENICE digital motion picture cameras on European ground. Manager Günter Neuhaus made the exchange in front of Ludwig Kameraverleih’s Berlin branch.

Visionary spirit as a basis for a successful cooperation

Ludwig Kameraverleih GmbH understands the innovative spirit at Sony, which certainly had an impact on the purchase decision: “We at Ludwig started to digitalise our offer very early on. We have very much appreciated and not forgotten Sony’s pioneer role in offering us the first 24p-digital camera system HDW-F900, the first RGB-recording system HDC-F950 and SRW-1 and the Super35 image sensor camera F35, which paved the way for us in high-end-movie production technology”, explains Günter Neuhaus. “In the end, it was a mix of very great customer experiences, especially with the F55 and F65 cameras, the reliability of the products, the German Sony team, as well as our belief that Sony will continue to offer us the best products in the future. We want and have to make our customers satisfied and happy. At Ludwig, we are certain that we will be able to fulfill that promise with the next generation of the acclaimed CineAlta family, the two VENICE digital camera systems with Full-Frame sensors. That’s the reason why we didn’t hesitate to place the order – even before we fully knew what was coming”.

Adjusted to the film industry’s needs

Full-Frame recording was the result of many intensive discussions amongst film industry professionals, from directors, cameramen, digital image technicians as well as rental service insiders. “Sony knows what’s important for professional image capture: the dynamic range, the color reproduction and options for aspect ratio for large formats. The new VENICE camera system enables directors and cameramen to bring their visions to the big screen”, describes Claus Pfeifer, Head of Technical Sales, Broadcast & Cinematography, Sony Professional Solutions Europe.



Tags: Venice | Germany | customer | digital | camera system | camera | sensor
Submitted by Sony Professional Europe (Marlin PR)
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Marketron to Share Keys to Effective Yield Management and Dynamic Pricing in Nov. 3 Webinar for Broadcast Sales Professionals Posted: 19/10/2021
Marketron to Share Keys to Effective Yield Management and Dynamic Pricing in Nov. 3 Webinar for Broadcast Sales Professionals

Marketron, the broadcast industry's leading technology provider for more scalable, predictable, and reliable revenue, will host a Nov. 3 webinar that explains to broadcast sales professionals how they can leverage the power of yield management and dynamic pricing to increase revenues. Beginning at 2 p.m. EDT, "Yield Management in Broadcast Sales: Why It's a Powerful Tool" will offer an overview of yield management and delve into how integrating dynamic pricing into the sales process can drive greater success and profitability.

Tags: Marketron | Yield Management | Webinar | Broadcast | Broadcast Sales
Submitted by Wall Street Communications
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53% of companies are left exposed to supply chain attacks Acronis Cyber Readiness Report 2021 reveals critical security gaps Posted: 19/10/2021
53% of companies are left exposed to supply chain attacks Acronis Cyber Readiness Report 2021 reveals critical security gaps

Acronis, the global leader in cyber protection,has released its annual Cyber Readiness Report, providing a comprehensive overview of the modern cybersecurity landscape and the key pain points faced by businesses and remote employees worldwide amid the global pandemic. Acronis’ research from last year revealed more than 80% of global companies admitted they were not prepared to transition to remote work – exposing key vulnerabilities businesses must quickly plan and implement solutions for.

Tags: Acronis | cyber security | ransomware | malware | phishing
Submitted by A3 Communications
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SDVI and TMT Insights Partner to Accelerate Customer Deployment of Rally Media Supply Chain Platform Posted: 19/10/2021
SDVI and TMT Insights Partner to Accelerate Customer Deployment of Rally Media Supply Chain Platform

SDVI, the leading platform provider for cloud-native media supply chains, today announced a new Rally platform deployment partnership with TMT Insights, a professional services and software development company with strong expertise in digital supply chain implementation for Fortune 500 companies. The partnership leverages the implementation and professional services expertise of TMT Insights to accelerate integration and deployment of the SDVI Rally media supply chain platform and to assist customers in optimizing their implementation and management of the platform.

Tags: SDVI | TMT Insights | Rally | Media Supply Chain | Funamation | Anuvu
Submitted by Wall Street Communications
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Triveni Digital LIVE Forum Unites the Broadcast Industry Around NextGen TV Posted: 19/10/2021
Triveni Digital LIVE Forum Unites the Broadcast Industry Around NextGen TV

Triveni Digital today announced that it will host Triveni Digital LIVE Forum, an interactive, virtual event to unite broadcast engineers, station management, cable operators, and anyone interested in NextGen TV on Wednesday, Nov. 3. During the online event, attendees will learn directly from ATSC experts, interact with broadcast industry colleagues, and enhance their knowledge on solutions related to the ATSC 3.0 ecosystem.

Tags: ATSC | NextGen TV | E.W Scripps | ARK Multicasting | Harmonic | Hitachi Comark | Synamedia | Heartland Video Systems | Triveni Digital
Submitted by 202 Communications
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Darcy Antonellis to Receive Lifetime Achievement Award From HPA Posted: 19/10/2021
Darcy Antonellis to Receive Lifetime Achievement Award From HPA

Veteran media technology executive Darcy Antonellis will receive the organization’s prestigious Lifetime Achievement Award during a gala celebration at the Hollywood Legion on November 18, 2021. The Lifetime Achievement Award, given only at the discretion of the HPA Board and Awards Committee, honors the recipient’s dedication to the advancement of the industry.


Tags: HPA | HPA Awards | Darcy Antonellis | Vubiquity
Submitted by ignite strategic communications
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Marshall High Resolution Encoder decoder Upgrade Goes the Distance for Victorville, Californias, KVVB-TV Posted: 19/10/2021
Marshall High Resolution Encoder decoder Upgrade Goes the Distance for Victorville, Californias, KVVB-TV

When Tim Harris, general manager and CEO of KVVB-TV in Victorville, CA was looking for an efficient way to expand his station’s ability to transmit data, he found the solution he was looking for with the VS-102-HDSI encoder from Marshall Electronics.

Tags: Marshall Electronics | encoders | independent television
Submitted by D. Pagan Communications
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Emmy-nominated Re-recording Mixer Gets Creative With NUGEN Audio Plug-ins Posted: 19/10/2021
Emmy-nominated Re-recording Mixer Gets Creative With NUGEN Audio Plug-ins

A 15-year veteran of the film and TV business, freelance re-recording mixer Alexandra Fehrman loves to get creative with her projects. Nominated for a 2021 Sound Mixing Emmy for her work on Amazon’s drama The Boys, Fehrman works with Formosa Group, a post-production facility in Los Angeles, as well as from her home studio. Fehrman, like many audio pros, started her career in music as a teenager and has been pursuing sound mixing ever since. Her specialties include streaming and TV series, as well as feature and independent films. As she ramps up her work on streaming projects, Fehrman continually turns to NUGEN Audio’s VisLM loudness meter, Paragon reverb and Halo Upmix/Halo Downmix plug-ins for reliability, accuracy and creativity.

Tags: NUGEN Audio | women in audio | post production
Submitted by D. Pagan Communications
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Grass Valley Appoints Jan Lange as Chief Revenue Officer Posted: 19/10/2021
Grass Valley Appoints Jan Lange as Chief Revenue Officer

Grass Valley today announces the appointment of Jan Lange as Chief Revenue Officer. In this new role, Lange will report to Tim Shoulders, Grass Valley CEO and president and will oversee Grass Valley’s go-to-market strategy to empower customers to deliver the live moments that matter to people across the globe. Harnessing his commercial experience, Lange will lead the global sales team and help drive the company’s recently launched new strategic focus on live production. He will be responsible for expanding the GV Media Universe (GVMU) cloud-centered customer base and growing revenue through new partnerships and large enterprise pricing agreements.

Tags: jan lange | grass valley | appointment
Submitted by Staff
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