Univision Communications Inc., the leading media company serving Hispanic America, and a worldwide leader in the digital distribution of content, announces that it has implemented RightsLogic©, a program and rights management application, from RSG Media Systems, (www.rsgmedia.com), to enhance its ability to manage and track contract deal terms, obligations, deliverables, and restrictions for all its content worldwide.
The implementation of RightsLogic© is augmenting Univisions ability to identify and repurpose content for different channels by enhancing its Rights Clearances Group and leveraging the rights management application to control contract detail and workflow.
This new system allows Univision the ability to handle the increasing contractual complexity of third-party created content and expand our ability to monetize new platforms and distribution channels, said Kevin Conroy, president, Univision Interactive Media. Now we can identify what content is available, and when, as well as any usage obligations.
Mukesh Sehgal, president and CEO of RSG Media Systems, adds, We are amazed at how effectively Univision is using their rights and are extremely pleased that RightsLogic is able to unlock so much value for them. Because of the expertise of their business users and IT department, the implementation was extraordinarily smooth. It is every exciting for us to see one of our clients taking full advantage of all of the new revenue opportunities out there.