Zappware NV, headquartered in Belgium, designs, develops, and integrates compelling and revenue-generating interactive television (iTV) services for operators and broadcasters, content distributors, brand marketers, and anyone looking to create a more intimate relationship with the viewer. Zappware uniquely combines the highest levels of creativity with the latest technology and techniques into simple, intuitive solutions that reliably integrate with any content delivery mechanism.
Zappware delivers a range of off-the-shelf and custom-designed solutions for Electronic Program Guides (EPGs), Video-on-Demand (VoD) portals, Personal Video Recording (PVR) applications, and red-button applications. Its solutions, currently deployed in more than 1.5 million set-top boxes around the world, include end-to-end support from production through playout and are easily deployed in any cable, satellite, terrestrial TV, IPTV, or broadband environment.
Zappware Key Product and Technology Demos at IBC2010
At IBC2010, Zappware will demonstrate the latest enhancements to its Flux end-to-end interactive television solution for digital television operators. The Flux platform is a modular suite of interactive services including electronic program guides, video on demand, and personal video recorder applications that offers the operator full customization and configurability, enabling enhanced marketing opportunities and increased subscriber satisfaction.
Release 2.5 features a new design for the ZapBanner, an on-screen visual feedback device that provides information about the currently displayed program or media item. The new design adds convenience by providing a shorter click-path to additional program information. Additional features include a new option menu that provides more direct navigation routes to specific functions based on context, and a new media player function that enables viewers to watch content stored on USB flash drives and/or home media servers.
Flux Lite is a thin-client application of the Flux platform that utilizes processing power in the operator's head-end as opposed to having the full application running in the set-top box (STB). This "cloud" processing technique gives operators increased flexibility and deployment options that aren't easily accomplished using Flux.
Flux Lite is ideal for operators looking to deploy newer services to a large installed base of older STBs, to subscribers' connected TVs, or to boxes containing HTML browser capabilities.
IBC2010 marks the debut of the first live, set-top-box based deployment of Matrix, Zappware's modular suite of interactive television solutions for operators that features a streamlined, graphically rich user interface.
Visitors to the Zappware stand will experience the unparalleled ease of use and intuitive navigation powered by Matrix, which requires the use of only six buttons on the remote control for regular operation (four arrow keys, OK, and Menu).