KitPlus | Articles

Accurate Ad Tracking with OTT

As viewers embrace and transition to OTT, the opportunities and flexibility provided to advertisers are growing fast. However, like all technology shifts, this transition hasn’t come without challenges. Some technology used to monetise video over the years has resulted in a less-than-ideal viewing experience, with disruptive transitions and bufferi...

Submitted by Tim Armstrong

Published 26 March 2020

What content providers need to know about OTT

1.) What are the key elements involved in OTT monitoring? Why is it critical today?As OTT (Over-The-Top) technology has gotten more mature and established robust standards over the years, the concept of OTT monitoring is gaining popularity. With customer expectations soaring, it’s vital for OTT providers to deliver superior quality content. To deli...

Submitted by Hiren Hindocha

Published 09 November 2018

Live streaming and the power of your own channel

We\'ve just celebrated 80 years of television. And it\'s been quite a journey from the birth of television to where we are now. Only a small percentage of UK households had television sets when the BBC began broadcasting in 1936, and of course the Second World War temporarily suspended any television viewing shortly after that for the duration of t...

Submitted by Liam Laminman

Published 13 January 2017

Innovations getting you ready for the transition

There has been much speculation about the migration away from cable and the potential disappearance of set top boxes. However, regardless of what happens in the future, we cannot escape the fact that a multitude of sources is streaming content into people's living rooms and this is having a significant impact in consumer's use and choice of devices...

Submitted by Menno Koopmans

Published 22 July 2016

In media monitoring, as in medicine, a quick fix is not a...

by Simen Frostad Issue 107 - November 2015 A man is rushed to hospital with a suspected heart attack. The priorities of the medical team that treats him are clear: keep the patient alive, contain the damage to the heart as far as possible, stabilise the situation until the patient is out of danger. They work under the pressure of these immediate pr...

Submitted by Simen Frostad

Published 01 December 2015

Distribution in the UHD Era

by Paul Briscoe Issue 103 - July 2015 Once upon a time, there were few broadcast TV standards. Each used its own regional image formats, color encoding scheme and sound and vision modulation standards. High-power over-the-air (OTA) transmitters broadcast the signal on internationally coordinated and regionally allocated radio frequency (RF) channel...

Submitted by Paul Briscoe

Published 01 August 2015

A box of delights

by Dick Hobbs Issue 101 - May 2015 In the immediate aftermath of NAB and its bombardment by new gizmos, I want to talk about Professor Noriaki Kano. In the 1980s, at the Tokyo University of Science, he came up with a simple model of product design for customer satisfaction. His original work was more complicated than this diagram, but fundamentally...

Submitted by Dick Hobbs.

Published 01 June 2015

The future of linear TV

Issue 84 - December 2013Thames Valley centre continued a successful run of events with a panel discussion on linear television. Joss Armitage, Bob Lamb of Pilat Media and MobiTV’s Paul Scanlan discussed what the future might hold for traditional methods of consuming content and how it may be influenced by the new generation of multi-screen, cross-...

Submitted by KitPlus

Published 01 January 2014

Will Strauss looks at automatic QC for the people

by Will StraussIssue 83 - November 2013 The method in which television producers should deliver their programmes to UK broadcasters is changing. From 1 October 2014 it will be digital files, rather than HDCam SR tapes, that are the preference. It is a fundamental and fairly disruptive change that is the cause of much debate right now. The parameter...

Submitted by Will Strauss#

Published 01 December 2013

NyeTec: Company spotlight

Issue 79 - July 2013 Established for 10 years, NyeTec is a growing family run company. We believe traditional service and support of our clients is paramount. Terry Nye, as MD of the company, has over 30 years experience in Television, building on a solid foundation at the IBA, and having installed several of worlds first Digital Head Ends. NyeTec...

Submitted by KitPlus

Published 01 August 2013

Monitoring Image and Signal Degradation

by Peter LampelIssue 79 - July 2013 OmniTeks latest waveform analysis software focused on assessing the degradation in video and audio quality and timing suffered by images as they are transmitted or stored. What approach has OmniTek taken to measuring these effects? In an ideal world, all broadcasters would love to have a piece of equipment that s...

Submitted by Mike Hodson

Published 01 August 2013

Monitoring in the file-based environment

One of the major challenges facing broadcasters and content producers today is quality control. In the traditional model QC was performed by skilled viewers in real time, watching the content on a good monitor alongside a waveform monitor and audio meters to ensure the technical parameters were optimised. That is still critical, although the onus f...

Submitted by Bob Pank#

Published 01 December 2011

Getting Social

There are, apparently, 200 million tweets a day. Given that Twitter claims 200 million active users that seems a modest output, it is true, but the Twitterati have a disproportionate reach because large numbers of people – many of them lazy journalists – follow other people’s trending topics without contributing themselves. YouTube users download c...

Submitted by Bob Pank#

Published 01 September 2011

Modern Test Techniques for Digital Audio Broadcast System...

The move to digital systems in broadcast audio means that engineers and systems integrators have had to evolve new means of testing equipment. Simon Woollard, Applications Engineer for audio test and measurement manufacturer Prism Sound, discusses some of the issues faced by today’s broadcast engineers. The AimsIn terms of audio performance, the br...

Submitted by Bob Pank#

Published 01 April 2010