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Why Renting is the New Buying


To rent or to buy? This has long been a topic of debate in the world of property, with people having to choose between spending virtually all of their money up front or giving their money away each month with little chance of seeing a return. How does this apply to the media and entertainment sector? Well, the need to constantly evolve to stay ahea...

Submitted by Ed Tischler
Published 26 March 2020

State Of The Nation: Securing The Future


This magazine is a notable champion for education in our industry, and deserves much praise for its efforts. To my mind, there is all too little concern for our future. I have previously taken up your time in these pages on the subject of creating the next generation of talent, but I am largely unrepentant that I am going to do it again. Pretty muc...

Submitted by Dick Hobbs - new
Published 03 November 2019

The road to Sundance Film Festival


with Kivu Ruhorahoza Issue 98 - February 2015 Things of the Aimless Wanderer, the latest feature from Rwandese filmmaker Kivu Ruhorahoza (Grey Matter) is a beautifully crafted narrative about paranoia, mistrust and misunderstandings. Premiering at this year\'s Sundance Film Festival, audiences can expect an arresting film that reveals a series of c...

Submitted by Kivu Ruhorahoza
Published 01 March 2015

Ask the experts: Life behind the rate card


by Mike Ransome Issue 88 - April 2014 From time to time, most people in broadcast and production need to rent in some equipment. It might be to extend capabilities an extra camera channel, for example or it might be to bring in something you do not normally use, like an EVS server, for instance. Now picking a dry hire company sounds awfully simple....

Submitted by Mike Ransome
Published 01 May 2014

Creating the illusion: Green screen lighting


The illusionIf good cinematography is about creating the illusion of three dimensional reality, on a two dimensional screen. Working to create reality using background plates offers a whole new variety of technical issues that need to be addressed with skill if it is going to be successful. In this article I will touch on some of the basic issues t...

Submitted by David Morphy
Published 01 March 2013

The evolving face of post production


By Will StraussIn the latter half of 2012, Assimilate made an interesting announcement about payment options for its Scratch and Scratch Lab software products. Instead of buying a license outright, it said, now you can choose to simply rent either of these Digital Intermediate (DI) ‘dailies’ tools for any period of time from a single day to three m...

Submitted by Will Strauss#
Published 01 February 2013

POV cameras explained


John Chambers is Managing Director of Drivedata (UK) Ltd, which specialises in minicam solutions for broadcast, military and extreme-sports applications. Minicams, also referred to as POV cameras, are becoming increasingly popular as they get smaller, cheaper and easier to use. The POV camera is now a firm favourite in reality TV, sports coverage a...

Submitted by Dennis Lennie
Published 01 March 2010

Brand New School Makes the Move to Uncompressed HD


What did you do over Christmas 2008? I spent the whole two-week break rebuilding the post production workflow at Brand New School, the prestigious commercial production and design firm in Santa Monica, CA, and the experience let me stretch every technology muscle I had built up in 10 years as a video engineer. At the time, Brand New School was usin...

Submitted by Dennis Lennie
Published 01 August 2009